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From Spreadsheet Chaos to Data Strategy Triumph with Perficient

Perficient

Recognizing the need for a comprehensive operational overhaul, we proposed a transformative journey from spreadsheet reliance to a robust data strategy initiative. Partnering for Success Unlock your financial services business’s full potential and learn more about data strategy with Perficient.

Strategy 440
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What Your Digital Commerce Strategy Means to Your Company

Perficient

First, You’ll Need a Strategy. There are many versions of the famous quote that says, “Strategy without execution is a dream, and execution without strategy is a nightmare,” but the intent is clear – a sound strategy is required to achieve expected results. Our Key Takeaways with Strategy.

Strategy 491
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Four strategies for consumer payments growth in 2023

Accenture

In “Payments gets personal—strategies to say relevant,” our report on an Accenture survey of 16,000 payments customers across 13 different countries, we revealed how the return of meaningful interest rates is interacting with… The post Four strategies for consumer payments growth in 2023 appeared first on Accenture Banking Blog.

Strategy 420
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The Gap in Strategy

Perficient

I’m going to focus a few posts on strategy. As strategists like Harvard’s Michael Porter (no relation) have noted, strategy makes or breaks your company. They tend to get lost in the implementation of their business strategy and devolve too quickly into ineffectual tactical projects. Delays occur.

Strategy 322
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Exploring the Liability Shift: A Comprehensive Guide to Fraud Loss Responsibility and Mitigation

ThreatMark’s newly released white paper, "The Liability Shift: Understanding Fraud Losses Responsibility and Mitigation," provides an in-depth analysis of this shift, its implications, and strategies for effective fraud prevention.

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How banks can reimagine a winning loyalty strategy

Accenture

And while the… The post How banks can reimagine a winning loyalty strategy appeared first on Accenture Banking Blog. According to recent Accenture research, banking customers view loyalty as a two-way street: they are open to being loyal to one primary bank, but they want their bank to recognize and reward this loyalty.

Strategy 281
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Mastercard ties growth to digital strategy

Payments Dive

The network is advancing technologies to let consumers and businesses more easily use its cards, after doubling the number of merchants that accept them over the past five years.

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2020 Database Strategies and Contact Acquisition Survey Report

47% of marketers said they have a database management strategy in place, but there is room for significant improvement. As buyer expectations to receive this type of relevant engagement continues to heighten, database management strategies are of high importance.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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What We Learned From Our Own Data-Driven ABM Strategy

However, ABM practitioners have evolved the strategy from development to implementation. Instead of wading through a series of vague “how-to kick-start your ABM strategy!” ZoomInfo has created the following eBook to help other B2B organizations gain insights on how to launch their own data-driven ABM strategy.

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Marketing-Led Post-COVID-19 Growth Strategies

In this eBook, we’ll discuss leading strategies to create a marketing-led growth strategy for 2021 and beyond, including: Positioning your organization for automation. Marketers are uniquely positioned to provide creative solutions to aid their organization in times of change and chart a course for navigating success.

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7 Ways to Supercharge Your ABM Strategy with Real-Time Intent

In this guide, we’ll walk through how streaming real-time intent data can supercharge your ABM strategy, including: How streaming real-time intent works The benefits of real-time intent in your ABM strategy How you can box out the competition Learn how capturing buyers’ search behavior in real time can shorten your sales cycle.

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Marketing-Led COVID-19 Growth Strategies: 2022 and Beyond

In this eBook, you’ll discover what it takes to develop and drive a successful marketing-led growth strategy. You’ll learn the best growth strategies to: Get your sales and marketing teams aligned. Define and agree on “qualified leads”. Level up your marketing automation. Prepare your organization for automation with AI.

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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns.

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MLOps 101: The Foundation for Your AI Strategy

Many organizations are dipping their toes into machine learning and artificial intelligence (AI). However, for most organizations embarking on this transformational journey, the results remain to be seen. And for those who are already underway, scaling their results across their organizations is completely uncharted waters.