Video Content Creates Digital-First Brand Loyalty

PYMNTS

That influx of users new to digital paths and processes has created pressure in the market for brands to leverage video content. He said properly leveraged video will both boost a brand’s reputation and stickiness, as well as demonstrably add to revenue.

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Walmart Launches 'Modern Fashion Brand'

PYMNTS

The retail giant is starting “a fashion essentials-inspired brand for both men and women created by our in-house design team,” the company said in a news release. We’ve launched exclusive, elevated brands.”. Walmart wants to bring a bit of the high-fashion catwalk to its store aisles.

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Sensory Branding: Right Scent, Right Time?

PYMNTS

Sensory branding is having a moment. These are some admittedly “out there” examples of sensory branding, which is popular lately for several reasons. Supplementing the “sight” of marketing and branding with a taste or a sound creates an entirely new set of tools to attract consumers.

Inspire Brands To Buy Dunkin' For $11.3B

PYMNTS

Inspire Brands will acquire Dunkin' Brands , the parent of Dunkin' and Baskin-Robbins , for $11.3 By joining Inspire, these brands will add complementary guest experiences and occasions to our current portfolio.

Going to Market Smarter in the New Economy

In 2022, as companies continue to move more functions online, employees will take a more virtual -- and flexible -- mindset and lifestyle in parallel to the digitization of businesses. To succeed, you must change the way you conceive and build new products as a digital business. Download the report today to discover more!

Authentic Brands Could Buy Arcadia Group And Debenhams

PYMNTS

Authentic Brands is said to be in talks with Debenhams and Arcadia Group administrators, with unnamed sources claiming that the retail company is mulling a bid for the Sir Philip Green retail empire and the retailer, Retail Gazette reported.

Helping Brands: D2C Brands Tap New Business Models To Shorten 'Time To Commerce'

PYMNTS

COVID has put pressure on brands to find solutions for their direct-to-consumer [D2C] strategy,” he said. The shift to digital commerce has opened up new markets for companies across all verticals and sizes.

DTC Brands See Media Opportunity In Crisis

PYMNTS

DTC brands grew up digital,” he noted. Wiese and his team compared the current pandemic to several other crises, man-made or financial, across 100 years and 125 brands. That lesson is particularly applicable to DTC brands. Brands should look at it as a long-term investment.”.

How Brands Can Avoid Direct-To-Consumer Pitfalls

PYMNTS

Brands looking to sell directly to end users need a vision for what their omnicommerce experience should be, and a plan for how they’re going to deliver something to complement their existing business instead of merely complicating it.

Inspire Bets $11.3B That Its Brands Can Run On Dunkin’

PYMNTS

Private equity-backed Inspire Brands will be buying Dunkin' Donuts and bringing it private for a whopping $11.3 Inspire’s Many Brands . Inspire has thus far in its history has more or less focused its attention on established brands that were struggling and in need of a turn-around.

How New Customer Experience Technology Can Generate Massive ROI

Speaker: Elissa Riddell, Justin Knowles, Melissa Maki, Ami Iceman-Haueter

In this webinar, you’ll hear from three financial institution leaders about how they’ve pivoted to provide an omnichannel experience to their customers and members, and their lessons learned. Focus will be centered on the benefits of investing in omnichannel technology to help create customized, consistent, and branded experiences across your institution’s buyer journey.

Digital Shift Gives Rise To DTC Brands

PYMNTS

The second is the rise of direct-to-consumer (DTC) brands. It also accelerated the rise of DTC brands, but not for the same reasons. DTC brands drove into the pandemic and adapted to it to catch the digital shift. There are two kinds of DTC brands that have arisen.

Tailored Brands Might Seek Bankruptcy Due To Pandemic

PYMNTS

Men’s Wearhouse owner Tailored Brands might be the next significant retail company in the United States to make a bankruptcy filing as the COVID-19 crisis unfolds. Tailored Brands has approximately 1,400 U.S. Tailored Brands had $201 million in unrestricted cash on hand in early June.

12 Coolest Brands in Banking 2017

Bank Innovation

Newswire ant financial coolest brands Hyperledger listsWhat Amazon did with “Just Walk Out” stores was cool. Snap’s Spectacles – also interesting. Some may argue that Pokemon Go had a good run too. Those innovations may seem cool to the wider public, but we – the fintech-obsessed – dig deeper to uncover the underlying coolness within mainstream Read More.

Special K, Other CPG Brands Step Up D2C Efforts

PYMNTS

20 for its Special K brand. The flavors were “inspired” by Twitter conversations the brand had with consumers. Its Objective wellness brand, according to the website Glossy , is being redesigned and rebranded about a year after it was first introduced.

Retail Branding Comes Off The Back Burner

PYMNTS

For retailers, especially those deemed non-essential and struggling with revenue, branding may be on the back burner right now. Big mistake, say several branding experts. And who you were was your brand. “A

Luxury Brands Hit The Discount Racks

PYMNTS

While many luxury retailers have found themselves needing to slash prices to keep inventory moving, some luxury brands are switching manufacturing to assist in the coronavirus crisis. A bright spot is also emerging for luxury brands as China recovers slowly.

Tailored Brands Might Seek Bankruptcy In Q3

PYMNTS

Men’s Wearhouse owner Tailored Brands might seek bankruptcy in the third quarter of its fiscal year, according to a 10-Q regulatory filing with the U.S. Tailored Brands said the pandemic had a significant effect on its business, as has been the case with a number of merchants.

Amazon Turns To Manufacturers For ‘Exclusive’ Brands

PYMNTS

Amazon is taking a new approach to its brands, extending beyond its AmazonBasics and other private-label lines: The retailer is rolling out brands that are exclusive to the site, but are not actually owned by the company. While expansion of private-label brands has been a top priority , One Click Retail noted in a report , Amazon is reportedly now focusing on bringing Amazon-exclusive brands made by manufacturers such as First Quality. Amazon’s Private-Label Brands.

NEW DATA: The Six Reasons Why More Consumers Are Buying Directly From Brands

PYMNTS

These are among the key findings that have emerged from PYMNTS’ latest research study, D2C And The New Brand Loyalty Opportunity , a collaboration with sticky.io. PYMNTS research reveals some dramatic shifts in how consumers are obtaining CPG brands both online and offline.

Why Amazon Created A Separate Brand For Designer Fashion

PYMNTS

You're no longer bound to the few brands you engage with,” she said. You really have a myriad of options, whether you're engaging with somebody on Instagram, [shopping with] a new brand or a B2C brand.

Instagram, Snaps Team Up To Help Brands Connect With Customers

PYMNTS

Snaps is teaming up with Instagram as the social media giant gears up for the holiday shopping season by sprucing up its commercial appeal to the major brands. It's no longer up for debate that consumers want to message with brands where they already spend their time.”.

Regal Software Introduces Bank-Branded B2B Payables

PYMNTS

Community banks and regional banks will be able to immediately offer a platform under their own brands, enabling their business clients to automate their accounts payable (AP) through the RegalPay One application without making a large technology investment, according to the announcement.

Who has the most valuable bank brand?

Chris Skinner

I just got The Banker magazine’s February issue discussing the top banking brands of the world. Timely, as I have been talking about trust and brands this week. In particular, I guess I was surprised the Chinese banks are the strongest brands across the board in 2018, with the top … The post Who has the most valuable bank brand?

Yum! Brands Digital Sales Reach Record $3.5B Amid Pandemic

PYMNTS

Brands, Inc. Gibbs said KFC registered its highest average sales per store in the brand’s history in a week in early May. The brand has served nearly 20 million contactless digital orders as of March 2020. “We’ve Brands

Will bank brands survive in this digital world?

Chris Skinner

We were having a debate about brand loyalty in a mobile world. How do you … The post Will bank brands survive in this digital world? The discussion began with talking about how it used to be complex with dealing via branch and call centre; then it was branch, call centre and online; now, it’s branch, call centre, online and mobile. appeared first on Chris Skinner's blog. Digital Bank Future Grid

Lucky Brand Starts Chapter 11 Proceedings, Seeks Sale

PYMNTS

Lucky Brand has started proceedings under Chapter 11 to help pave the way for a sale and decrease its debt load brought about by recent difficulties with the inclusion of the pandemic. Retail bankruptcy Editors' Picks Lucky Brand News pandemic What's Hot

Coolest Brands 2016: Alphabetical List

Bank Innovation

ALPHABETICAL LIST Adyen Alipay BankMobile BBVA Digital Asset Holdings Level39 MasterCard Robinhood Silicon Valley Bank Social Finance Venmo WeChat Honorable Mentions | Coolest Brands 2016 Home. Uncategorized Coolest Brands 2016

Customer Experience Surpasses Brand, Price

PYMNTS

This is the year that customer experience surpasses brand and price as the most important factor in retail. Brands that are dealing with demanding customers can’t afford to sit back and wait for this to play out.

CPG Brands Get Cozy With The Stay-At-Home Economy

PYMNTS

Moreover, she said, Hershey’s is increasingly joining the large contingent of consumer packaged goods (CPG) brands realizing their customer base now mostly hanging out around the house and eschewing physical commerce for its digital counterpart.

Can The New England Patriots Brand Survive Losing Tom Brady?

PYMNTS

But while Brady won’t win any more titles for New England, his branding story is just getting started. By contrast, the Patriots’ branding problems are just beginning, experts say. People don’t see the distance between the brand and the person.

Amazon Debuts Exclusive Beauty Brand

PYMNTS

News reports are emerging that the eCommerce giant launched its own exclusive beauty brand last week. The line, called Fast Beauty Company , comes to the market care of Amazon’s brand accelerator program. The program helps founders create brands for exclusive sale on the Amazon marketplace. That is different than Amazon private label products, which are Amazon-owned brands. Retail Amazon exclusive brands News private label What's Hot

Old Navy Parts Ways With Gap Brand

PYMNTS

CEO Art Peck will still be in charge of the parent company, which includes the Gap brand, Banana Republic, Athleta, Intermix and new athletic brand Hill City. The other brands overlap each other but overlap Old Navy less,” Peck said on a conference call with analysts on Thursday (February 28), according to The Wall Street Journal. One thing Peck isn’t sure about is how the company will split each of the brands’ customer data. “We

Tailored Brands Could Close Up To 500 Retail Locations

PYMNTS

To bolster its financial status and let it better compete in a difficult retail climate, Tailored Brands plans to make changes that will lead to a reduction of roughly 20 percent of its corporate positions by the conclusion of fiscal Q2. The company, whose brands include Jos.

DTC Brands Spurn Amazon, Despite Perks

PYMNTS

Amazon has been heavily courting some direct-to-consumer (DTC) brands – inviting them to its headquarters , paying for dinner and letting them fill their carts with gear from Amazon Go shops. However, according to a report in Digiday , some of these brands don’t want anything to do with Amazon, because they feel that teaming up with the retail giant won’t be good for them. But we believe our brand is defensible and if you sell your soul, well, that’s kind of the end of that.”.