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4 trending social media tips to know

Independent Banker

The Social Bankers, a collective of community bank marketers, offers inspiration, information and professional development advice to community bankers focused on marketing and social media. We asked them for their need-to-know social tips. How to join the Social Bankers. ? By Julie Kendrick.

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AI fraud challenges: How to guard against losses

Abrigo

As we harness the power of AI to enhance operational efficiency, detect patterns, and optimize decision-making processes, financial institutions must remain vigilant. Public social media sources have made it easier for fraudsters to obtain information by looking at what people post online.

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How To Improve Uninsured Deposit Performance

South State Correspondent

Apply further rising rates, social media amplification of rates or risk, general sensitivity to safety, greater competition, or a credit shock to the deposit holding institution. This is one of the great mysteries of community banking. Almost every community bank touts its commitment to the relationship.

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Steal This 5-Step Banking Innovation Playbook from Gentle Monster

South State Correspondent

With financial hardship, competition from dominant players, and a startup budget, Gentle Monster faced many of the same challenges as a community bank. Leveraging social media, Gentle Monster started to get traction. How Banks Can Leverage: While not exactly a banking innovation, banks can better allocate capital to COIs.

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Prevent pig butchering scams: Safeguarding against investment fraud

Abrigo

A scam usually begins with online contact via social media or dating apps. Educate customers and members: Provide educational opportunities for your community so they know when to say “no” to investment scams. The goodwill your institution will gain in the community will be invaluable.

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Making a Global Impact at the Local Level With Our “Make a December Difference” Campaign

Perficient

As a global company, 2020 has allowed us to collaborate with each other in new ways, fueling team spirit, connection, and community. During our “Make a December Difference” campaign , each of our 4,500 employees across the world received $100 to pay it forward toward the charity, fund, community, or cause that is most meaningful to them. .

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Credit Unions Shun Online Ads For Content To Acquire Customers

PYMNTS

The social media site faced accusations that its ad-targeting platform — which allows ad buyers to select what demographic groups they want to target with their advertisements — was allowing and encouraging financial institutions (FIs) to violate non-discrimination provisions of the Fair Housing and Truth in Lending Acts.