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Why Payments Personalization Is Key To Enhancing User Experience For Digital Content Platforms

PYMNTS

Kaufman explained in an interview with PYMNTS how payment and content customization can impact consumers’ digital user experiences. Content platforms can thus lose potential customers who might not have wanted to pay for subscriptions but who may have considered paying piecemeal for access to specific articles, videos or other media.

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Why Payments Personalization Is Key To Enhancing User Experience For Digital Content Platforms

PYMNTS

Kaufman explained in a recent interview with PYMNTS how payment and content customization can impact consumers’ digital user experiences. Kaufman likens the personalization of digital content to the customized shopping experiences on eCommerce retail sites.

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Telehealth Service Puts A Retail Spin On Its Business Model

PYMNTS

Fruit Street – a virtual one-stop-shop specializing in digital diabetes diagnosis and treatment – has partnered with vegetarian meal kit purveyor Purple Carrot to add a retail angle to its health advisory service. It also goes heavy on conversion mapping, in which it identifies the lower funnel user flow, then works up the funnel.

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Digital 3.0 At The Intersection of Livestreaming And Retail

PYMNTS

Li sees Popshop, and livestreaming in general, as a combination of several user experience features. Among them: entertainment, social selling, video content and a need for consumers to interact with the company they’re buying from. She believes that it hasn’t yet caught on in the U.S.

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Apple Introduces New eCommerce Portal With Upgraded UX

PYMNTS

With most of Apple ’s retail stores remaining closed due to the coronavirus pandemic, the tech giant is introducing a new hub to streamline the shop-from-home experience. The new portal offers an enhanced user experience (UX) that enables people to chat with tech specialists and learn more about contactless delivery options.

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Ultimate 5-Step Guide to Transitioning from Google Optimize

Perficient

Watch our video guide on the Google Optimize sunset replacement and transitioning tips:  This video presents a structured strategy for businesses transitioning from Google Optimize to more robust tools.

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Why The Future Of Corporate Banking Is All About Connectivity

PYMNTS

While FinTech innovators continue to drive competition with a focus on product functionality and an optimal end user experience, businesses are often forced to use outdated tools, according to Frank Dux , managing director of CoCoNet. The Drive To Upgrade.