Perficient

DECEMBER 4, 2020

I recently participated in IBM’s live webinar series, LinkedIn LIVE, to talk about customer experience, and whether good customer service is enough to provide a sincere customer experience during these unprecedented times. Find ways to be very relevant when you target and market to your existing and future customers.

Customer Experience 309

Customer Experience social media Branding Retail 309

Abrigo

NOVEMBER 18, 2014

Many of the world’s biggest brands have interesting back stories to their famous names and slogans. Pepper was created in a drugstore and the brand got their household name from the father of a girl the owner of the store was once in love with. Image courtesy of Dreamstime.com. Blog Accountant'

Branding 170

Branding Online Taxes Meeting 170

PYMNTS

DECEMBER 14, 2017

Karen Webster recently hosted a webinar with i2c executive vice president of global client success Peg Johnson to dig into the Index survey results and reveal what FIs can learn from the data. The survey also included banks outside this profile, and represents a broad range of FIs reflective of the market.

Innovation 162

Innovation Branding Payments Survey 162

Abrigo

NOVEMBER 4, 2014

If your accounting firm doesn''t have a formal marketing plan in place, you''re not alone. Six out of seven accounting firms represented at a recent webinar hosted by Sageworks said their firms lack such a plan to guide their efforts to attract new business and bolster their reputation or brand. Become a thought leader.

Marketing 192

Marketing Industry Case Study Groups 192

South State Correspondent

APRIL 19, 2023

In this article, we will look at deposit performance data related to high balances and show how banks can dramatically increase value by restructuring relationship-based products and better-allocating marketing/sales dollars more efficiently. This is over three times the life of a money market account that is over $1mm in balances.

How To 195

How To Examples Resources Community Bank 195

PYMNTS

JANUARY 19, 2021

That will help create more products to help a global market. Sensory CEO Todd Mozer said in the release that the access to these tools “helps to accelerate the next wave of branded voice experiences and domain-specific, customized voice assistants.”.

Tools 159

Tools How To Branding Technology 159

PYMNTS

JANUARY 9, 2020

Grubhub Mulls Sale As Market Share Drops. Food delivery company Grubhub is considering a potential sale or an acquisition by another company to continue to compete in an increasingly crowded market, one which many experts say doesn’t have room for more than two companies. Grab Opens Inaugural Singapore Cloud Kitchen.

CA 132

CA Operations California Payments 132

Perficient

JULY 15, 2020

Functional – their journey entails shoring up data to the C Suite who can make better decisions towards product adoption, improved sales, forecasting, outreach, better marketing campaign. End goal is to find harmony across both the personas to drive revenue, innovation and product development improving brand recognition.

Data 497

Data Customer Experience Analytics Industry 497

PYMNTS

SEPTEMBER 14, 2020

There are more than a few mind-blowing stats about Amazon , most of them having to do with its 44 percent of the eCommerce market, or maybe the $88.9 In mid-August, the company announced that it will infuse $100 million in capital into the Amazon seller system, along with legal and marketing advice.

Capital 214

Capital Long Beach Branding Guidelines 214

PYMNTS

AUGUST 20, 2018

Get ready to learn about one of the latest music business and payments models in an upcoming PYMNTS webinar, scheduled for Tuesday, Aug. As we discover new, unsigned artists, we develop them into brands,” Steinberg told Webster, describing izo’s work as akin to an “incubator.”. izo Roots: Madonna. Complex Business. izo Onboarding.

Video 101

Video Payments Millennials Maine 101

PYMNTS

AUGUST 17, 2018

Get ready to learn about one of the latest music business and payments models in an upcoming PYMNTS webinar scheduled for Tuesday, Aug. As we discover new, unsigned artists, we develop them into brands,” Steinberg told Webster, describing izo’s work as akin to an “incubator.”. Madonna Like izo. Complex Business. Izo Onboarding.

Payments 100

Payments Management Video Millennials 100

Long Lasting Ideas

FEBRUARY 23, 2016

Ok kids, it’s time to loosen your tie and consider some unconventional ways to boost your bank’s brand. These are ideas that shatter the notions of conventional bank marketing: Have a little fun at the expense of your competitors: One major bank brand uses green bicycles and a marching band to pump up its brand.

Branding 40

Branding Alabama Community ATM 40

PYMNTS

OCTOBER 28, 2016

Note: Attendees can access the webinar 45 minutes prior to the start time and the audio will come from your computer speakers. Tom Byrnes leads Vesta’s global marketing, communications, and strategic business development operations. He was also VP of marketing for Chockstone, a customer loyalty and payments innovator.

Data 100

Data Fraud Branding Strategy 100

Perficient

JUNE 12, 2020

External to that, as an example, is IT, customer service, sales, traditional marketing, and pricing. If your brand is taking the steps to mature, it might be that a centralized model starts with a small team with a plan to secure additional resources over time. Often as companies mature digitally, they move to a centralized model.

Resources 309

Resources Case Study Strategy Groups 309

NCR

MAY 17, 2017

This principle is equally integral to marketing communications. Learn more by joining this webinar hosted by NCR: Americas , EMEA , APAC. Learn more by joining this webinar hosted by NCR: Americas , EMEA , APAC. Attract new business through targeted marketing. Take the example of a bespoke experience at the ATM.

Marketing 73

Marketing Customer Experience ATM Branding 73

Abrigo

JANUARY 11, 2017

In a recent Sageworks webinar, The Rise of the Accounting Entrepreneur , Jason Blumer compared the accounting industry today to that of the past, and explained how accountants today can lead their firms to greater financial success while finding greater personal fulfillment by becoming entrepreneurs. It isn’t what most people think.

Taxes 150

Taxes Compliance How To Innovation 150

Abrigo

AUGUST 14, 2017

Johnson is leading a webinar Thursday hosted by Sageworks, “ The Transformational Firm: Helping Your Clients Increase Cash ,” during which she will address this challenge. To learn more, join the webinar, “ The Transformational Firm: Helping Your Clients Increase Cash.”

social media 150

social media eBook Taxes Examples 150

Abrigo

JANUARY 17, 2024

You might like this upcoming webinar, " Unveiling human trafficking: Perspectives, realities, and strategies." Human trafficking red flags, strategies, and support Human trafficking is more prevalent than most realize, and banks and credit unions can help prevent it. Know the red flags to watch for. and worldwide.

Training 261

Training Community Software Texas 261

Social Assurance

DECEMBER 6, 2021

Sometimes I think we overthink LinkedIn instead of viewing the platform as another channel to highlight our brand, celebrate our culture and connect with people. The three roles are your Financial Brand, Lender (mortgage and commercial) and Leadership. Up first, your Financial Brand. WHY LINKEDIN FOR YOUR FINANCIAL BRAND.

Branding 15

Branding Video Resources Leadership 15

Social Assurance

OCTOBER 29, 2021

Social Assurance’s Marketing and Compliance Report provides an analysis of the financial services industry and explores trends for the upcoming year. Here are a few key takeaways from the 2021 report and how it will impact your brand. Growing Utilization of Marketing and Compliance Tools and Technology. We’ve got you covered.

Compliance 15

Compliance Survey Marketing social media 15

Social Assurance

DECEMBER 4, 2020

Our Annual Marketing and Compliance Survey and Report sought to better understand how some of these changes affected the financial services industry and how community financial institutions responded to the challenges. For more in-depth insights, be sure to download our marketing and compliance report by clicking the link below.

Compliance 15

Compliance Marketing Report social media 15

Abrigo

NOVEMBER 7, 2016

Accountants wanting to grow revenue by adding new services should look to the Oreo cookie for a few lessons, according to Katie Tolin, a member of the Association for Accounting Marketing’s Hall of Fame and founder of CPA Growth Guides. Many accounting firms are in a “sea of sameness” with their core services, Tolin said.

Taxes 171

Taxes Innovation Examples Case Study 171

Social Assurance

NOVEMBER 16, 2020

As financial service providers continue to leverage social media in their marketing and branding efforts, they continue to face the same timeless issue: how to make their brand stand out. How do you differentiate yourself from the numerous other similarly named brands? Marketing and Compliance Survey Insights.

Marketing 15

Marketing social media Marketing Strategies Branding 15

Social Assurance

MARCH 1, 2021

It takes less than 30 seconds to look up a financial brand, learn where they are located, and explore the services they provide. In order for your financial brand to stand out, you have to cover all your bases. Reviews act as customer touchpoints that provide vital feedback on how your financial brand performs in customer service.

Branding 15

Branding social media Online Case Study 15

Abrigo

DECEMBER 24, 2014

Did you develop and execute a marketing plan to attract more A-level clients? Did you update the online branding of your firm? To learn more about seizing opportunities to upgrade your practice in 2015, watch this recorded webinar on the topic. Look back at your 2014 professional goals and examine those that you accomplished.

Strategy 192

Strategy Branding US Online 192

Social Assurance

JANUARY 11, 2021

As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy. Facebook Pay.

social media 15

social media Branding Trends Tools 15

Social Assurance

JANUARY 11, 2021

As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy. Facebook Pay.

social media 15

social media Branding Trends Tools 15

CB Insights

SEPTEMBER 21, 2017

” At the bottom of the first page of these same search results is an article highlighting Amazon’s first branded foray into insurance on its own platform: the launch of Amazon Protect in the UK. Amazon Strategy Webinar. A year and a half after its UK launch, Amazon Protect is now offered in four additional markets.

Branding 34

Branding UX Google Strategy 34

PYMNTS

APRIL 20, 2018

A perfect storm of regulatory changes and card brand rule changes has left many merchants wondering to whom, exactly, they are beholden and what, exactly, they must do to comply. Fergerson, Briscoe and a panel of industry experts will address these challenges and field questions in a webinar on April 25 at 1:00 p.m. The Bottom Line.

Regulation 105

Regulation Data Security Regional 105

Social Assurance

MARCH 8, 2021

Although financial brands continue to struggle in determining whether Snapchat is a viable channel to grow their business, understanding emerging generational preferences can’t be ignored. Determining how your brand can capture their attention and engage them is a crucial strategy for future growth and brand loyalty.

Branding 15

Branding Strategy Community Study 15

PYMNTS

NOVEMBER 22, 2018

At the time, the move was written off to timing pressure — Amazon wants to get its products to the global market faster than it can conceivably teach Alexa to speak every human language. And there are already hundreds of skills for French customers from some of the most popular brands in France.”.

Training 183

Training Metro Google Marketing 183

Gonzobanker

OCTOBER 6, 2023

Major vendors with multiple core solutions in their portfolios can turn off bank and credit union clients to the entire brand because of staff attrition, declining service levels, and a lack of product evolution in an aging zombie core division. Legacy Tech Stacks. No New Partners. While they may travel in packs, zombies are loners.

Strategy 97

Strategy System UX Tools 97

Social Assurance

AUGUST 27, 2019

Generation Z — those born after 1996 — are an emerging demographic that needs to be a growing part of your financial institution’s marketing plans. Knowing this, it’s important to develop your marketing and messaging tactics to reach them now. They’re reading what you say and what your financial brand stands for.

Marketing 12

Marketing social media Millennials Branding 12

Abrigo

MARCH 6, 2017

3) @JohnRBarlow – John Barlow is president of Barlow Research, which provides market research for commercial banks. His Tweets mix news about middle market, small business and business internet banking with occasional pop culture references. It often Tweets columns tied to breaking news and statistics.

social media 150

social media Lending Community Community Bank 150

South State Correspondent

OCTOBER 4, 2023

If you want to grab a material amount of new deposit balance, offer a 5.05% money market rate, post it all over Instagram, and sit back and watch the money roll in. In this article, we will show you 15 proven deposit marketing campaigns that will rack up deposit-gathering wins while building a high-performing bank in the process.

Marketing 195

Marketing Taxes Training Management 195

Social Assurance

MAY 8, 2020

Financial brands like you are leading the charge to help communities during the COVID-19 pandemic – and your customers are noticing. In times of crisis, the way brands and customers change the way they interact with each other significantly. The post Marketing in Crisis: Managing Customer Reviews appeared first on Social Assurance.

Management 15

Management Marketing Community Branding 15

Social Assurance

SEPTEMBER 22, 2020

It may be time to rethink what you know and learn how your financial brand can capitalize on these upcoming trends. Don’t forget to catch our webinar about the State of Social Media 2020. Additionally, the webinar will include new communication strategies for your financial brand to build community online and grow your following.

social media 31

social media Trends Branding Video 31