Perficient

FEBRUARY 28, 2024

With new risks, shifting market dynamics, and the unstoppable march of technology, the insurance industry finds itself at a crossroads. A robust digital strategy and API development plan are imperative for success : Partnerships and experiences serve as extensions of carrier brands, necessitating careful cultivation.

Innovation 251

Innovation Regional Strategy Trends 251

Perficient

NOVEMBER 30, 2020

There is no doubt that the role of the Chief Marketing Officer (CMO) has changed significantly in the past decade. Whereas marketing used to be all about generating “buzz” and vanity metrics, today’s CMOs are charged with building business cases around campaigns and reporting out post-launch ROI metrics to justify business value.

Branding 378

Branding UX Customer Experience Marketing 378

Perficient

OCTOBER 26, 2020

Improved Consumer Experience Possibilities with 5G. Realtime Data Automation. Consumer markets have tried to deliver Immersive and personalized customer experiences with fits and starts, but with limited success. Consumers expect flawless experiences and to-date, existing networks have been a barrier to that.

Video 476

Video United States Apple Innovation 476

Perficient

NOVEMBER 1, 2023

The report offers an overview of application modernization and migration services providers and provides valuable insights into the market landscape. The core business scenarios for this market have been identified by Forrester as cloud migration, application modernization, and data modernization.

Report 221

Report Strategy Digital Strategies Customer Experience 221

Perficient

NOVEMBER 5, 2020

Areas affected and that needed to be addressed immediately include; supply chain, ecommerce, data integrity, sales channel conflicts, and customer experience, among others. COVID-19 has also greatly expedited customer (B2B, B2C, B2B2C) behaviors and expectations. B2B does NOT have to mean Boring to Boring.

Company 436

Company Customer Experience Groups Data 436

Perficient

MARCH 12, 2021

A digital transformation journey is effective for businesses because it is rooted in commerce and investing in commerce throughout a digital transformation will have a direct impact on your business and its future, starting with your go-to-market strategy. Your Go-To-Market Strategy is the North Star.

Marketing Strategies 531

Marketing Strategies Strategy Marketing Resources 531

Gonzobanker

MARCH 28, 2024

Fiserv has worked to consolidate multiple digital platforms, and after disappointments from previous aspirations of its Corillian, Retail Online Banking and Architect platforms, the company is now working to build credibility with its “Experience Digital” strategy.

Digital Banking 148

Digital Banking Customer Experience Strategy Exercises 148

Cisco

OCTOBER 11, 2021

Whether a retail bank, wealth management firm, credit union, or insurance company with a banking segment, the financial industry is facing dramatic changes on how best to accommodate customers, and what is the appropriate mix between brick-and-mortar bank branches, remote work, self-service ATMs, and digital platforms.

Branch Design 146

Branch Design Branch Strategies ATM Digital Strategies 146

Insights on Business

MAY 12, 2017

From pressures around data security, a constantly evolving regulatory environment, and disruptive new players (fintechs)—all amplified by cost pressures and diminishing margins—it’s clear that business models need to quickly adapt. We’ve been long saying that financial services firms today are undergoing a radical transformation.

Customer Experience 154

Customer Experience Fintech Analytics New York 154

Insights on Business

MARCH 6, 2019

“AI is not going to replace managers, but managers who use AI will replace the managers who do not,” Rob Thomas, IBM General Manager of Data and AI predicted at IBM Think 2019. [1] Gartner credits this to the “maturation” of AI capabilities and how rapidly AI has become an “integral part” of digital strategies. [2]

Customer Experience 195

Customer Experience System Management Digital Strategies 195

Perficient

SEPTEMBER 29, 2020

In August, we surveyed 154 marketing executives to find out what they think is likely to happen this holiday season and how they’re preparing for it. What will be different this holiday season and how to adjust your strategy accordingly. With me today is Jim Hertzfeld, our Chief Digital Strategist. Eric: Awesome.

Marketing 294

Marketing Branding Data Industry 294

South State Correspondent

MAY 18, 2023

Led by our Chief Data Architect and SVP of Digital Strategy , the effort was a lesson in how to be more innovative and work together to achieve the sole goal of the customer experience. uses only internal data), in our Azure environment leveraging Azure Open AI, Cognitive Search, and Azure App Services.

US 195

US Training Examples Data 195

FICO

AUGUST 19, 2022

Enterprise intelligence that powers digital customer experiences has never been more advanced — so why are 70% of digital transformations floundering? So, where’s the “intelligence” in today’s “enterprises,” and the digital customer experiences digital transformation promised to deliver?

Customer Experience 52

Customer Experience Analytics Strategy Management 52

Cisco

APRIL 7, 2019

It’s clear retail banks need to adapt to emerging trends to stay relevant in today’s market. Consumers crave a customized experience. Mobile-first banking is an immediate driver of digital strategy. It’s clear intelligent assistants will begin to play a significant role in consumer digital banking transactions.

Trends 64

Trends Cyber Security Big Data Analytics 64

Cisco

APRIL 7, 2019

It’s clear retail banks need to adapt to emerging trends to stay relevant in today’s market. Consumers crave a customized experience. Mobile-first banking is an immediate driver of digital strategy. It’s clear intelligent assistants will begin to play a significant role in consumer digital banking transactions.

Trends 48

Trends Cyber Security Big Data Analytics 48

Perficient

JANUARY 14, 2021

and Intelligent Data offer audiences expert insights on how digital technology can transform business and reshape customer experiences today. This podcast discovers what’s possible with digital and figures out how to make it real in your business. What if You Could Do 5 Years of Digital Marketing in 6 Months?

Digital Strategies 499

Digital Strategies Customer Experience Trends Data 499

PYMNTS

FEBRUARY 7, 2020

However, Bombas was somewhat different — though it began, like many startups, with looking to fill a market hole. It is a value that Bombas has been looking to extend — as Afterpay is a beginning to the changes it hopes to make to its checkout experience specifically, and its eCommerce experience in general.

Digital Strategies 168

Digital Strategies Strategy Data Customer Experience 168

PYMNTS

DECEMBER 15, 2017

Today, it’s also about telling a story and building an experience that makes customers want to shop with the brand again. Yet luxury brands have been slower than most other retailers to embrace digital innovation – for storytelling or for anything else. It’s a way to connect with customers,” Mikhailov said.

Retail 129

Retail Branding Mobile Tools 129

Social Assurance

NOVEMBER 6, 2020

This time of year, we should be all packing our bags and prepping for travel to the ABA Bank Marketing Conference, but like most things in 2020, any plans you made all went out the window. In 2020, the ABA Bank Marketing conference was to be held on my home turf in Minneapolis.

Marketing 12

Marketing Conference Minneapolis Analytics 12

William Mills

FEBRUARY 22, 2018

According to results from the 2017 NTT DATA Services study on mobile banking, consumers are using their mobile devices for banking services 40% more than they were three years ago. To remain competitive, many financial institutions are focused on mobile development to increase services and ensure a more seamless customer experience.

Millennials 40

Millennials Digital Strategies Fraud Mobile 40

Independent Banker

OCTOBER 31, 2021

Demand for digital banking products and services is on the rise across different geographic markets and customer demographics. “In In order to stay competitive, we thought it was important to have various digital loan offerings available for our customers,” Jundt says.

Lending 91

Lending Community Bank Community North Dakota 91

NCR

JUNE 3, 2016

Organizations are looking for the next innovation that will transform the way they interact with customers. In the financial services industry, remote deposit capture first entered the market in the early 2000s, and now according to a recent survey by the American Bankers Association, one in seven Americans use mobile check deposit.

Mobile 40

Mobile Customer Experience Software Strategy 40

Perficient

FEBRUARY 25, 2021

To avoid a fall, first take stock of your firm’s customer experience and digital maturity. We often ask clients to take our CX IQ assessment , Perficient’s customer experience diagnostic. Barrier 5: Insufficient Data Integration and Use. Perficient: Digital Strategy Experts.

Meeting 309

Meeting Customer Experience Branding Leadership 309

Insights on Business

JULY 1, 2019

Until recently, the words “customer experience” and “compliance” didn’t really come up in the same conversation – let alone exist in the same universe. There didn’t seem to be a need to connect this area, governed by rules and regulations, with the “front office” customer experience.

Compliance 96

Compliance Customer Experience Analysis Data 96

FICO

JUNE 21, 2022

In fact, as early as next year, it’s predicted at least one in four (25%) will be reliant on applied intelligence, in the shape of AI sentiment analysis, to improve customer experience via decision platforms. Digital decision platforms have been driving a diverse mix of innovations. It's now expected to deliver a further €8.5

Management 52

Management Customer Experience Regional Strategy 52

FICO

MARCH 28, 2023

While most marketers were comfortable using data and had access to a wide variety of data types, there was an interesting disconnect. Banks need insights that help them meet customers where they are in life. Banks need insights that help them meet customers where they are in life. This points to a bigger issue.

How To 52

How To Analytics Data Strategy 52

CB Insights

JANUARY 6, 2019

The key focus areas are big data analytics and multi-channel customer outreach strategies; projects such as on-can printing, wearable technology, and Bluetooth beacons are noted on the Coca-Cola website. Pilot testing of these centers is ongoing to collect data on how to improve in-store customer experiences.

Innovation 77

Innovation Retail Branding Technology 77

FICO

JUNE 16, 2021

Many businesses don't properly detail the ‘unhappy’ path sufficiently, assuming (or rather hoping) most customers will follow the 'happy' path. A poor customer experience can negatively impact customer retention and seem them switch to a competitor that offers a more sophisticated, streamlined approach.

Analytics 52

Analytics Survey Cards Customer Experience 52

FICO

JULY 11, 2022

Digital omnichannel communication acts as a “virtual agent” that guides the customer through simple self-service which will result in increased account resolutions. This shift in communication preference is causing companies to rethink the customer experience with their brand. Customers expect personalized communication.

Strategy 52

Strategy Analytics Operations Digital Strategies 52

Perficient

NOVEMBER 12, 2020

Digital agencies merged decades-old creative and marketing experience with emerging user experience and interactive technology expertise to accelerate the dot com boom and give countless brick and mortar companies their digital start. But, as brands commoditize digital offerings, creative is not enough.

How To 508

How To Branding Customer Experience Industry 508

CB Insights

MAY 15, 2019

Visa — One Market Center. Key people: Chris Curtin, Chief Brand & Innovation Marketing Officer; Shiv Singh, Senior Vice President of Innovation & Strategic Partnerships. The lab aims to improve banking through better uses of technology and has a serious focus on customer participation as the best way to find solutions.

Innovation 78

Innovation blockchain Technology Groups 78

Fintech Labs Insights

DECEMBER 5, 2016

We are proud to be working with companies such as Mastercard and USAA, Atom Bank, Nequi, Banco Neon, SMBC, NTT Data, and Equiniti who are giving their customers the freedom to choose how they authenticate when they bank or make a payment which is empowering and, frankly, more simple, convenient, and secure.

Security 12

Security Mobile Technology Virginia 12