article thumbnail

Loan Hedging for Community Banks in 2024

South State Correspondent

Community banks’ use of swaps (banks’ primary tool to hedge interest rate risk on loans) has increased substantially over the last ten years. The market expects the current inverted yield curve to remain through much of 2024 (based on long-term interest rates and the expected rate cuts in 2024). Only 304 banks (or 6.7%

article thumbnail

How The Market Gets Interest Rate Predictions Wrong

South State Correspondent

In a few short months, stronger economic data (higher GDP, stronger job market, and stubborn inflation) changed the market’s and the Fed’s view on the future path of interest rates. The market and the Fed are now aligning on only one rate cut in 2024 – obviously this will change over the course of the year as the economic data evolves.

Marketing 195
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Last week, the American Banking Association (ABA) held its annual Bank Marketing Conference in Denver, receiving rave reviews. The theme was – developing your marketing superpowers. Amid the brewery networking, superhero costumes, and fun, some fantastic bank marketing lessons were had, and not just for bank marketers.

article thumbnail

My Summer Internship Experience With the Marketing Team at Perficient

Perficient

Over the past ten weeks, I have had the amazing opportunity to work as a marketing intern with the corporate communications team at Perficient. During my internship, I have been so lucky to dip my toe in several areas of marketing that I am interested in, which has helped me improve my skills and get a feel for different career paths.

Marketing 322
article thumbnail

Best Community Banks to Work For 2022

Independent Banker

Community Financial Services Bank, Benton, Ky.; In our annual workplace survey, employees of ICBA’s best community banks to work for told us they benefit from engaging cultures, opportunities for advancement and innovative benefits. Clockwise from top left: Grand Ridge National Bank, Wheaton, Ill.; Bank of Montana, Missoula, Mont.;

article thumbnail

The Power Of Three – Using Our Updated Loan Proposal Generator

South State Correspondent

Our article last week ( HERE ) discussed the “power of three” marketing rule and how to use it for loan proposals. We have enhanced our website to be a marketing resource for our lenders, and we make it available to all community bankers (without charge or any other obligations). Rates can be updated daily.

Tools 195
article thumbnail

ICBA’s Marketing Communications Toolkit

Independent Banker

Photo by Radachynskyi/Adobe Using ICBA’s Marketing Communications Toolkit, your community bank can tell its story with intention and precision. For the banking industry, marketing can be finicky. It offers professional tips that will help fine-tune your approach and set your marketing strategy up for success.