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[Podcast] What If? So What? Episode 4: What if Every Brand Went Direct to Consumer?

Perficient

In a world where retail has changed and consumers remain at home, how do brands reimagine the task of getting products to customers? podcast , we interview Jon Bostock, best-selling author, innovator, co-founder and CEO of Truman’s and learn how brands that innovate will win in a rapidly changing digital-first economy.

Branding 441
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Bank Value: Here is a Better Way to Calculate and Manage

South State Correspondent

Banks often don’t know who their most profitable customers are, and if they do, they ignore the basics of targeting those customers and prospects with marketing, sales, and product management. This brand relation is similar to customers who refer friends and family members to the bank or use their bank for gifts.

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Were online customers more satisfied during the COVID-19 pandemic?

Perficient

Except for Macy’s and Nordstroms, all other brands did better (or less bad) on the internet channel versus the store channel. There could be lots of reasons, such as some stores being closed, most operated with restricted hours or restricted number of guests, or other COVID-19 restrictions that didn’t affect the online channel.

Online 421
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The Need for Speed: A Product Approach for Mobile Apps

Perficient

The brands that can operate with speed and agility win in this environment. Managing a mobile product is about researching new ideas, iterating quickly, and using those learnings to move in the right direction. A mobile product runs its course until it no longer meets the needs of your business. . Our Mobile IQ?

Mobile 502
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Yum And Its Pizza Hut, Taco Bell And KFC Brands Push Forward with QSR Tech

PYMNTS

Brands , moves that serve as a good reflection of overall trends in the quick service restaurant (QSR) space. Yum operates the Pizza Hut, Taco Bell and KFC chains, and the company’s fourth-quarter results, released Thursday (Feb. Delivery, kiosks and other digital efforts are taking more prominent roles at Yum! The goal for Yum?

Branding 122
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From CRE to Corporate Culture – BIG Ideas from 2020 ThinkBIG: Manage Risk. Drive Growth.

Abrigo

The banking industry has faced many challenges in 2020, from transitioning to CECL, managing Paycheck Protection Program loans, and navigating an unprecedented economic recession. More than 500 banking professionals across the country gathered for a two-day 2020 ThinkBIG: Manage Risk. Plan for new technology and innovations.

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Brick-And-Mortar Vs. Brand Names

PYMNTS

Everybody wants brand names, right? The upshot for the wholesale manufacturers behind those brands is, of course, that they are able to set their suggested retail prices a little bit (or, sometimes, a lot) higher than items bearing lesser-known labels. And that has become something of a problem for brick-and-mortar retailers.

Branding 100