Creating The Right Customer Experiences
JULY 2, 2019
Building the best possible consumer experience is the focus of many retailers and FIs – even though there is probably no one right answer. And, of course, the rules can change rapidly, and what does and doesn’t make a good experience shifts accordingly. With so many options and changes, the challenge lies not in building a good customer experience, but in building a bunch of them. percent: Share of small FIs where innovative efforts are focused on customer experience.