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Why Augmented Reality is Crucial to Improving the Ecommerce Customer Experience

Perficient

To provide these elevated customer experiences, businesses should consider the opportunity to implement Augmented Reality (AR) into the commerce experience. Forrester noted that 53% of the US retail industry planned investment in AR in 2020 because they know it assists consumers in making purchase decisions.

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Creating a Deposit Advance Product to Boost the Customer Experience

Perficient

According to industry research, 73% of all people point to customer experience as an important factor in their purchasing decisions. Moreover, customers in the financial services industry are increasingly interested in using their go-to firm to cover more of their needs, rather than using multiple providers.

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Why You Should Include Success Measurement Metrics and Systems in UX Design

Perficient

Metrics that make sense to monitor will vary by industry vertical and business model. Design, user experience, and usability are all important contributing factors in addressing those needs, and Perficient has tools and services to help your business make thoughtful and impactful improvements.

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7 Takeaways: “How GM Financial Elevates the Customer Experience With Journey Science”

Perficient

Perficient’s Kevin Colletti recently joined forces with Srini Alagarsamy and Patrick Daly from GM Financial, as well as Adobe’s Chris Young to present the webinar, “How GM Financial Elevates the Customer Experience with Journey Science.” 76% of customers get frustrated when their service experiences are not personalized.

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Introducing Intelligent Data, a podcast from Perficient

Perficient

Arvind and thought leaders will discuss the value of data within key industries and explore ways keep your business moving forward. Season one will include episodes around: Data and customer experience trends in financial services. Data’s influence on customer experience and design. Subscribe to The Podcast.

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[Webinar Recording] What Financial Institutions Can Learn From Top Brands in Other Industries

Perficient

The bot would talk to the customers like a friend on the phone. Cisco introduced AR and VR into the customer experience to create an interactive product catalog that customers can access anywhere in the world to view products in 3D and visualize them in their business space before actually making the purchase.

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Scotiabank, Fifth Third, SunTrust: Amazon, Apple inspiring UX

Bank Innovation

The popularity of Amazon Prime and Apple is forcing bankers to rethink user experiences, industry practitioners said at Bank Innovation Build. With the growing adoption of digital banking platforms, user experience specialists said human experiences should underpin digital product roadmaps, with technology performing a supporting role.

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