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Retail Branding Comes Off The Back Burner

PYMNTS

For retailers, especially those deemed non-essential and struggling with revenue, branding may be on the back burner right now. Big mistake, say several branding experts. And who you were was your brand. “A Your brand attributes are the ones you fall back on when you have to make difficult decisions.

Branding 145
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Retail Keeps Getting More Social — Even As Amazon Stumbles

PYMNTS

Social media is taking a lot of fire these days, whether the issue is “fake news” or data privacy or just the time-wasting tendencies of many users. Regulation might be in the future. One recent example of the intersection of social media and retail comes from Facebook-owned Instagram.

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Privacy And Personalization Clash For Retailers

PYMNTS

Retailers are facing a personalization paradox. Fifty-three percent of consumers want retailers to respect their anonymity in 2020; at the same time 61 percent want more personalization in marketing, messaging and promotions. That transaction has spawned major regulations in the European Union (GDPR) and California (CCPA).

Retail 202
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Can Western QSR Brands – And Others – Gain More Power In China?

PYMNTS

Two famous North American-based quick-service restaurant (QSR) brands are preparing to duke it out in China for chicken-meal supremacy, the most recent sign of how Western brands are trying to increase their footholds in that massive country. The news comes as more Western brands – including those based in the U.S. –

Branding 100
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RILA On How United States Retailers Are Responding To Changing Privacy Rules

PYMNTS

Retailers are dutifully speaking with their payment service providers (PSPs) and industry partners to adhere to these shifts, but they must also keep their customers’ experiences in mind. retailer trade group, Retail Industry Leaders Association ( RILA ), told PYMNTS in a recent interview. Retailers And Data’s Role .

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Big Tech Compliance Tracker: Facebook Backs Data Portability Law, Amazon Considers Registering Services As Separate Entities In India

PYMNTS

Here’s the latest news from Facebook, Amazon and others, which are coming under increasing scrutiny from regulators, trade groups and politicians the world over. Regulations. The social media company has indicated that the Access Act, a proposed data portability law, is a first move in the right direction.

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Wall Street Girds For Another Week Of Volatility

PYMNTS

The chaos resulted in a severe drubbing for some of the larger Wall Street hedge funds, including Melvin Capital , which took a hit of 53 percent after retail investors drove up stocks that it had bet against. Melvin Capital did receive an infusion of fresh cash from investors in the final days of January.