Independent Banker

FEBRUARY 28, 2023

Photo by Radachynskyi/Adobe Using ICBA’s Marketing Communications Toolkit, your community bank can tell its story with intention and precision. For the banking industry, marketing can be finicky. Unlike the other formats, your visual appearance will be captured for television and video interviews.

Marketing 91

Marketing social media Community Bank Video 91

Abrigo

JANUARY 11, 2021

Keller, President and Chief Executive Officer of Community Bank of the Bay, a Community Development Financial Institution serving the San Francisco Bay area from its base in Oakland, Calif. “The application came out Friday and we worked on it all through the weekend along with our partners at Abrigo, and we’re ready. “The

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Lending Community Community Bank San Francisco 195

Independent Banker

JANUARY 31, 2022

The FedNow Service is launching in early 2023, giving community banks about a year to plan. Here’s how community bankers, payments experts and fintech vendors suggest using the time to prepare. With less than a year until the scheduled launch of the FedNow Service, community banks are still awaiting updates on specifics.

Community Bank 91

Community Bank Community Resources Fraud 91

Abrigo

SEPTEMBER 7, 2023

Separate and unconnected sources of lending and credit data, lack of technical resources, and simply overwhelming amounts of information are common barriers to creating lender dashboards or credit overviews. They can result in sub-optimal lending for community banks and credit unions as well as the communities they serve across the country.

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Independent Banker

DECEMBER 31, 2022

Community banks can help prevent, identify and report financial elder abuse. A number of ICBA solutions provide community bankers with the tools they need to assist customers who may be experiencing financial exploitation. What can be done to prevent it in the future. CRA Partners. Tiffany Lukk. More information for members.

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Training Community Resources Course 91

Independent Banker

OCTOBER 31, 2020

“We are poised to lead the charge in striking the right balance of technology and connection for our customers and communities.”. Remember when video conference calls were a novelty? ICBA offers resources to support community banks in telling their stories. A year ago, I had a smattering of them.

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Community social media Community Bank US 163

Independent Banker

FEBRUARY 28, 2022

We asked several banking leaders how they’ve employed fintech to ramp up their marketing campaigns, hone their analytic strategies and gain new patrons in the process. The digital world has opened vastly broader avenues for community banks to attract new customers—especially if they partner with fintechs in their endeavors.

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Fintech Marketing Community Bank Community 136

Abrigo

NOVEMBER 21, 2014

” Sageworks inquired how the new CECL model will impact community banks, and Sprang cites a few examples of challenges the CECL model could cause: • Community banks must be aware of where they are on the economic cycle. How should community banks prepare for the transition?

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Community Bank Analysis Community Video 223

Independent Banker

JULY 31, 2022

The Social Bankers, a collective of community bank marketers, offers inspiration, information and professional development advice to community bankers focused on marketing and social media. The group has a Slack channel, monthly video meetings and a new open-to-all Facebook page. Illustration by miakievy/iStock.

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social media Trends Community Groups 224

Abrigo

SEPTEMBER 5, 2019

That can stem from a lack of training, either because the financial institution didn’t roll out enough or effective training to employees or perhaps didn’t tap into available resources, such as those of the vendor. There are training videos, user groups – there’s a community out there for best practices ,” Martin said.

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Software Resources Training Community 150

Independent Banker

JANUARY 31, 2023

Digital media gives community bankers a platform for advocacy, and ICBA’s Virtual Advocacy Primer details how you can put it to work. How can a community banker best connect with a member of Congress? Are you trying to raise awareness about a certain policy or bill affecting community banks? What’s your end goal?

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social media Meeting Community Community Bank 103

South State Correspondent

SEPTEMBER 20, 2022

This is the power of networking at these conferences, as you can collect insights that you can’t do over video conferences. Most banks will target around 6% of revenues next year for their marketing budget, and banks with strong brands and marketing programs target above 7%. Bank Marketing Lesson 4: Empowering Marketers.

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Independent Banker

SEPTEMBER 26, 2014

Awareness of elder financial abuse is growing, and community bankers are often relied upon as the front line of defense in the protection of their customers, including as providers of crime prevention education and information. Buhrmaster, president of 1st National Bank of Scotia, in Scotia, N.Y. “As

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Community Resources Community Bank Video 101

Independent Banker

JULY 29, 2016

These in-depth and timely professional development programs are designed exclusively for community bankers and led by nationally recognized industry experts who know the issues community banks grapple with. Each certification course is designed to prepare bank professionals to handle essential tasks and responsibilities.

Minneapolis 70

Minneapolis Community Bank Community San Antonio 70

Gonzobanker

APRIL 3, 2019

Rework management accounting and resource allocations to reflect real production value instead of traditional profits and losses, which often treat marketing, contact centers and information technology as cost centers. About one-third of community banks are planning to add or replace this technology.

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social media Exercises Millennials Training 99

Jeff For Banks

JULY 5, 2022

Initially, and maybe to this day, banks ignored them. Staying indoors playing video games. Two percent is a big matzah ball out there to overcome and compete with Ally Bank. Not wasting resources on small or overlapping branches. I'm bullish on community banking. Not your chairman. They were weirdos.

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Millennials Community Pennsylvania Community Bank 78

Independent Banker

MARCH 15, 2015

Increasingly, more digitally connected consumers are saying yes to that question with their community bank. Some even assume their bank will interact with them however and whenever they want. For many community banks, telephone calls still generate the highest volumes of customer service interactions.

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Community Bank Community Operations Retail 70

Independent Banker

OCTOBER 29, 2014

And the great news, according to “American Millennials and Banking,” a major new study commissioned by ICBA, is that Bauhs and the 80 million other people in his generational cohort are prime potential customers for community banks. This is really the moment for community banks to show that they’re a fit for millennials.

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Millennials Community Bank social media Community 110

Independent Banker

AUGUST 25, 2016

With Congress returning to Washington this month for an abbreviated session ahead of the November elections, Habursky has been working to expand community bank engagement with federal lawmakers and regulators. ICBA has a great infrastructure in place and a lot of active advocates among community bankers. Habursky: Very nicely.

Washington 72

Washington Community Bank Policies Community 72

Independent Banker

NOVEMBER 13, 2014

And the great news, according to “American Millennials and Banking,” a major new study commissioned by ICBA, is that Bauhs and the 80 million other people in his generational cohort are prime potential customers for community banks. This is really the moment for community banks to show that they’re a fit for millennials.

Millennials 87

Millennials Community Bank social media Community 87

Independent Banker

OCTOBER 29, 2014

Big-brand megabanks, the Visa and MasterCard networks, and big-box merchants had signed up to become partners with Apple’s universal retail smartphone app that uses Near Field Communication and tokenization technologies. So where do ballyhooed mobile banking and payments developments among the biggest players leave community banks?

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Mobile Community Bank Community Technology 105

Fintech Labs Insights

JUNE 15, 2016

Market intelligence is the tool for this kind of “know your customer,” but for many small and medium-sized banks the challenge of turning raw customer data into actionable market intelligence has been both pricey and technically prohibitive. Solution is currently in Phase 1 with partner, Orrstown Bank. Founded in 2013.

Community Bank 12

Community Bank Data Community Marketing 12

Jeff For Banks

NOVEMBER 26, 2010

Banking has taken a beating in the media and court of public opinion in the past two years. Some of it has been unfair, particularly with how banks were associated with subprime mortgages (very few were originated by banks) and how community banks were lumped in with the practices of very large financial institutions (FIs).

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Community Bank Community Strategy Examples 60

Abrigo

MAY 8, 2024

Takeaway 2 Generative AI models emulate data put into them to generate apparently new content such as text, images, audio, or video. GenAI is seeing varied use cases in banking. Read resources provided here to see what they're saying. Stay up to date with free resources on managing risk and driving growth.

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Examples Fraud Resources Risk Management 221

Independent Banker

MARCH 31, 2022

We asked community banks how they’re dealing with the resulting shifts in their employment models. Before remote work was an emergency measure to keep employees safe from a devastating virus, it was a perk some community banks offered to retain and attract talent. One bank that is not turning back. WesBanco, Inc.

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Missouri Community Bank Community Management 142

Long Lasting Ideas

JANUARY 19, 2015

Bank marketers can use testimonials as an approach to build a resource of positive stories from satisfied customers. Then this feedback needs to be documented in either written form or in a video. For business customers, banks can help cross promote the business by using their logo and tagging or linking to the business online.

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Marketing social media Online Marketing Strategies 40

FICO

SEPTEMBER 30, 2019

The Wall Street Journal has reported that of the 1980 counties defined as “rural,” over 30% do not have a locally own community bank with 35 counties having no banks at all. Once the most appropriate location has been determined, banks then need to rethink the in-person experience for their customers.

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Resources Georgia US Mobile 40

Banking 2020

OCTOBER 30, 2015

Meanwhile, many of these areas actually do have government-funded post offices with resources to spare. A new study from Business Insider’s BI Intelligence graphically illustrates the erosion in branch banking services. In the past we always considered banks to be banks and nothing else, but that notion is being overhauled.

Community 40

Community United States Survey Millennials 40

South State Correspondent

OCTOBER 28, 2022

During the two weeks, there were over a hundred significant cyberattacks by nation-states on national and regional banks that you could watch unfold in near real-time (bel0w) at Gartner and Money 20/20. Any community bank that believes it can keep up and thwart millions of attacks per second is fooling itself.

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Conference Technology Las Vegas Trends 195

South State Correspondent

MAY 1, 2024

With financial hardship, competition from dominant players, and a startup budget, Gentle Monster faced many of the same challenges as a community bank. How Banks Can Leverage: Niche markets abound in banking, and community banks are in the perfect position to create a following on a national level should they desire.

Innovation 195

Innovation social media Branding Marketing 195

William Mills

MAY 11, 2016

Not just for video games… okay, you have my attention. If you have a large retail investor base, and no resources to interact with them, then perhaps there some value? ^SR. This is an extension of business services, powered by a local community bank. Based in Hong Kong; showing integration with free to play video games.

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Video Mobile social media Analytics 40

South State Correspondent

MAY 18, 2022

The larger your bank, the more likely your customer is going to be satisfied with how their problem turned out. Conversely, the smaller your bank, there is a 60% correlation to being unhappy with the outcome of your resolution. In addition, the Bank rolled out new protocols to handle customer disputes.

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social media Training Customer Experience Community Bank 195

NCR

OCTOBER 23, 2017

A recent study by the World Economic Forum , for example, claimed that big tech firms including Google, Amazon and Facebook stand poised to transform the banking sector, making use of the huge amount of resources they possess when it comes to consumer data and processing power to offer new and compelling experiences.

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Technology Maine Examples Innovation 69

Gonzobanker

NOVEMBER 18, 2014

During the Global Innovation awards, an exec from Poland’s mBank pointed out that it’s the “blue screen of death” for a bank if its teams have to scheme the CEO for innovation resources. mBank claims 93% of its transactions and (get this) 82% of its purchases now come from digital, and it is seeing 20%-30% growth in new sales.

Chicago 97

Chicago Retail Branch Design Training 97

Gonzobanker

DECEMBER 14, 2023

Not the financial industry’s “Troublemakers ” – those regional and community banks, credit unions and supporting fintech entrepreneurs who continue to engage customers and communities and find niches that keep the grassroots of our country’s financial system alive and kicking. Paul Murphy, founder of Murphy & Co.

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Fintech Community Regional Technology 194

Fintech Labs Insights

JULY 22, 2015

It auto-detects language, makes audio and video searchable, allows you to extract keywords, determine the topics, and a variety of other things. gives you the ability to extract actionable information from your audio and video to make better decisions, confirm and validate compliance, and understand your media.

San Francisco 12

San Francisco Video Fintech Data 12

Gonzobanker

FEBRUARY 7, 2018

Robert Sarver of Western Alliance Bancorporation said he started his company after being “unemployed” for two years after selling a previous bank – his wife was just plain tired of him wandering the house in his PJs. Sarver grew Alliance from a small $700 million community bank acquisition to a $20 billion powerhouse in less than 15 years.

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Taxes Video Analytics Arkansas 75