Branding Innovation Marketing Strategies Strategy 
Perficient
MAY 2, 2022
First, You’ll Need a Strategy. There are many versions of the famous quote that says, “Strategy without execution is a dream, and execution without strategy is a nightmare,” but the intent is clear – a sound strategy is required to achieve expected results. Our Key Takeaways with Strategy.
Bank Innovation
DECEMBER 13, 2019
In this episode, Suman Bhattacharyya, senior editor, and Angely Mercado, associate editor, discuss the following news developments: Corporate card and financial product startup Brex’s marketing strategy; Inspired Capital’s recent investment in business banking platform Rho; and […].
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Perficient
APRIL 20, 2023
In fact, Gartner shares that brands risk losing 38 percent of customers from poor personalization efforts. They want to have meaningful relationships with technology partners who will bring innovative ideas and proven experience to the table. That’s a whole lot of consumers, all of whom come with unique expectations, needs, and data.
PYMNTS
MAY 4, 2020
Although there is no playbook, there are strategies and tactics that defined pre-pandemic retail and can perhaps contribute to saving post-pandemic retail. Marketing strategies have been somewhat shoddy during the pandemic. At its most basic level, marketing aims to create excitement around a product or service.
Perficient
SEPTEMBER 8, 2020
For our second installment of the Visual Storytelling series, let’s examine how creating and using gifs can enhance your message and impact your marketing strategy. Though gifs have conventionally been traded between social media users, they have become a go-to marketing tool for modern companies appealing to modern audiences.
Perficient
JULY 20, 2020
Our very own Nate Bauer , director – digital marketing consulting, will be moderating the panel: Analyzing Media Coverage Across Channels to Uncover Actionable Intelligences. Nate has spent the majority of his career focusing on developing digital marketing strategy-led solutions. Explore the Summit.
PYMNTS
JULY 23, 2019
Today, Lam said her concept is a “vegan and gluten-free lifestyle brand and baking mix company that gives back.” (The The target market for the company consists of “the vegan community and those who are gluten-free,” Lam said. It also has an email marketing strategy and does festivals to gain brand recognition.
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