Forget Twitter And Instagram, Big Brands Are Moving To TikTok
PYMNTS
JUNE 20, 2020
But as of this week, the phrase is getting a modern, digital upgrade thanks to combined efforts of Burger King and Chinese-based short-video social media site TikTok. For those in the dark, TikTok has gone from a fringe video-posting site to Generation Z’s digital hangout of choice. Will TikTok attract more and more big brands?
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