Independent Banker

FEBRUARY 28, 2023

Illustration by The Laundry Room/Stocksy Customer data fuels efficient and effective marketing these days. To be able to get access to first-party data and use it strategically is probably the next big opportunity for banks,” says Eric Cook, chief digital strategist at digital marketing agency WSI Digital in Prudenville, Mich.

Community Bank 129

Community Bank Community Marketing Data 129

William Mills

SEPTEMBER 5, 2019

What is your credit union’s social media strategy and how will you manage it? From checking Facebook updates to posting pictures on Instagram to perusing Tweets from their favorite celebrities, consumers are spending an average of two hours and 22 minutes on social networks every day, according to Digital Information World.

social media 40

social media Tools Strategy Mobile 40

PYMNTS

JUNE 11, 2019

Facebook announced that it is launching a new market research app called Study from Facebook. The social media giant, which has come under fire for its handling of user data, has vowed that the app will be used responsibly. This is all accessible before participants provide any market research information to the app.

Marketing 100

Marketing Study social media Data 100

William Mills

FEBRUARY 25, 2016

Social media is no longer the shiny new toy in the PR and marketing toy box. Today, financial providers and FinTech firms alike know they must integrate social media into their communications strategies. For many FinTech companies, social media serves primarily as a source for leads.

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social media Training Tools Video 40

South State Correspondent

APRIL 23, 2023

Some blame the dilution of the Dodd-Frank provisions, others the lack of oversight by regulators, and others still blame social media for exacerbating the deposit run. The root cause of Silicon Valley Bank’s (SVB) failure is poor risk management – plain and simple.

Management 195

Management Security Risk Management social media 195

Perficient

FEBRUARY 10, 2021

Here are four techniques you should include as part of your healthcare marketing efforts to reach older patients: 1. If not, make sure they are fully informed to help those who may just pick up the phone to call their primary care providers or hospital. Create a rollout plan that considers your older patients.

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New York City social media Community System 484

Perficient

OCTOBER 7, 2020

In this series, hear from two of Perficient’s healthcare thought leaders – Chief Strategist and General Manager of Healthcare, Juliet Silver , and General Manager of Digital Health Solutions, Paul Griffiths – as they discuss healthcare’s future. Our conversation will come to you via a series of four weekly blogs.

Cleveland 309

Cleveland social media System Tools 309

Perficient

DECEMBER 8, 2020

These companies are experimenting aggressively with personalized search experiences, attribute-based contact routing, custom call scripting, and social media text analysis to know when and what to communicate to consumers, predict actions, optimize offers, and identify when they are ready to buy.

Analytics 309

Analytics Leadership social media Data 309

PYMNTS

AUGUST 8, 2017

Japan-based business card management service Sansan has announced news of fresh venture capital in support of its solution which helps professionals with business information management and networking. The platform provides messaging, information exchange, personal profiles and other services for professional networking.

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social media Capital Study Leadership 100

William Mills

DECEMBER 15, 2016

But with the sharp rise in social media, crises can leave a nasty scar if not handled appropriately. For a second consecutive year, WMA participated in a #BankOnSocial Twitter Chat, moderated by WMA-client Kasasa, to discuss how to effectively manage a social media crisis. Q: What does such a guide look like?

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social media How To Training Examples 40

PYMNTS

FEBRUARY 6, 2020

The European Commission has increased its push for information – including internal emails, chat logs and presentations – regarding allegations that Facebook exploited access to users’ data as a way to suppress competitors, per the report. This information gave Facebook insider information about its competitors.

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social media Data Software Meeting 131

Perficient

SEPTEMBER 29, 2020

And how can marketing build toward it? Gina receives nurture emails, first around management, then progressing toward a focus on surgery. She’s informed, but she isn’t barraged with pushy notifications. Reputation management. It’s the social media or TurboTax experience. It’s information on the go!

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social media System Retail Online 294

FICO

JANUARY 6, 2022

As credit issuance, account management and collections enter the digital age, the opportunity for innovative experimentation is accelerated and made more complex by the wide range of data and decision points a digital platform enables. The Pillars of Experimentation. Solve for the Problem, Not the Solution.

Management 52

Management social media Customer Experience Strategy 52

PYMNTS

JULY 23, 2019

The Swiss Federal Data Protection and Information Commissioner (FDPIC) said it still hasn’t heard from Facebook regarding its supposed oversight of Libra, the social media giant’s proposed cryptocurrency. . The organization said the information is crucial if it’s going to figure out how to manage the oversight of the currency.

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Data social media cryptocurrency Regulation 161

PYMNTS

OCTOBER 17, 2016

Advertisers know that social media is a cost-effective way to reach potential customers they never could have reached before, and ever since Facebook introduced new targeting options, it became even easier for brands and advertisers to get their products directly in the face of the consumer. Facebook has more than 1.5

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social media How To Branding Examples 100

PYMNTS

NOVEMBER 27, 2019

Medication management features are currently in testing with customers of the Giant Eagle Pharmacy chain, which is based in more than 200 supermarkets. The social media company made multiple bids for Fitbit in October, with a final offer of $7.30 The bigger players often encounter fewer barriers to market entry and expansion.

Google 109

Google Management Payments social media 109

Accenture

OCTOBER 3, 2017

The drive towards open banking gives them a direct line into a potentially lucrative market. And, crucially, it’s a market where they’re well placed to deliver the flexible, personalized experiences consumers demand. Trust in online platforms and social-media companies as providers of payments services is low.

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social media Millennials Online Fraud 151

South State Correspondent

JULY 24, 2023

Film quality aside, there have been few movies in the history of the World that have done a better job at marketing than Barbie. This article highlights these lessons and applies them to marketing deposits. We will also stipulate that you don’t have $100mm to spend on a marketing budget. Marketing made it so.

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Marketing social media Branding Apple 195

PYMNTS

JANUARY 31, 2018

That’s a metaphor, of sorts, and a caution for treasury management professionals as they navigate their swivel chairs, swiveling between spreadsheets on their desks, computer screens on desktops and even apps on their phones and tablets. That expectation has been driven, in part, by various market segments. Why the disconnect?

Management 116

Management Data social media System 116

PYMNTS

OCTOBER 22, 2018

Facebook is reportedly gearing up to acquire a cybersecurity company in an effort to assure users that security is a top priority of the social media company. CNET , citing a report from The Information, reported Facebook has reached out to several security companies that could be takeover targets.

New York City 187

New York City Company social media New York 187

Social Assurance

OCTOBER 23, 2020

As a financial marketer, you probably know how difficult it can be to grow engagement on social media. Plus, with the levels of compliance surrounding financial marketing, most institutions involve multiple team members, with various levels of experience, to executive social strategies. Share Social Media Policies.

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social media Community Policies Branding 15

PYMNTS

DECEMBER 10, 2018

Social media giant Facebook is looking to grow its blockchain team, according to a report. The company posted on its careers page that it’s looking for data engineers and scientists, software engineers and a product marketing lead for its blockchain team.

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blockchain social media cryptocurrency Risk Management 177

PYMNTS

MAY 20, 2020

European Union (EU) regulators want feedback from users and digital service providers before they craft new rules that could manage giant tech firms Google, Facebook, Amazon and Uber, Reuters reported. The news service reviewed the survey to be sent to the public, digital services providers and the EU member countries.

Regulation 131

Regulation social media Google Survey 131

Abrigo

AUGUST 14, 2017

Accountants may be extremely comfortable offering expertise on tax-related savings or advice on expense and cash management, but they may be less accustomed to steering clients to take specific steps to grow revenue, she adds. It used the relevant hashtags in its social media postings and was able to tap into the interest in the topic.

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social media eBook Taxes Examples 150

PYMNTS

APRIL 24, 2017

The rise in omnichannel B2B and B2C eCommerce has, for some companies, created a disconnect in the product content viewed by buyers and a lack in product information management across sales channels means money lost. Consumers and business buyers alike are placing new pressures on merchants and their supply chains.

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Survey social media Management Resources 175

PYMNTS

JUNE 19, 2020

Hot Head Burritos relied heavily on social media marketing efforts as many states rolled out stay-at-home orders. The QSR’s customer service team processes feedback from its service line, website and social media pages before communicating information to its supervisory teams. Lessons Learned.

Customer Experience 141

Customer Experience social media Ohio Operations 141

Abrigo

MARCH 6, 2017

The ABA has a new report out on how banks are using social media, and much of the report focuses on using Twitter, Facebook, LinkedIn and the like to boost customer service, make connections in the community and recruit staff. It often Tweets columns tied to breaking news and statistics. Learn more here.

social media 150

social media Lending Community Community Bank 150

Gonzobanker

JUNE 1, 2023

The strong Gonzo Bankers have managed through the short-term challenges of slowing deposit outflows, shoring up liquidity and capital positions, and communicating with customers. What board members need right now more than anything is information and facts that recognize the seriousness and urgency of the current industry environment.

Capital 158

Capital Strategy social media Analysis 158

Gonzobanker

MARCH 22, 2023

Here are seven key areas where bank executives need action plans to address burning challenges: Communication – Bankers have been working to calm their customers and community, but the quantity and quality haven’t yet met the standard in an always-on social media world where the public is sniffing for transparency and authenticity.

social media 78

social media Capital Risk Management Strategy 78

PYMNTS

MAY 26, 2017

Because many summer camps and recreational programs don’t offer their customers the ability to register or make payments using modern payment processing solutions, program organizers can get stuck entering customer information into a program database manually. Getting Recreational Programs to Act Like Businesses. In the U.S., In the U.S.,

Marketing 115

Marketing Payments Community Millennials 115

PYMNTS

AUGUST 23, 2019

In other markets, the rise of marketplaces is giving old organizations new perspective. Both secondhand clothing site Poshmark and sneaker exchange StockX are recovering from recent data breaches, which exposed customer information to fraudsters, though no financial information was compromised.

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Millennials Trends Meeting social media 165

PYMNTS

APRIL 2, 2020

Big Data analytics reached a market valuation of $29.87 Banks can even harness external regulatory, trading and social media engagement data, all of which can be processed and analyzed to benefit their operations. One of the most powerful tools in the financial sector is data analytics. Data Analytics Behind the Scenes.

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Analytics Data Big Data social media 237

PYMNTS

SEPTEMBER 25, 2020

However, in PYMNTS’ own coverage, the twin external forces of market pressures and regulatory scrutiny are making financial institutions (FIs) retool and bolster their anti-money laundering (AML) efforts. Mastercard has grown its Digital-First Card Program in North America as demand rises for digitally-driven money management offerings.

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Maine social media Atlanta Massachusetts 153

NCR

NOVEMBER 29, 2016

The online review space has entered the social media era, and banks are struggling to catch up. Online reviews are social media. Most compliance departments treat online reviews as a form of social media, and the trend of customer intelligence has opened up a whole new way of understanding customers and building trust.

Online 40

Online social media Management Compliance 40

Independent Banker

OCTOBER 1, 2022

Each generation interacts, understands and uses technology differently, and fraudsters are triggering customers based on this understanding, says Glenn Fratangelo, director of product marketing and strategy at NICE Actimize based in Hoboken, N.J. Social media. The only thing the criminal wants is for the scheme to succeed.”.

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Fraud social media Millennials Examples 133

NCR

AUGUST 2, 2016

The online review space has entered the social media era, and banks are struggling to catch up. The theme on every bank’s social media manager is “compliance.” Online Reviews Are Social Media. Tools like ReviewTrackers can help banks manage, monitor and analyze online reviews.

Online 40

Online social media Management Compliance 40

PYMNTS

FEBRUARY 25, 2020

Fifty-three percent of consumers want retailers to respect their anonymity in 2020; at the same time 61 percent want more personalization in marketing, messaging and promotions. The rub here is that personalization depends on consumers giving personal information. But it also shows that privacy is paramount.

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Retail social media Study Security 202