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Bank Marketing AI – Our 14 Favorite Applications That Will Change Your Bank

South State Correspondent

If you are looking to see the future of how banks will utilize artificial intelligence (AI), look no further than marketing. Even if you are not a bank marketer, this article is worth a read to understand AI’s capabilities. Bank marketing AI is ground zero to showcase the transformation that is already taking place.

Marketing 195
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Are There Digital Strategy Lessons Financial Institutions Can Learn From Other Industries?

Perficient

I presented on this topic, along with my colleague Scott Albahary – Chief Strategist for Financial Services here at Perficient and Jim Marous – Co-Publisher of The Financial Brand , to approximately 500 financial services industry folks. Well one of the biggest challenges right now is humanizing the digital experience.

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Addressing the Need for Personalization in the Financial Services Industry

Perficient

Your brand is the beacon of authenticity for a personal experience. What does your brand portray to the market? In the financial services industry, security, stability, and protection are foundational brand values from which to deliver customer experiences. Learn – Preferences and Interactions.

Industry 294
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The Benefits of Utilizing a Progressive Web Application in Digital Commerce

Perficient

For organizations, unifying all these experiences within a single common skillset allows a dramatic cost reduction compared to the alternative of having desktop, mobile, and native apps running different technologies on different platforms/systems. When Does a PWA Not Make Sense?

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Why Instagram’s New Shopping Icon Is Changing Ecommerce Forever

Perficient

Here’s why: Traditionally users weren’t able to purchase items through social media platforms. Social influencers could promote brands through their channels and direct users to “swipe up” or click a link in their bio to purchase. 70% of people will trust a recommendation from someone they don’t know.

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Visual Storytelling: Use Graphs & Charts to Your Advantage

Perficient

Level Up Your Presentations with Impactful Graphs. You want to present an abundance of meaningful data in a comprehensive and creative way. Present the whole picture so they don’t have to put the pieces together themselves. This post is the third in the Visual Storytelling series. So how do you bring these two together?

Data 322
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Telehealth Service Puts A Retail Spin On Its Business Model

PYMNTS

. “With more Americans practicing social distancing and staying home with their families during the COVID-19 pandemic, we wanted to increase access to healthy meals and nutrition advice through our telehealth platform and partnership with Purple Carrot ,” said Lindsey Sacks, chief marketing officer of Fruit Street.

Retail 242