South State Correspondent
OCTOBER 19, 2023
If you want to know if your bank has an alignment problem, ask ten co-workers, ”What is your bank’s brand value proposition? In this article, we look at why getting clarity around your bank’s brand proposition is important and some ideas to consider. Once the Company figured out its brand proposition, sales took off.
Perficient
FEBRUARY 24, 2021
In a world where retail has changed and consumers remain at home, how do brands reimagine the task of getting products to customers? podcast , we interview Jon Bostock, best-selling author, innovator, co-founder and CEO of Truman’s and learn how brands that innovate will win in a rapidly changing digital-first economy.
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South State Correspondent
MARCH 23, 2022
If your bank struggles to create a clear value proposition and brand differentiation, then we have a case study for you. and became the most valuable bank in Latin America. Brand Differentiation Step 1: Build an Employee-Centric Culture. In December 2021, a Brazilian bank, Nubank, went public in the U.S.
PYMNTS
JULY 24, 2020
malls — Minnesota’s Mall of America and New Jersey’s American Dream mall — are struggling, with the company that owns both recently skipping a third straight payment on the Minnesota property. the Mall of America features not only 500 stores, but also some 28 amusement-park rides, an aquarium and more. The two largest U.S.
PYMNTS
FEBRUARY 25, 2019
Bank of America will drop the Merrill Lynch name from its trading and investment banking outfits, according to reports. The move shows that Bank of America is finally moving past the crisis and the problems it wrought, and focusing on renaming some of its acquired business, including the U.S. 1 brand there is.”.
PYMNTS
MAY 12, 2020
To provide a customized guest experience for its clients, Genesis Motor America unveiled its Genesis Concierge service. The assistant then serves as a shopping guide, handling queries about brand models as well as packages, discussing the suite of complimentary services provided and directly working with the retailer. “A
PYMNTS
JUNE 20, 2020
The BK North America team is constantly pushing into new territories and Whopper Dance on TikTok is one of these ideas.”. To dance their way to deliciousness, users must follow the BK brand on TikTok and post their dance/order video on the social media app using a specialized BK soundtrack and #WhopperDance hashtag.
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