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DTC Brands See Media Opportunity In Crisis

PYMNTS

If there’s a time to do it, it’s right now,” Jason Wiese , SVP, director of strategic insights for media analysis and research firm VAB, told PYMNTS. “If DTC brands grew up digital,” he noted. Wiese and his team compared the current pandemic to several other crises, man-made or financial, across 100 years and 125 brands.

Branding 131
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RBC rolls out AI insights for business customers

Bank Innovation

Royal Bank of Canada is adding in-app personalized insights on business owners’ cash flow to improve their expense tracking and analysis capabilities. The technology was developed by conversational AI company Personetics. Personalized insights and […].

Analysis 218
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From BT To Gucci, Big Brands Add Support For Vendor Cash Flow

PYMNTS

With delayed and late B2B payment terms continuing to raise concerns throughout supply chains around the world, some of the biggest brands have taken measures to support the cash flow of their vendors. The interim Small Business Commissioner’s decision to reinstate the firms follows analysis of their supplier payment performance.

Branding 131
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Report: 'K-Shaped' Recovery Divides Corporates, SMBs

PYMNTS

The biggest brands in the U.S. Corporates that could quickly invest in new technology also benefited from the fast, unexpected pivot to living, working and learning online. He added that the company’s analysis discovered that “superstar” firms already at the top of their game just got stronger in 2020, regardless of the pandemic.

Report 251
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Six Retail Banking Technology Trends for 2022

The Financial Brand

The post Six Retail Banking Technology Trends for 2022 appeared first on The Financial Brand - Banking Trends, Analysis & Insights. The six trends will provide competitive advantages, including increased efficiency, improved experiences and future-proofed business models.

Trends 43
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Feelter Sources, Curates Social Sentiment For Brands

PYMNTS

Enter Feelter , a technology startup that looks to bring the power of social media sentiment to brands. Founded in 2013, the Tel Aviv-based startup begins by sifting through social media, looking for content that mentions or features client brands and products. Every vertical and every brand are different, noted Székely.

Branding 107
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Study: Who Has the Largest Index of Links?

Perficient

In addition to the SEO benefits, getting linked to by third parties is also a great way to build your brand and stay highly visible across the web. Confirm the API level analysis by pulling detailed link data. This included pulling all the links for 28 domains split into three markets: Technology, Health, and Finance.

Study 529