Kohl’s To Tap Into Facebook Data To Create Millennial Clothing Line
PYMNTS
AUGUST 25, 2019
Kohl’s is teaming up with the social media giant to uncover emerging brands that millennial shoppers consider cool. In another attempt to reach millennials, Kohl’s partnered with Popsugar to launch a clothing line last September. Kohl’s own curated lines will roll out in October with brands Adore Me and pop-up card designer Lovepop.
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