William Mills

FEBRUARY 8, 2024

In the ever-evolving landscape of financial technology (Fintech), where innovation and competition are the norm, the ability to generate high-quality leads is crucial. For Fintech companies looking to serve financial institutions, effective lead generation is not just a strategy, it's the lifeline for sustainable growth.

Strategy 81

Strategy Fintech Financial Technology Innovation 81

PYMNTS

MAY 13, 2019

Innovation has been the name of the game for financial institutions (FIs) large and small in recent years. While the overall pace of innovation has cooled somewhat over the past two years, as FIs have been slower to market with new products, they are increasingly channeling their energies into tried-and-true product lines.

Innovation 194

Innovation Innovation Strategies Strategy Trends 194

PYMNTS

MAY 4, 2020

Although there is no playbook, there are strategies and tactics that defined pre-pandemic retail and can perhaps contribute to saving post-pandemic retail. Marketing strategies have been somewhat shoddy during the pandemic. At its most basic level, marketing aims to create excitement around a product or service.

Strategy 182

Strategy How To Retail Data 182

Bank Innovation

JULY 31, 2017

That’s the question robodavisory services should be asking themselves, according to Matt Wilcox, senior vice president of marketing strategy and innovation for Fiserv. Does your roboadvisor have too little automation, too much, or just enough to satisfy consumers?

Marketing Strategies 296

Marketing Strategies Strategy Innovation Marketing 296

PYMNTS

JULY 1, 2019

When it comes to technological innovation, however, the smaller players have long been outgunned by larger FIs and their sizable IT budgets. Today, small banks are more aggressive and ambitious in their innovation strategies than medium-sized and large FIs. This is changing — in a big way. On average, these FIs designate 45.7

Innovation 157

Innovation Innovation Strategies Survey Groups 157

Perficient

JULY 20, 2020

Our very own Nate Bauer , director – digital marketing consulting, will be moderating the panel: Analyzing Media Coverage Across Channels to Uncover Actionable Intelligences. Nate has spent the majority of his career focusing on developing digital marketing strategy-led solutions. Explore the Summit.

Customer Experience 526

Customer Experience Analytics Leadership Marketing Strategies 526

Accenture

MARCH 18, 2016

Banks are relying more and more upon Big Data and analytics to transform their distribution and marketing strategies. In our research into how high-performing companies (those that deliver above-average business performance on a consistent basis) approach analytics, we found that. Read more.

Big Data 150

Big Data Analytics Data Marketing 150

PYMNTS

SEPTEMBER 13, 2016

Alisdair is a technology entrepreneur and brings nearly two decades of industry experience to his role leading product management and strategy for ThreatMetrix. Armen leads worldwide marketing strategy and execution for ThreatMetrix. CEO of Market Platform Dynamics. Chief Products Officer, ThreatMetrix. Armen Najarian.

San Jose 100

San Jose Strategy Fraud Marketing Strategies 100

PYMNTS

JANUARY 18, 2018

But according to a new report from EY, it would be unfair to say that regulation is the only driving force behind large banks’ changing market strategies. In its Global Banking Outlook 2018 survey , EY assessed 221 financial institutions across 29 markets. Optimism Up. Cybersecurity.

Regulation 156

Regulation Innovation Fintech Marketing 156

Insights on Business

JULY 23, 2018

CxOs are somewhat divided about whether the innovation focus will be on new or established markets. Previously, they thought open innovation would predominate, but now a growing number of these executives anticipate more internal-driven innovation. Quest for secure digital platforms.

Innovation 96

Innovation Security Case Study Strategy 96

Matt Wilcox Pro

OCTOBER 26, 2020

I realize that “it seems like it was just yesterday” is a tired cliché, however, it seems like it was just yesterday that I joined Fiserv as Managing Director, Marketing Strategy and Innovation, Digital Payments. In fact, it was seven years ago this month.

Marketing Strategies 97

Marketing Strategies Strategy Innovation Management 97

Bank Innovation

AUGUST 6, 2019

The funding will allow the Denver-based company to fine-tune its features, including Pay with Ibotta, a recently-launched QR-code based ‘pay with rewards’ capability; advance its marketing strategy; and grow its […].

Denver 170

Denver Marketing Strategies Strategy Marketing 170

Bank Innovation

APRIL 4, 2018

Wrong, according Vinay Prabhakar, head of markets strategy, Payments at Finastra. EXCLUSIVE – When The Clearing House (TCH) rolled out realtime payments last November, one would think banks would quickly jump on that bandwagon, right? The problem, as it often is with big institutions, comes down to the bottom line. "We

Payments 186

Payments Marketing Strategies Strategy Marketing 186

Bank Innovation

JANUARY 30, 2019

s robust marketing strategy for its retail bank has paid off, as the bank today reported that half of its new retail customers were millennials. Ally Financial Inc.’s Of Ally Financial’s 230,000 new retail deposit customers via its retail side, Ally Bank, 126,500 were millennials, according to bank’s earnings report released today.

Retail 170

Retail Millennials Marketing Strategies Strategy 170

PYMNTS

NOVEMBER 11, 2016

That’s why marketers will be leveraging mobile in their holiday shopping strategies this year, with new and creative strategies that focus more on omnichannel solutions and less on generic mobile coupons. About the same number plan on prioritizing social media apps such as Instagram and Snapchat.

Mobile 188

Mobile Marketing Survey Marketing Strategies 188

FICO

MAY 17, 2023

Innovation is incredibly important. There is no growth without innovation. They wanted to know how investing in technology innovation was affecting growth. The top 25 percent of companies that were investing the most in technology innovation were growing at twice the pace of the 10 percent that invested the least.

Customer Experience 97

Customer Experience Innovation Trends Strategy 97

BankInovation

JULY 2, 2020

To stay ahead, savvy financial services brands are adopting innovative, data-centric marketing strategies to drive customer acquisition, retention and long-term loyalty. These industry-leaders are thriving in times of intense changes in the marketplace by leveraging […].

Data 75

Data Marketing Marketing Strategies Branding 75

Perficient

DECEMBER 1, 2020

Those that have truly excelled at connecting with these audiences take the time and energy to learn more about them and develop strategies and content specifically for them. Going further, they adapted some of those learnings to apply to all of their marketing strategies.

Trends 309

Trends Millennials Community Marketing 309

BankInovation

JULY 7, 2020

The financial services industry is in a state of flux dictated by growing competition, consumer demands for personalized experiences, and unpredictable market forces.

Data 64

Data Marketing Marketing Strategies Meeting 64

PYMNTS

OCTOBER 18, 2020

Buxton said he was looking forward to “building on its excellent go-to-market strategy and helping drive further operational excellence and growth for this incredible company.”.

Marketing Strategies 161

Marketing Strategies Software Strategy Capital 161

PYMNTS

AUGUST 14, 2020

Disruption is hitting both the B2C and B2B arenas, and while it would seem they are two opposite ends of the spectrum, these ecosystems share commonalities in the kinds of trends that force sellers to modernize their market strategies. Getting Closer To The Consumer. This creates new challenges and paradigms for payment flows.

Strategy 295

Strategy Online Payments Management 295

Insights on Business

FEBRUARY 13, 2019

Next was born to complement Bradesco’s strategy. At IBM Think 2019, Henrique Albuquerque from Bradesco Research and Innovation offered insight into how Bradesco is transforming by focusing their entire business structure around the customer journey. –> Explore IBM Banking and Financial Markets Solutions.

Albuquerque 152

Albuquerque Digital Banking Millennials social media 152

CFPB Monitor

MARCH 15, 2022

Opportunity Financial, LLC (OppFi) has filed a Complaint for Declaratory and Injunctive Relief in a California state court against the California Department of Financial Protection and Innovation (DFPI), seeking to block the DFPI from applying California usury law to loans made through OppFi’s partnership with Fin Wise Bank (Bank), a state-chartered (..)

California 78

California Innovation Utah West Virginia 78

PYMNTS

NOVEMBER 23, 2020

There’s no shortage of consulting advice and press clippings that will state the importance of actionable data for companies as a selling, operational and marketing strategy. The end result: Innovation that benefits all stakeholders — banks, digital-first firms (and digital-only ones) and consumers alike.

Data 293

Data Innovation Big Data Marketing Strategies 293

PYMNTS

JANUARY 19, 2021

But we at Citcon believe it will also be marked as the year that prompted stunning innovation across industries. This helps decrease the cost to market to customers, improving profitability and giving brick-and-mortar shops an asset online. But this is not just a marketing strategy, it’s also an insight engine when used well.

Retail 211

Retail Payments Online Marketing Strategies 211

PYMNTS

MAY 19, 2020

“As consumers continue to navigate these challenging financial times, digital marketers have an opportunity to deploy innovative online campaigns promoting savings offers,” says Digital Media Solutions.

Branding 239

Branding Retail Meeting National 239

The Financial Brand

OCTOBER 24, 2023

This article Comerica Stands Out in Small Business Banking with Innovative Co-Op Initiative appeared first on The Financial Brand. This article Comerica Stands Out in Small Business Banking with Innovative Co-Op Initiative appeared first on The Financial Brand.

Innovation 31

Innovation Branding Marketing Strategies Marketing 31

The Financial Brand

AUGUST 31, 2020

Building innovation on a basic bank chassis to produce fresh growth and expansion means venturing beyond your institution's comfort zone. The post Taking a Community Bank National Demands a Niche and a Strategy appeared first on The Financial Brand.

Community Bank 32

Community Bank National Strategy Community 32

Bobsguide

APRIL 4, 2022

Most recently, she was Executive Vice President and Global Chief Marketing Officer at Visa, where she led the organization’s global brand and marketing strategy, including all consumer, B2B, and B2B2C marketing activities that advanced Visa’s brand and business goals.

Branding 60

Branding Leadership Marketing Strategies Software 60

PYMNTS

JULY 17, 2019

The investment will be used to accelerate product development and engineering while also fueling global go-to market strategy and deployment, DUST Identity said in a press release. Led by Kleiner Perkins, provider of the company’s initial $2.3

Security 101

Security Marketing Strategies blockchain Tools 101

PYMNTS

FEBRUARY 26, 2020

A press release states Paytronix will look at transaction data to “better know its guests,” and develop “one-to-one marketing strategies that deliver content and offers that are relevant to the individual guest.”

Customer Experience 130

Customer Experience Marketing Strategies Mobile Branding 130

The Financial Brand

AUGUST 10, 2021

The post Innovation and Sheer Marketing Muscle Power Credit Card Battle appeared first on The Financial Brand - Banking Trends, Analysis & Insights. Fintechs and neobanks are adding competition with fresh ideas as major players prepare to spend for share.

Innovation 40

Innovation Cards Marketing Banking Trends 40

PYMNTS

MAY 15, 2018

Edison Partners Managing Partner Chris Sugden said, “ Billtrust Founder and CEO Flint Lane was a visionary in 2001, continues to be the leading innovator in B2B billing payments, and pioneered payment cycle management today. “I look forward to many more years working in close partnership with the team at Edison.” ”

Leadership 100

Leadership Marketing Strategies Capital Analytics 100

PYMNTS

AUGUST 12, 2020

. “The performance of their IPO really added visibility and — frankly — credibility to the InsurTech space, which is good for all players in the space,” she said, adding that it also elevated interest among investors that may have previously been unfamiliar with InsurTech’s market opportunity.

Policies 229

Policies Marketing Strategies Industry Payments 229

PYMNTS

NOVEMBER 30, 2020

As a result, the pace of innovation is also unmatched as companies aim to keep the wearables product pipeline full. Like so many aspects of our lives that have been reshaped by the pandemic, the present infatuation with fever as an early warning of COVID-19 has sparked both demand and innovation within the wearables sector.

Google 183

Google Examples Innovation Apple 183

PYMNTS

JUNE 30, 2016

A study released by Market Strategies International found that 31 percent of American households feel stuck in a relationship with one or more financial services companies they distrust. The answer may surprise you.

Marketing Strategies 102

Marketing Strategies Study Meeting Strategy 102

PYMNTS

SEPTEMBER 11, 2019

In South Korea, for instance, the country’s “SK Telecom and the nation’s retail conglomerate Shinsegae Group have joined forces to develop new business models and innovative services in the logistics and distribution sectors powered by 5G networks,” according to a report. Last year saw a boom in brands using VR in this way, including U.K.

Retail 192

Retail San Diego San Francisco Branding 192