Remove category virtual-reality
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Augmented Reality Expands Its Applications Amid The Pandemic

PYMNTS

Augmented reality (AR) is finding some killer applications during the pandemic, most notably in the cosmetics and automotive businesses. Recent developments in both categories show striking progress for the technology. Hygiene and safety are a top priority for the category, even for stores that have reopened. Envisics, a U.K.-based

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Perfect Corp. Unveils Contactless Makeup Try-On Features

PYMNTS

The company’s technology now includes voice activation, gesture control, face mask detection and arm virtual swatch mode, according to an announcement. Shoppers can choose various items or categories by speaking words and numbers. Shoppers can leave their masks on in brick-and-mortar stores.

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SXSW Accelerator Fintech Finalists for 2017 Announced

Bank Innovation

The massive South by Southwest conference and festival features startups in a number of categories — transportation, augmented/virtual reality, and of course fintech — plus several others. More fintech is coming to Austin. The event is the 9th annual pitch session for SXSW’s accelerator.

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Retailers Look To Augmented Reality To Lure Local Shoppers

PYMNTS

Indeed, augmented reality is among the tools that local retailers look ready to adopt for further use. According to one recent report , augmented reality, or AR, “has lots of implications for local commerce. AR comes into play in another key local commerce category: home services. The current official number is 30 percent.”.

Retail 182
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Moving Augmented Reality Out Of The Living Room

PYMNTS

Many retail technologies have benefitted from that schism, among them augmented reality (AR). In contrast with virtual reality (VR), you are not immersed in the whole artificial environment. While most of those clients are from companies that have large-scale items, Cheney said he would like to see more categories adopt AR.

Retail 251
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New Eye-Tracking VR Tech By Qualcomm, Accenture Helps Retailers Stack Shelves Better

PYMNTS

Two tech companies and a food brand have teamed up to develop a virtual reality (VR) headset that uses eye-tracking tech to determine the best way that retailers should stock products on shelves, according to a report by VentureBeat. Accenture, Qualcomm and Kellogg collaborated on the venture.

Retail 122
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Pinterest Launches Augmented Reality Eyeshadow Try-On Tool

PYMNTS

Social media image-sharing platform Pinterest is introducing an augmented reality (AR) try-on tool to help users assess and compare eyeshadow. . The virtual eyeshadow experience includes 4,000 shades. . Both categories have expanded use of the technology. 22) press release. Users can change looks by clicking the eye or lip icon.

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