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The Customer Experience: 14 Ways To Better Understand Your Bank Customer

South State Correspondent

The reality is that banks don’t think from the customer’s perspective enough. The customer experience is horrible for many bank processes. Not understanding your customer can lead to a brand and products misaligned with the customer’s needs resulting in an erosion of a bank’s competitive position.

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The Customer Experience: 14 Ways To Better Understand Your Bank Customer

South State Correspondent

The reality is that banks don’t think from the customer’s perspective enough. The customer experience is horrible for many bank processes. Not understanding your customer can lead to a brand and products misaligned with the customer’s needs resulting in an erosion of a bank’s competitive position.

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Amazon Pay: How Brands Can Create Trusted Conversations With Consumers Online

PYMNTS

There are many ways to mark the massive shift to digital that’s happened in the past six months, from baby boomers who’ve moved online after favoring real-world shopping to merchants who’ve made a hard shift toward digital and omnichannel. She said a “trust halo” that surrounds the payment product often acts as a boost for other brands.

Branding 220
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Retail Branding Comes Off The Back Burner

PYMNTS

For retailers, especially those deemed non-essential and struggling with revenue, branding may be on the back burner right now. Big mistake, say several branding experts. And who you were was your brand. “A Your brand attributes are the ones you fall back on when you have to make difficult decisions. “A

Branding 145
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The rapid shift to e-pay was easy. A good customer experience is the hard part.

Payments Source

With people shopping online more than ever before, and a new group of consumers joining the online retail space, it’s become increasingly important for brands to connect their sales channels and embrace e-commerce, says Hatch founder and CEO Joris Kroese.

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Modal, Honda Collaborate On Financing For eCommerce Platform

PYMNTS

The surge in automotive online purchasing traffic sparked by the pandemic has led to increased demand for eCommerce. Our new financing will allow us to further distinguish our offerings and customer experience as an industry innovator," said Modal CEO and Founder Aaron Krane. 8) of a $15 million Series A financing.

Oklahoma 253
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Foot Locker Invests $100M In Online Sneaker Reseller Platform

PYMNTS

Legacy retail company Foot Locker has invested $100 million in Goat Group, an online platform that sells and resells rare and classic sneakers, according to reports. Eventually, the two companies will collaborate for an online presence as well as in physical stores, to offer customers exclusive shopping opportunities.

Online 122