Remove Digital Strategies Remove Examples Remove Marketing Remove Online
article thumbnail

Are There Digital Strategy Lessons Financial Institutions Can Learn From Other Industries?

Perficient

Companies like to focus on accelerating digital transformation to be the ‘leaders of Industry’. However, one of the main drivers is their weaknesses are exposed now more than ever with folks driven online with Covid-19 and expecting the same level of service they typically get at say their local bank. The Approach.

article thumbnail

Deep Dive: Why QSRs Should Lean On Loyalty To Personalize Mobile, Online Dining

PYMNTS

consumers shifted from dining in to ordering out when the pandemic began and approximately 26 million of these customers plan to keep ordering food online once it ends. . Localizing Digital Dining . Online engagement differs significantly between more-populated and less-populated areas, for example. million U.S.

Online 142
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Maximize Growth with Optimizely Tools: A Strategic Approach

Perficient

In today’s digital landscape, having a solid digital strategy and embracing cutting-edge technology are key factors for business success. However, many enterprise organizations face challenges when it comes to coordinating the rollout of new marketing technology products and achieving scalable growth.

Tools 251
article thumbnail

Paid social media’s place in your marketing strategy

Independent Banker

As social media platforms tinker with their algorithms, marketing experts say one trend is clear: Paid social campaigns are becoming increasingly necessary to cut through the noise and reach customers. Although posting organically is an authentic way to build customer relationships, it requires time and patience to reach marketing goals.

article thumbnail

A Bundle Of Contradictions: The Online Privacy Landscape

PYMNTS

At first glance, 2018 is shaping up to be a year that has brought meaningful consumer, regulatory and legislative backlash against lax online privacy. What seems to be genuinely changing is consumer awareness of how privacy really works in the digital world. Except, maybe not. First, a few caveats. Privacy Changes. Privacy Punishment.

Online 101
article thumbnail

Test And Measure: How To Capture The Retail Digital Shift

PYMNTS

Retailers and direct-to-consumer (D2C) brands that are now seeing their eCommerce sales take flight would be remiss to ignore the data being generated by the digital shift and the potential marketing opportunities. Big brands like J.Crew and Macy’s have cut marketing spend, leaving the door open for startups and smaller D2C brands.

Retail 130
article thumbnail

The Evolution Of eBay’s Global Payments Strategy

PYMNTS

Many businesses today see selling products in new markets as a growth opportunity. Expanding into a new market — even one as geographically close as Mexico, for example — would present a number of logistical hurdles that many businesses may not be equipped to handle. Appealing to a wider array of customers within the U.S.

Strategy 230