GrandTech: the newest FinTech market niche

Chris Skinner

Watching the BBC, I often see reports on the elderly being ripped off, scammed and targeted by fraudsters.

Understanding Trigger Marketing

CU Direct

Credit unions are realizing the importance of automating their marketing efforts, leveraging their data, so that products and services intersect as efficiently as possible with. Read more » The post Understanding Trigger Marketing appeared first on CU Direct Blog.

Walmart Considers Stock Market Listing For Asda

PYMNTS

Walmart is reportedly thinking about a stock market listing for its British supermarket arm Asda. ’s Competition and Markets Authority (CMA), which was concerned that the deal would cause longer checkout lines and make prices higher at the gas stations of the supermarkets.

PayPal Hires New Chief Marketing Officer

PYMNTS

PayPal appointed Allison Johnson , a marketing veteran with over two decades of experience in her field, as the company’s new executive VP and chief marketing officer (CMO) on Monday (Jan. Johnson brings a vast knowledge of marketing to her position.

Kiosks Flourish In International Markets

PYMNTS

But the fact that one of the main retail players on the planet is making a kiosk push in a growing, heavily populated market speaks to the international appeal of such devices. Consumers can expect more kiosk action coming from India, China and other international markets.

Report: Worldwide Accounts Payable Software Market To Reach $1.567M

PYMNTS

Zion Market Research released a report about the accounts payable software market on Wednesday (March 20), estimating the market will reach about $1,567 million by 2025, according to a release by the company.

5 Keys to Effective Financial Content Marketing

Bank Innovation

Many financial institutions—especially small, community-focused ones—have limited marketing budgets. Today we’re discussing five keys to effective financial content marketing that can help your institution get plenty of bang for its buck.

Shopify Partners With Snap On Marketing Integration

PYMNTS

“Last year, we launched a new section dedicated to helping merchants with marketing, right alongside store, inventory and sales management. Mobile advertising Branding content Integration marketing merchants mobile apps News partnerships shopify Snap What's Hot

U.S. Consumer Confidence Plunges Amid Market Uncertainty

PYMNTS

The news is a harbinger of sorts, as Americans get less optimistic about things while the stock market falls and economic growth slows. Economy consumer confidence economy News stock market trump What's Hot

Addressing Key Challenges at the Frontier of Financial Services Marketing

Bank Innovation

There have never been more opportunities – or more challenges – in digital marketing, especially for financial services. With a plethora of channels and corresponding metrics, how do marketers decide which ones to prioritize?

DOJ Investigates Bitcoin For Market Manipulation

PYMNTS

Justice Department is investigating whether bitcoin’s record-breaking performance last year was caused by market manipulation. Late last year, the value of a single bitcoin hit $9,143, climbing nearly six points in just 24 hours for a market cap north of $152 billion. The U.S.

How GDPR Is Testing The Homesharing Market

PYMNTS

As data security and transparency become greater concerns across a number of markets, some services are already working to confront the challenges. Putting this into practice would call into question whether or not Airbnb could operate in several state markets — a win for hotels.

Picking Up Pennies For Marketing?

Credit Union Geek

When was the last time you came up with a truly unique marketing effort? The post Picking Up Pennies For Marketing? Articles "With a little love and luck you will get by" - Jimmy Buffett ally bank campaign contest growth lucky penny marketing member engagement scavenger hunt strategy

Growing Your Mortgage Business In A Challenging Market

CU Direct

Read more » The post Growing Your Mortgage Business In A Challenging Market appeared first on CU Direct Blog. Drive Conference Lending Mortgage Lending loan originations mortgage industry mortgage market refinance market

Regulating the cryptocurrency markets

Chris Skinner

I guess that this is logical as my last line was that government control of cryptocurrencies is “not so easy for cryptocurrencies that have … The post Regulating the cryptocurrency markets appeared first on Chris Skinner's blog. Someone made the comment on my platform piece about what happens when there are no Jack Ma’s or Mark Zuckerberg’s, as the whole thing is decentralised?

Tight Job Market Continues SMB Squeeze: Paychex

PYMNTS

Small businesses continue to struggle amid a tight labor market in the U.S., “Businesses continue to face challenging hiring conditions due to the tight labor market,” said Paychex President and CEO Martin Mucci in another statement.

Finding credit needles in the (market) haystack

Insights on Business

Institutions invested in a broad range of corporate debt instruments can draw business benefit from adopting an integrated view of market and credit risks. This article seeks to illustrate some of these combined market and credit risk analysis benefits at a single security level.

Customer intelligent marketing is not a scary thing

Chris Skinner

I grew up as a marketing guy. My first career roles were in marketing. I was trained by Kotler and Drucker, and still hold true to first principles of marketing: the 4 P’s or, if you’re not a marketing person, product, price, place and promotion.

Facebook To Shutter iOS Market Research App

PYMNTS

Facebook is gearing up to shut down a market research program that relied on an iOS app and reportedly violated the developer guidelines at Apple. The Verge , citing Facebook, reported the market research app would harvest the data of users’ phones with their consent.

Why Savvy Healthcare Marketers Are Using Dynamics 365

Perficient Financial Servies

Implementation of keen healthcare marketing strategies require the right tools. Personalized messages have 46% higher open rates and 112% higher click-through rates than “business as usual” marketing messages. The global healthcare CRM market is expected to reach $28.89

Fizzle: Stock Market Swoons – Will Wealth Effect, Too?

PYMNTS

Generally, the wealth effect works this way: When people see their stock portfolios going up, as markets go up, of course, they feel more confident about their financial security. Right now, the markets are in a swoon. The wealth effect. It’s ephemeral, fleeting and widely desired.

5 Best Bank Marketing Videos of 2018 [Page 2]

Bank Innovation

Exclusive Features Listicles Sales & Marketing Videos Advertising US Bank video marketing VisaVisa enlisted veteran quarterback Eli Manning and rookie running back Saquon Barkley of the New York Giants to demonstrate how easy it is to tap to pay. Perhaps it’s too easy?

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Goldman Sachs Goes After The Middle Market

PYMNTS

Goldman Sachs is planning to ramp up its presence among middle-market corporates, according to its Chief Executive Officer David Solomon. Part of that effort means expanding in the middle-market community.

Market Love For ‘A Tech Firm Delivering Pizzas’

PYMNTS

Glass also argued with market analysts who forecast same store sales rate growth of 2 percent to 3 percent (a decline over the last two years’ 5 percent to 6 percent). Markets Domino's Editors' Picks News Retail stock market Technology

Iris-Reading USB Device Marketed As Unhackable Is Hacked

PYMNTS

The eyeDisk, a USB flash drive that claims to be unhackable, has been hacked by a U.K.-based based cybersecurity firm called Pen Test Partners, according to a report by TechCrunch.

PayPal CEO: Digital Payments To Be $100T Market

PYMNTS

There are markets and there are $100 trillion markets. In an interview with CNBC, PayPal CEO Dan Schulman estimated the market will come into that size, noting, “That’s sort of the market — total adjustable market — we’re playing into.”

The Farmers Market Meets The Digital Age With eCommerce Platforms

PYMNTS

Market Wagon ’s Co-founder and CEO Nick Carter grew up farming, but the enterprise couldn’t support him when it came time to choose a career. We’re an online farmers market that delivers,” Carter said. To make a purchase, customers can visit the website and select their market.

Creating an Effective Financial Services Marketing Strategy for Millennials

Bank Innovation

On the surface, a financial services marketing strategy is not completely different than a marketing strategy for any other industry. A financial services marketing strategy must be more rigorous and well-thought-out in order to be successful.

Lyft’s Rough Ride On The Stock Market Continues

PYMNTS

After a 20 percent stock price decline last week, that price hit a 52-week low on Monday – a drop that reportedly sucked $1 billion from Lyft’s market cap. In our opinion, the battle for market share will be balanced going forward.”.

Carrier billing in Latin America - 2019 market report by Fortumo

Mobile Payments Today

Fortumo's latest market report gives an overview of the mobile payments landscape in Latin America: Brazil, Mexico, Argentina, Colombia, Peru, Chile and Ecuador

The Farmers Market Meets The Digital Age With eCommerce Platforms

PYMNTS

Market Wagon ’s Co-founder and CEO Nick Carter grew up farming, but the enterprise couldn’t support him when it came time to choose a career. We’re an online farmers market that delivers,” Carter said. To make a purchase, customers can visit the website and select their market.

Leafbuyer Technologies Buys Greenlight Technologies To Expand Its Cannabis Markets

PYMNTS

We look forward to expanding Greenlight’s platform in California and bringing the technology to other legal cannabis markets, including Colorado,” Leafbuyer Chairman and CEO Kurt Rossner said in the press release.

Should Your Digital Marketing Strategy be Your Only Marketing Strategy?

ForwardBanker

They say the financial services industry is a decade behind other industries with the move to digital marketing strategies. The post Should Your Digital Marketing Strategy be Your Only Marketing Strategy?

On credit-augmented market risk analysis

Insights on Business

In such markets, low coupons and yields offered by top issuers may not be well suited to the refinancing of liabilities. Exposed to economic capital management frameworks, on-boarding spread sensitive instruments requires them to monitor more than market risks.

TouchCR Enables Intelligent Marketing

PYMNTS

To succeed in retail (and retail marketing), merchants and advertisers need to keep up with what shoppers want, how they buy, and where. You need to be able to market with relevance,” Hale said. Consumer brands need to get close to consumers and to understand who they are, what they’re interested in, what they’re likely to do next — and then to market in that context.”. Retail consumer data marketing Retail Enabler TouchCR

Kabbage Set to Acquire Lending Data Startup Orchard Platform Markets

Bank Innovation

Small business banking company Kabbage is set to acquire startup Orchard Platform Markets, a provider of lending data and services, it was reported yesterday. Capital Exclusive Lending Startups acquisitions capital Kabbage lending marketplace lending Orchard Platform Markets startups

Kroger Expands Marketing Relationship With Pinterest

PYMNTS

Kroger and Kroger Precision Marketing (KPM) have announced a strategic integrated media and measurement relationship with Pinterest.

Apple’s Trillion-Dollar Market Cap Sizzle

PYMNTS

What tipped the week from good to sizzling was what happened on the stock market — when Apple’s market cap tipped over the $1 trillion mark, making it the first U.S.-listed history to both hit and close the day with a 13-digit market cap.

Apple 180

4 Ways to Measure Marketing Campaigns You (Probably) Haven’t Considered

Dataconomy

When we need to measure marketing campaigns, most of us have cracked online campaign tracking – we have a cookie or a user ID that we can use to clearly track user behaviour through to conversions, and develop robust datasets.

Growing payments in Southeast Asia amid a dominant Chinese e-commerce market

Mobile Payments Today

Southeast Asian countries face unique challenges in terms of growing a payments ecosystem amid Chinese dominance of the e-commerce space

Flipkart Puts $201M Into Indian Wholesale Market

PYMNTS

Flipkart , a huge eCommerce company in India, has invested $201 million into its wholesale unit, in a bid to stay relevant in an already crowded market that’s been hit with industry-shaking regulatory changes recently, according to reports.

Harvard And Capital One Survey Mid-Market B2B ePayments Adoption

PYMNTS

Where do middle-market firms stand in this effort to upgrade corporate payments? In addition, nearly all middle-market firms surveyed have digitized at least some portion of their B2B payments volume. A few misconceptions may be to blame for the middle market’s stagnation.

Survey 210

EU Antitrust Regulators Fine Banks For Manipulating FX Market

PYMNTS

European Union antitrust regulators are going to fine seven banks for manipulating the foreign exchange market, according to reports. The banks involved are Barclays, Citigroup, HSBC, JPMorgan, Royal Bank of Scotland, UBS and a smaller Japanese bank.