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Google Highlights Black-Owned Businesses On Shopping Tab

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Coinciding with Black History Month, Google is extending the Black-owned attribute to its Shopping tab, building on the initiatives launched across Search and Maps over the summer. The label reads “identifies as Black-owned” and will appear in Google Shopping’s results. .

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Will Giving Brands A Voice Boost Conversation Commerce?

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While the concept of a brand having a “voice” is not a terribly new idea, before this month it was more metaphorical and mostly a synonym for “style.” As of a few weeks ago, however, Amazon announced that Polly is now taking its offering up a level, and allowing brands the opportunity to customize text-to-speech voices for their Alexa skills.

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China’s Baidu Knocks Google To Third In Global Home Assistant Sales

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Google lost its second-place spot in smart speaker sales to Chinese tech company Baidu , whose only market is China, according to reports on Monday (Aug. Amazon remains number one, according to market research by Canalys. Google and Amazon were always in the top two spots. million units shipped; Google sold 4.3

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Retail SMBs Face Up To Q4 Marketing Opportunities

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28), which is supported by American Express nationally. It’s also an area where the big six or other retailers won’t play this year, focusing instead on regional and national media. The obvious attraction here is Small Business Saturday (Nov. And it comes during a year where local advertising is available and strategically viable.

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Google Testing Same-Day Delivery In San Francisco

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Google is getting into the grocery delivery market, with NBC News reporting that it is testing a same-day delivery service that will bring food and other online orders to consumers’ doorsteps. If the test is successful, Google told NBC News it could expand into other markets. “We

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Google Tracker: Doing Gooooooood

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While America was busy watching the solar eclipse (hopefully with the appropriate protective eyewear), Google rolled out its new Android OS and created the world’s first crowdsourced “Eclipse Megamovie” using footage from across the U.S. It rolls out first to the Google Pixel and Nexus 5X and 6P devices. Android Oreo Confirmed.

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Voice-Activated Tracker: Google Home Gets Personal

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Ready or not, here they come … marketers, that is. Burger King — rather than wait for Google to roll out advertising options — recently took matters into its own hands by leveraging the “ dollhouse method.”. In a TV spot, Burger King directly addressed Google Homes across America: “Okay, Google.

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