PYMNTS

OCTOBER 8, 2018

Amazon is taking a new approach to its brands, extending beyond its AmazonBasics and other private-label lines: The retailer is rolling out brands that are exclusive to the site, but are not actually owned by the company. While expansion of private-label brands has been a top priority , One Click Retail noted in a report , Amazon is reportedly now focusing on bringing Amazon-exclusive brands made by manufacturers such as First Quality. Amazon’s Private-Label Brands.

Branding 157

Branding Report Maine Trends 157

PYMNTS

NOVEMBER 27, 2018

The world’s second biggest fashion retail firm, H&M, is shuttering its independent brand Cheap Monday, the company said on Tuesday (Nov. The brand had been owned by H&M through its 2008 acquisition of Fabric Scandinavien AB, which was the owner of Cheap Monday. In a statement, H&M said the Cheap Monday brand has existed as “a traditional wholesale business model, which is a model that has faced major challenges due to the shift in the industry.”

Branding 130

Branding Online Trends Groups 130

PYMNTS

OCTOBER 29, 2018

After lifestyle brand goop allegedly made misleading claims regarding its products, a nonprofit charity has filed a complaint in the United Kingdom. Retail Health and Wellness lifestyle brand News supplements uk vitamins What's Hot

Branding 163

Branding National Report Company 163

PYMNTS

OCTOBER 7, 2018

Target is getting into the toiletry market, gearing up to roll out a brand of consumer products dubbed Smartly. These shoppers aren’t as loyal to specific brands as older consumers, Target research has shown, according to the report.

Branding 191

Branding Millennials Online Report 191

PYMNTS

SEPTEMBER 30, 2018

The firm monitors the list of more than 120 private label Amazon brand products that now includes kitchen goods, clothing, batteries, and electronics. The mattress marks the first time Amazon sold a branded Amazon mattress, noted the report, citing TJI. Retailers, including Amazon.com , have been picking up the pace of creating their own products under their in-house brands.

Branding 162

Branding Report Trends Online 162

PYMNTS

NOVEMBER 19, 2018

19) a partner program aimed at making it easier for brands to use and pay for augmented reality (AR) lenses. “Today, we are announcing the launch of a Lens Creative Partners program specific to building AR lenses for brands.

Branding 215

Branding Course social media Policies 215

PYMNTS

JUNE 18, 2018

One of the most recent experiments for direct-to-consumer eCommerce is taking place on Instagram , and, if successful, could forge a path for brands that want to sell directly to online consumers. Adidas , Louis Vuitton , Aritzia and The Kooples are among the early brand participants in Instagram’s policy of enabling consumers to buy items while in Stories, Adweek recently reported.

Branding 119

Branding Online social media Policies 119

PYMNTS

OCTOBER 26, 2018

To offer a new brand of medical devices to consumers, Arcadia Group is working with Amazon to sell products like glucose monitors and blood pressure cuffs under the Amazon-exclusive Choice name. While the brand is exclusive to the eCommerce retailer, it will retain control over production and design. Arcadia Group has also created brands for other retailers, such as Walmart.

Groups 143

Groups Branding Report Company 143

PYMNTS

AUGUST 30, 2018

Brands might want a space to test new concepts with shoppers in brick-and-mortar retail environments, but they don’t always want the time and expense involved in building out a permanent store. To that end, retailers like Macy’s are turning to pop-up shops to showcase brands — and giving them a level of flexibility not often found with traditional stores. While the pop-ups will benefit brands with flexibility and staffing, they also benefit Macy’s.

Branding 169

Branding Innovation Los Angeles Chicago 169

PYMNTS

SEPTEMBER 17, 2018

China’s UnionPay , the payment card issuer, is gearing up to roll out branded cards in the U.K. In early December UnionPay plans to issue branded credit cards in other parts of Europe as well. “In Payments Innovation branded cards china digital payments Payment Methods uk UnionPay What's Hotas it expands more into Europe, aiming to take on Visa and Mastercard.

Branding 163

Branding Cards ATM Big Data 163

PYMNTS

JULY 12, 2018

Taking over from a chief executive who spent almost 10 years at the helm of Dunkin’ Brands , David Hoffmann now has the top post at the quick-service restaurant (QSR) chain. QSR brands. Retail Dunkin Brands Dunkin’ Donuts executive hiring News personnel What's HotHoffmann came to the company in 2016 as head of Dunkin’ Donuts U.S., Financial Times reported.

Branding 106

Branding Mobile US Company 106

PYMNTS

DECEMBER 16, 2016

In a nutshell, consumers don’t particularly care how companies get orders to their doors as long as it’s quick and the order is the proper brand. Consumers care more than ever about what brands they’re consuming,” Southworth said. They won’t just buy any bottle of whiskey — it has to be their whiskey, and they’re proud about their attachment to their chosen brand. The explosion of eCommerce and on-demand is training consumers to be brand-specific but channel-agnostic.

Branding 199

Branding Regional Training National 199

PYMNTS

AUGUST 9, 2018

The problem with loyalty to price is that it isn’t the same thing as loyalty to brand,” McCrary noted — and because gasoline is such a commodity good for consumers, it is hard to build brand loyalty. Brands are improving their food services, renovating bathrooms, expanding their shop offerings and expanding their mobile payment options. America, it has often been said, is a car culture. Perhaps because the first consumer automobiles rolled off Henry Ford’s assembly lines.

Branding 100

Branding Mobile Study Survey 100

PYMNTS

DECEMBER 20, 2017

This makes for a strong brand image that’ll remain on their minds. Your brand should exist everywhere your audience does and engage them wherever they’re comfortable. brand voice communication customer experience customer service

Branding 213

Branding Customer Experience social media Florida 213

PYMNTS

APRIL 9, 2018

On Monday (April 9), American Express unveiled a new global brand platform and marketing campaign dubbed “Powerful Backing: Don’t Do Business / Don’t Live Life Without It.”. While we have always been known as a relationship company, many people have considered us as only a consumer brand. At its core, our brand platform reinforces the enduring relationships we have with our customers, who are incredibly multidimensional.”.

Branding 140

Branding San Francisco Chicago Study 140

PYMNTS

MAY 25, 2018

As Gen Z is projected to soon become the largest consumer segment, Target is rolling out three new house brands geared toward the retailer’s teen and young adult customers. Two brands will focus on clothing, while another will focus on electronics, retail news source Chain Store Age reported. Target’s Heyday brand will offer items ranging from speakers to cell phone cases.

Branding 106

Branding Marketing Strategy US 106

PYMNTS

SEPTEMBER 26, 2018

Inspire Brands announced that it will acquire Sonic for approximately $2.3 He continued,“As one of the largest owner-operators of company-owned and franchised restaurant brands, Inspire appreciates the unique culture of collaboration between Sonic and our franchisees. Sonic will continue to operate as an independent brand. Sonic is a highly differentiated brand and is an ideal fit for the Inspire family,” said Paul Brown, CEO of Inspire Brands. “We

Branding 129

Branding Company Operations Industry 129

PYMNTS

MAY 18, 2018

Overstock has unveiled 17 exclusive private label furniture brands, featuring more than 16,000 furniture and home décor products. The company says the new brands will allow its customers to mix and match furniture across both style and price to achieve a unique look for their home — something that 82 percent of consumers want, according to a recent consumer survey by Overstock.

Branding 125

Branding blockchain Trends Conference 125

PYMNTS

JULY 26, 2017

A good product at a good price: that used to be the recipe for a good brand. Brand value. Customer service is one of Amazon’s top bragging rights, and in the future, it’s going to have to be a strength for every successful brand — at least, that’s what Applause CEO Doron Reuveni thinks. The experiences a customer has when interacting with a brand — from the consideration phase through purchase and support — are now determining the winners and losers.”.

Branding 167

Branding Customer Experience Software California 167

PYMNTS

JULY 2, 2018

More than a store or a brand, The Sharper Image was the traditional mecca of the husbands, fathers and boyfriends along for mall trips they didn’t really want to be on, offering consolation in the form of a session in the vibro-massaging leather recliner and the opportunity to touch a plasma globe. “And that is what attracted us to the brand: that consumers have such a positive reaction to it.

Branding 116

Branding Retail New York City New York 116

Bank Innovation

FEBRUARY 14, 2017

Newswire ant financial coolest brands Hyperledger listsWhat Amazon did with “Just Walk Out” stores was cool. Snap’s Spectacles – also interesting. Some may argue that Pokemon Go had a good run too.

Branding 255

Branding Fintech Innovation 255

PYMNTS

NOVEMBER 1, 2017

Walmart will no longer carry Danskin brand apparel products in its stores or on its website, according to New York Post reports from Tuesday (Oct. Danskin is a 135-year-old brand owned by parent company Iconix Brand Group and generating $15.5 The company previously revealed Walmart had plans to drop its Op brand in 2019 and Target would cease carrying its $1 billion Mossimo brand in 2018, the New York Post reported. “We

Branding 111

Branding New York Company Report 111

PYMNTS

OCTOBER 10, 2018

Target is rolling out a new discount brand, dubbed Smartly, intended to appeal to millennials. In a statement, Tritton said that the retailer has introduced over 20 “owned and exclusive brands.”

Training 204

Training Branding Millennials Meeting 204

PYMNTS

SEPTEMBER 20, 2018

Ant Financial , the financial services unit of Alibaba , is rolling out a new brand to provide financial institutions (FIs) with support for digital transformation. The brand was announced at the 2018 Ant Technology Exploration Conference. In a press release issued Thursday (Sept. 20), Ant Financial announced the launch of Ant Financial Technology, a unit designed “to support the growth of financial institutions by improving user experience and lowering cost.”

Branding 156

Branding Technology User Experience Conference 156

PYMNTS

OCTOBER 10, 2018

Today, she noted, things are quite good, as she is the rare internet celebrity who has turned a social brand into a bankable retail venture. Today, throwing digital marketing dollars at influencers seems like such a common and obvious move for a brand trying to tap into millennial consumers that it’s barely a news event at this point. Even after a year or two, it was still difficult, because a lot of brands and businesses didn’t understand digital marketing.

Branding 160

Branding social media Millennials Marketing 160

PYMNTS

OCTOBER 16, 2018

Small menswear brands, even some that are considered to be medium or large, might face a challenge when it comes to marketing: How do they get in front of consumers? The idea is that brands don’t have to worry about competition or incentives to drive people to purchase their products. “We

Branding 253

Branding Online Las Vegas Customer Experience 253

PYMNTS

AUGUST 27, 2018

Brands as it labors to keep not one, but three chains up, running and avidly competing. struggling to update its brands and get them back into competitive shape. And the brand has its doubters. BrandsThe fast food segment has become a highly competitive place of late, with upgrades and discount promotions seemingly pouring in at all times — a reality that has hit Yum!

Branding 143

Branding System Operations Capital 143

PYMNTS

SEPTEMBER 21, 2018

Walgreens Boots Alliance and Alibaba Group Holding have announced the launch of a Boots flagship store on Tmall Global , Alibaba’s B2C platform for international brands and retailers. The partnership will offer Boots beauty brands to more than half a billion consumers in China, including No7, Soap & Glory and Boots Cucumber. Retail b2c Beauty Brands china Cosmetics health and beauty News retail pharmacy What's Hot

Branding 157

Branding Groups Meeting Online 157

PYMNTS

MAY 29, 2018

Brands from L Brands — which counts Victoria’s Secret in its portfolio — and Ralph Lauren , as well as Starbucks , are bullish on China. Here are their executives on how they plan to build their brands in the country. L Brands. Martin Waters, L Brands’ chief executive and president, said in the company’s post-earnings conference call on Thursday (May 24) that China represents a “significant market.”

Branding 116

Branding Retail Conference Regional 116

PYMNTS

OCTOBER 12, 2017

The world got a look at that new vision this week when Coached rolled out its new name — Tapestry — as it tries to reintroduce itself to the market, not as a single brand but one of the multiple labels it represents. Coach noted the new name is meant to invoke the brand’s rich history and the fact that many different experiences will be interwoven to create one product. European fashion houses LVMH and Kering are now both home to many fashion brands.

Branding 113

Branding San Francisco California New York 113

PYMNTS

SEPTEMBER 12, 2016

A study by Dotcom Distribution, a logistics and fulfillment firm, found that close to 90 percent of online shoppers consider delivery times central to their decision to shop with an eCommerce brand in the future. Forty percent of those surveyed claimed that they were more likely to buy from a company that provides premium packaging, and 40 percent again claim that gift packaging or branded packaging influences their perception of the retailer.

Branding 207

Branding Security Survey Retail 207

PYMNTS

JANUARY 19, 2017

Currently, the brand has found itself involved in tempest in a teakettle over its decision to stock the Urban Decay eye shadow shade “Druggie” — as apparently various activists find the choice of a bruise-purple color matched with that name is a bit insensitive. That situation will likely blow over — probably just in time for a different brand to release a makeup color titled in even worse taste. So Many Brands, Such Limited Shelf Space.

Branding 120

Branding Report US Management 120

PYMNTS

JANUARY 19, 2018

Instagram’s brand discovery game is strong. A strong Instagram presence contributes to brand awareness and lasting relationships with customers that drive long-term organic growth. By the numbers, 80 percent of Instagram users connect with their favorite brands on the platform and engage with them 10 times more often than on Facebook, 54 times more often than on Pinterest and 84 times more often than on Twitter.

Branding 150

Branding Video social media User Experience 150

Shared iDiz

OCTOBER 3, 2018

The Blah Brand Blob is a close cousin to the Bankthink Behemoth and the Monster of Meh. But you can turn your… The post Beating the Blah Brand Blob appeared first on CUiDiz. Credit Union Branding CU Marketing Monsters Branding Marketing monsters

Branding 43

Branding Marketing 43

PYMNTS

MAY 18, 2018

There is no shortage of direct-to-consumer mattress brands as mattress sales move from brick-and-mortar retail to eCommerce. One brand, though, saw a market opportunity as brands like Casper and Leesa took off. But the brands currently on the market were a useful learning experience for Nectar. The brand, which was founded in 2017, claims to sell more than 1,000 mattresses per day. The company behind Nectar Sleep is also seeking to launch multiple brands.

Branding 123

Branding Video Strategy Apple 123

PYMNTS

FEBRUARY 8, 2017

Following a less-than-stellar fourth quarter, Newell Brands, which owns well-known brands, such as Calphalon, Sharpie and Yankee Candle, is deciding to shift its focus in 2017. Even though total sales for Newell Brands reached $4.14 The sole purpose of this new division will be to focus on online growth across Newell Brands’ portfolio. To be on the safe side for 2017, Newell Brands has lowered its 2017 sales lower-end forecast goal growth from 3 percent down to 2.5

Branding 135

Branding Online Company Retail 135

PYMNTS

JULY 25, 2018

Ivanka Trump is shutting down her namesake fashion brand to focus on her role in her father’s administration. According to The Wall Street Journal , sales at the brand, which Trump launched in its current form in 2014, got a big boost during the 2016 presidential election. But afterwards it faced the wrath of critics of her father’s policies, with one group last year calling for a boycott of stores selling Trump-branded goods.

Branding 106

Branding Washington Policies Groups 106

PYMNTS

SEPTEMBER 14, 2018

Cashierless stores aren’t just for mega retailers like Amazon to sell prepared food from their kitchens or products from other producers: Beverage brands, among other companies, are getting into the action and choosing this checkout experience for stores that showcase their own products IRL (“in real life”) as a marketing tool. Overall, AdWeek wrote, Normandin sees the brand “as more of a technology company than a beverage company.

Branding 171

Branding Marketing Seattle San Francisco 171

PYMNTS

OCTOBER 16, 2017

According to Venmo’s Head of Marketing, Kasia Leyden, the idea is to put users’ stories front and center, making the money transfer company the only brand that can fill the blank in whatever occasion they’re sharing.

Branding 189

Branding Nashville Miami Google 189

PYMNTS

APRIL 26, 2017

Developing a cohesive environment where both customers feel a sense of community and the website brand matches that can be a challenge. ” Retail athletic apparel brand customer digital brand ecommerce Sporting goods Title Nine women's apparel women's clothesWomen’s outdoor and athletic apparel retailer Title Nine is looking to make those changes by adding Kibo’s eCommerce solution to its system.

Customer Experience 111

Customer Experience Branding Community Tools 111

BankNXT

JANUARY 19, 2017

It certainly has brand on its side. Facebook – the first big-brand bank on BankNXT. Banking Mobile & Online UX branding Duena Blomstrom FacebookIs Facebook the future of banking? Story by Duena Blomstrom.

Branding 107

Branding UX Online Mobile 107

PYMNTS

JULY 13, 2018

Celebrity brand endorsement is nothing new. In their hundreds of years of existence, the celebrity endorsement has become an increasingly prominent part of branding — so prominent, in fact, that by the end of the 20th century, they weren’t just endorsing products. Celebrities actually started rolling out products and brands of their own. Not every celebrity brand is a hit, of course — and they historically wear out their welcome with consumers.

Branding 124

Branding Phoenix Houston social media 124

PYMNTS

FEBRUARY 21, 2018

Gap Brand announced that its CEO Jeff Kirwan was leaving the company, just as the retailer gets ready to reveal its fourth-quarter results. While I am pleased with our progress in brand health and product quality, we have not achieved the operational excellence and accelerated profit growth that we know is possible at Gap brand,” Gap Inc.’s Kirwan had been in charge of the Gap brand since December 2014.

Branding 106

Branding Comparison Operations Capital 106