Grocers Can Tap Into Price Comparison Apps
APRIL 17, 2018
The initial inner workings of a price comparison tool called Basket began when Neil Kataria was a kid. He loved to optimize his mom and dad’s shopping trips by clipping coupons and spotting sales. Years later, he found himself spending a ton of baby products and groceries when he had a family. And comparing prices between grocers wasn’t an easy feat. As a result, Kataria founded Basket.