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Personalized Marketing: What Banking Customers Really Want

Perficient

However, it’s not always obvious which of the many potential technology vendors and implementation partners will best drive an organization’s desired business goals. They want to have meaningful relationships with technology partners who will bring innovative ideas and proven experience to the table.

Marketing 294
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3 Fundamentals Every Digital Strategy (Still) Needs

Perficient

Becoming digital is the best way to keep pace with changing market realities and customer expectations. But as planning cycles shorten and companies pivot to address the unexpected, the fundamentals of strategy formulation still apply. Good strategy is grounded in insight and vision. A survey of U.S. It takes empathy.

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How Technology And Market Trends Spawn Innovation

PYMNTS

In restaurant technology, cloud kitchens have emerged as a new model driven by the rise of online ordering. And, in digital banking, banks are innovating with their strategies for fraud protection and anti-money laundering (AML). sales the athleisure market generated as of 2016. All this, Today in Data.

Trends 122
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A Digital Mindset: The Key to an Enhanced Strategy for Insurance Commerce

Perficient

The connection between technology and consumers in the insurance industry has never been more relevant. Although the insurance industry was already facing rising competition and customer expectations, the global pandemic forced our industry to take legacy processes and technologies, and transition to “digital” seemingly overnight. .

Strategy 332
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Investing in America: 7 Strategies and 7 Tactics That Can Drive Business

South State Correspondent

In this article, we breakdown the details and discuss seven strategies and seven tactics banks use to set themselves apart. Below, we outline some considerations to help banks set strategies and tactics, including providing references to help educate your bankers and customers. There are lots of details and breadth in these programs.

America 195
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Are There Digital Strategy Lessons Financial Institutions Can Learn From Other Industries?

Perficient

As the financial services industry continues to go through its digital transformation, executives are craving new strategies and tactics to help position them against their competitors. Financial institutions that best leverage digital strategies and technologies in innovative ways will create new value for consumers and businesses.

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Perficient Interviewed for Forrester: The Future Of Insurance

Perficient

With new risks, shifting market dynamics, and the unstoppable march of technology, the insurance industry finds itself at a crossroads. Perficient’s insurance experts, who were interviewed for this report, echo this sentiment, emphasizing the need for insurers to embrace innovation to stay relevant.