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Retail SMBs Face Up To Q4 Marketing Opportunities

PYMNTS

For retailers, the fourth quarter of 2020 is likely to see a media blitz that will make other years pale in comparison. But to mark Small Business Week, it’s a good time for small and medium-sized businesses (SMBs) to see where they fit in the media equation. Not this year. 28), which is supported by American Express nationally.

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Social Shopping Struggles With The Burden Of Potential

PYMNTS

percent of online sales came from social channels. However, 8 percent of Cyber Monday visits did originate from social media, an increase of 17.5 It comes from WBR Insights , which credits customer engagement via social media. Brand advertisers, it says, need to justify social media ROI.

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Are Online Resale Sites Rife With Counterfeits?

PYMNTS

Online Resale. Online resale has become all the rage — even for retailers like Neiman Marcus — from a little bit of everything on OfferUp to fashion-focused Poshmark and high-end The RealReal and 1stdibs. Sales of counterfeit goods through online marketplaces are expected to hit $1.8 billion per year to fake online sales.

Online 101
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10 Questions Banks Should Ask About Their Digital Account-Opening Capabilities

Perficient

If it’s more than 10 minutes for an online/website process or more than five minutes for a mobile process, the abandonment rate impacts account openings as much as 40%. How many clicks does it take to open an online account? What information is easily obtainable via social media, making it less useful for KYC and security purposes?

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Fishing Interconnected Waters For Brick-And-Mortar Success?

PYMNTS

From eCommerce warehouses like Amazon to social media sales, it’s no secret that constant connectivity has changed many consumers’ shopping habits. But while more people opt for mobile and online channels than ever, traditional brick-and-mortar retail hasn’t vanished. from 1 percent to 20 percent.

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Citi Analyst: Reg Compliance Could Cut Quarter Of Facebook Stock Value

PYMNTS

With a warning that regulatory risks could take away over a quarter of Facebook ’s stock value, analyst Jason Bazinet noted that the social media firm “likely” encounters three threats in the long term from the U.S. government. would take sizable action against the company even with heightened scrutiny from Congress.

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How Banks Are Marketing to Different Demographics Online

NCR

Historically, the financial services sector has been reluctant to embrace digital marketing – or expand into new online domestic and global markets. Compared to traditional ad channels, industry marketing professionals overwhelmingly believe digital marketing is a more efficient and ROI-centric approach.

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