The diversity of financial markets

Chris Skinner

I thought they meant Brexit, and started waffling on about whiff-whaff and Boris Johnston but no, they stopped me mid-sentence and … The post The diversity of financial markets appeared first on Chris Skinner's blog.

GrandTech: the newest FinTech market niche

Chris Skinner

Watching the BBC, I often see reports on the elderly being ripped off, scammed and targeted by fraudsters.

Understanding Trigger Marketing

CU Direct

Credit unions are realizing the importance of automating their marketing efforts, leveraging their data, so that products and services intersect as efficiently as possible with. Read more » The post Understanding Trigger Marketing appeared first on CU Direct Blog.

Subscription Payments Meet Emerging Markets


Cloud Subscription Provider pCloud Seeks To Crack Emerging Market Payments Problems. This is especially true for emerging markets where mainstream forms of payment like credit cards or PayPal are not commonly available.

Regulating the cryptocurrency markets

Chris Skinner

I guess that this is logical as my last line was that government control of cryptocurrencies is “not so easy for cryptocurrencies that have … The post Regulating the cryptocurrency markets appeared first on Chris Skinner's blog. Someone made the comment on my platform piece about what happens when there are no Jack Ma’s or Mark Zuckerberg’s, as the whole thing is decentralised?

Africa's untapped potential as an ecommerce market

Mobile Payments Today

The African market is a growing and largely untapped ecommerce market, that has embraced mobile as a preferred means of banking, communication and payment

With $2b valuation, Marqeta focuses marketing strategy on startups

Bank Innovation

Carousel Payments Premium Sales & Marketing Startups MarqetaA company that operates quietly in the background of popular financial apps and platforms is taking steps to become more visible.

Picking Up Pennies For Marketing?

Credit Union Geek

When was the last time you came up with a truly unique marketing effort? The post Picking Up Pennies For Marketing? Articles "With a little love and luck you will get by" - Jimmy Buffett ally bank campaign contest growth lucky penny marketing member engagement scavenger hunt strategy

That Inexplicable In-N-Out Burger, And Marketing Stunt #Fails


A host of potential resolutions to the mystery flooded across the web – the most popular being that this was some kind of marketing stunt by In-N-Out, possible portending a New York opening. The problem with marketing stunts is that they rarely thread that needle.

Latin American payments market becomes an emerging target for development

Mobile Payments Today

Latin America has become an increasing focus of development in the emerging digital payments market, as the region transitions from a heavily cash-based system to increase automation, speed and transparency

PayPal Hires New Chief Marketing Officer


PayPal appointed Allison Johnson , a marketing veteran with over two decades of experience in her field, as the company’s new executive VP and chief marketing officer (CMO) on Monday (Jan. Johnson brings a vast knowledge of marketing to her position.

Virtu Financial Announces New Business Unit For Capital Markets


Virtu Financial has announced the launch of its new business unit, dedicated to capital market clients. Before joining Virtu, he spent 18 years at Cantor Fitzgerald as head of Equity Capital Markets. During his time at Cantor, Lumby built and oversaw the market-leading ATM team.

How RBC Capital Markets revamped its data management efforts

Bank Innovation

RBC Capital Markets has looked externally to help it consolidate data in one place, analyze it and better equip employees. Starting in 2013, RBC Capital Markets began collecting all the data it could that was relevant to its clients, including e-commerce data, trades and portfolios.

Bringing The Farmers Market Online With Apps


Customers download the app through the Apple App Store or Google Play and sign up for the service and choose the market that suits them. At the same time, Tortora noted the technology has been adopted by farmers markets nationally (the company white labels its product as well).

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5 Keys to Effective Financial Content Marketing

Bank Innovation

Many financial institutions—especially small, community-focused ones—have limited marketing budgets. Today we’re discussing five keys to effective financial content marketing that can help your institution get plenty of bang for its buck.

The Price For Attention in Bank Marketing

Banker to Banker

BANK MARKETING If you are still spending money on print and direct mail, we ask you why? Not only is it hard to track, but it is likely the least effective form of marketing that you can do.

5 Best Bank Marketing Videos of 2018

Bank Innovation

Banks and other FIs pulled out all the stops in 2018 to make commercials and marketing videos that would leave an impression on customers. Exclusive Features Listicles Sales & Marketing Videos Advertising Fifth Third Bank JPMorgan Chase Bank Regions video marketing

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Kiosks Flourish In International Markets


But the fact that one of the main retail players on the planet is making a kiosk push in a growing, heavily populated market speaks to the international appeal of such devices. Consumers can expect more kiosk action coming from India, China and other international markets.

Customer intelligent marketing is not a scary thing

Chris Skinner

I grew up as a marketing guy. My first career roles were in marketing. I was trained by Kotler and Drucker, and still hold true to first principles of marketing: the 4 P’s or, if you’re not a marketing person, product, price, place and promotion.

U.S. Consumer Confidence Plunges Amid Market Uncertainty


The news is a harbinger of sorts, as Americans get less optimistic about things while the stock market falls and economic growth slows. Economy consumer confidence economy News stock market trump What's Hot

Report: Worldwide Accounts Payable Software Market To Reach $1.567M


Zion Market Research released a report about the accounts payable software market on Wednesday (March 20), estimating the market will reach about $1,567 million by 2025, according to a release by the company.

dLocal Expands Cross-Border Payments To New Markets


FinTech dLocal , which specializes in cross-border payments for emerging markets, has announced its expanded its payments network to include Indonesia, Ecuador and Bolivia. In a 2017 interview with PYMNTS, Kanovich spoke about the difficulties of making inroads in emerging markets. “We’ll

Addressing Key Challenges at the Frontier of Financial Services Marketing

Bank Innovation

There have never been more opportunities – or more challenges – in digital marketing, especially for financial services. With a plethora of channels and corresponding metrics, how do marketers decide which ones to prioritize?

Omnichannel Marketing Startup Pomona Raises $3M


An Indonesian startup that provides consumer brands with omnichannel marketing and sales products, including cash-back rewards, has raised $3 million in a Series A-2 funding round, according to a report by TechCrunch. Investments funding Indonesia investments marketing News Pomona What's Hot

GPS Capital Markets For Sale, Sources Say


Corporate foreign exchange brokerage GPS Capital Markets is reportedly up for sale, unnamed sources told PE Hub. Analysts are urging corporate treasurers to elevate their foreign exchange management and risk exposures amid a period of increasing market volatility.

DOJ Investigates Bitcoin For Market Manipulation


Justice Department is investigating whether bitcoin’s record-breaking performance last year was caused by market manipulation. Late last year, the value of a single bitcoin hit $9,143, climbing nearly six points in just 24 hours for a market cap north of $152 billion. The U.S.

Cloud Storage Subscription Providers Seek To Match Payments To Markets


The cloud storage subscription market is expected to increase at a compound annual growth rate (CAGR) of 24.8 I think credit cards will be on the market for a long time.”. Serving Emerging Markets. Credit cards fall short when subscription providers aim to enter emerging markets.

Is it time to outsource your marketing?


Take marketing. Recent years have seen a trend toward brands bringing various marketing functions in-house, whether it’s programmatic media, creative, data analytics or technology. The post Is it time to outsource your marketing?

With Mastercard, Revolut aims for US market

Bank Innovation

Digital banking and stock trading app Revolut, which boasts 8 million customers, is in the midst of a global expansion effort. The U.K.-based based company, which operates in Europe and Australia, announced two major milestones this week: a tie-up with Mastercard that will help fuel a planned U.S.

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How Technology And Market Trends Spawn Innovation


sales the athleisure market generated as of 2016. Direct-to-consumer (DTC) brands are putting a new spin on athleisure wear , inspired by the CBD-based wellness trend. In restaurant technology, cloud kitchens have emerged as a new model driven by the rise of online ordering.

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FinTech’s biggest new market is small business financing … but is it worth it?

Chris Skinner

SMALL BUSINESS FINANCE People talk a lot about finance for SMEs – small to medium enterprises … The post FinTech’s biggest new market is small business financing … but is it worth it? I write a lot about FinTech payments, lending, roboadvice and such like.

What It Takes To Outsmart Fraudsters In Emerging Markets


Fraud detection is always a cat-and-mouse game,” he said, and that appears unlikely to change in the future, especially as ever-more emerging markets embrace digital payments and eCommerce. We might all be in the middle of one of the greatest — and most vital — cat-and-mouse games of all time.

How SaaS Providers Get Emerging Markets To Subscribe


Global subscription businesses looking for a fresh crop of customers are setting their sights on emerging markets. Subscription providers can’t just copy the payment approaches that helped them in developed markets, however. Stripe is eyeing the Malaysian market for its next expansion.

Finding credit needles in the (market) haystack

Insights on Business

Institutions invested in a broad range of corporate debt instruments can draw business benefit from adopting an integrated view of market and credit risks. This article seeks to illustrate some of these combined market and credit risk analysis benefits at a single security level.

Walmart Considers Stock Market Listing For Asda


Walmart is reportedly thinking about a stock market listing for its British supermarket arm Asda. ’s Competition and Markets Authority (CMA), which was concerned that the deal would cause longer checkout lines and make prices higher at the gas stations of the supermarkets.

European fintechs, challenger banks poised to invade US market

Mobile Payments Today

banking market with alternative models of savings, payment and new customer relationships that could shake up the dynamics of the incumbent American banking industry A new wave of European fintechs are planning to invade the U.S.

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N26 pursues US market with ads that speak to customer pain points

Bank Innovation

Carousel Daily Post 1 Retail Banking Sales & Marketing StartupsNew York City commuters this week will have their first exposure to European banking brand N26 through ads posted on subway cars. The Berlin-based company launched its mobile banking product to U.S.

Creating A Mainstream US CBD Market


CBD products may be “everywhere,” Green Growth Brands CEO Peter Horvath told PYMNTS, but knowing what one is getting, how it was made and whether or not one is even allowed to have it pose more complex questions in a market like the U.S. Because the market is indeed growing in the U.S. –

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Did Amazon’s Market Share Drop To 37%?


eCommerce market is far below previous projections. Amazon’s retail business competes in the worldwide market for retail sales,” the Amazon spokesperson said. We’ll share more about our market share calculations and where we come in very soon.

No-Deal Brexit Could Cause Grey Market Retail ‘Explosion’


In the case of a no-deal Brexit, an “explosion” in grey market goods could occur per a U.K. The term “grey market” references legitimate items sold through legal but unauthorized sellers; by contrast, a “black market” describes counterfeit products or illegally traded scarce goods, CNBC reported. If items are sold through unauthorized but legal channels on the grey market, they could be sold at discounted rates. Retail black market Brexit Grey Market News What's Hot

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Does Marketing Have a Seat at the Table in Your Bank or Credit Union?


Marketing needs to go beyond execution and make a more strategic contribution. The title of a recent Financial Brand article asks the question, “Are Financial Marketers Worthy of C-Suite Status?” Marketing’s Strategic Impact. Five Traits of High-Impact Marketing Departments.

Shopify Partners With Snap On Marketing Integration


“Last year, we launched a new section dedicated to helping merchants with marketing, right alongside store, inventory and sales management. Mobile advertising Branding content Integration marketing merchants mobile apps News partnerships shopify Snap What's Hot

The changing patterns in cross-border payments markets

Mobile Payments Today

The cross-border payments market is increasingly complex and creates a series of challenges for ecommerce companies who need to be able to allow customers to pay in the methods they prefer