South State Correspondent

APRIL 22, 2024

In a few short months, stronger economic data (higher GDP, stronger job market, and stubborn inflation) changed the market’s and the Fed’s view on the future path of interest rates. The market and the Fed are now aligning on only one rate cut in 2024 – obviously this will change over the course of the year as the economic data evolves.

Marketing 195

Marketing St. Louis Analysis Study 195

Perficient

SEPTEMBER 10, 2020

Becoming digital is the best way to keep pace with changing market realities and customer expectations. But as planning cycles shorten and companies pivot to address the unexpected, the fundamentals of strategy formulation still apply. Good strategy is grounded in insight and vision. A survey of U.S. Become Agile, Stay Agile.

Digital Strategies 405

Digital Strategies Strategy Customer Experience Leadership 405

Perficient

APRIL 20, 2023

Marketers often turn to technology vendors to help them define robust and compliant digital marketing strategies. Bankers that have a defined digital marketing strategy are seeing greater lead generation and client acquisition.

Marketing 294

Marketing Marketing Strategies social media Strategy 294

Abrigo

AUGUST 30, 2022

Expanding the commercial loan portfolio in today's market With the right strategies, banks and credit unions can expand their commercial loan portfolios successfully. You might also like this webinar on commercial lending strategy. Market conditions. Current rate and market conditions. Commercial growth strategies.

Strategy 195

Strategy Lending Risk Management Analysis 195

Accenture

OCTOBER 5, 2020

This series of blogs looks at the future of banking in Growth Markets in a post-COVID-19 world. The post Digital Maturity + COVID-19 Resilience = Strategy appeared first on Accenture Banking Blog. My second blog introduced our COVID-19 Resiliency Index (CRI), and showed how mapping each bank’s ranking on….

Strategy 364

Strategy Marketing Digital Banking 364

Payments Dive

MAY 27, 2022

Pursuing environmental, social and governance goals offers advantages in forging customer relationships and luring talent amid a tight labor market, a Mastercard executive said.

Strategy 396

Strategy Marketing 396

South State Correspondent

APRIL 18, 2023

We concluded that the market does not adequately compensate banks for credit and interest rate risks. Bankers provide advice based on the customer’s particular situation and needs, as those needs evolve over the customer’s lifetime and as the market changes. Today, we look at the value of concentric relationship building.

Strategy 195

Strategy Regional Industry Community Bank 195

Perficient

AUGUST 24, 2020

I introduced filling the gap in strategy in my last blog post and want to dive in deeper on one element. The idea being that if there is a gap in your strategy then the obvious next step is to discuss your vision for it and what you are going to do. Many times, people want to start with Vision or a similar exercise. Is it up to date?

Strategy 322

Strategy Analytics Customer Experience Exercises 322

BankInovation

AUGUST 29, 2023

Barclays Head of Markets Digital Strategy Jennifer Warren will join the Bank Automation News webinar Global Ideas for Better Banking AI on Thursday, Sept. With more than 20 years of experience in financial markets, Warren specializes in spearheading step-change business growth and innovation strategies. 14, at 11 a.m.

Digital Strategies 100

Digital Strategies Strategy Marketing Innovation Strategies 100

Abrigo

JULY 14, 2023

Takeaway 3 What periodic monitoring of performance against strategy will provide the best gauge of whether the strategy is working? Finally, periodically assessing performance against institutional strategies creates a method for measuring success so leaders can pivot or seek more insight before plans get off track.

Strategy 195

Strategy Data Analytics Analysis 195

Bank Innovation

DECEMBER 20, 2018

On the surface, a financial services marketing strategy is not completely different than a marketing strategy for any other industry. A financial services marketing strategy must be more rigorous and well-thought-out in order to be successful.

Marketing Strategies 170

Marketing Strategies Strategy Marketing Millennials 170

Perficient

FEBRUARY 8, 2021

With that, Amazon has primarily focused on a direct to consumer structure and caters more to end-user customers vs. the traditional B2B channel; that is, until a few years ago when the ecommerce titan really put some weight behind its B2B strategy– and boy has it made some waves. Not Your Customer. Competitor Transparency. Channel Conflict.

Strategy 539

Strategy Maine Software Trends 539

Perficient

JUNE 15, 2020

Why Is Everyone Talking about Conversational Marketing? Conversational Marketing, a term originally coined by the company Drift , has taken on many forms and definitions over the past few years. If you ask five professional marketers the definition and what ‘makes up’ conversational marketing, you may get five different understandings.

Meeting 443

Meeting Marketing User Experience Marketing Strategies 443

Perficient

DECEMBER 21, 2020

Real-time data strategy is on every organization’s roadmap. Organizations can avoid both pitfalls of a real-time data strategy by following three, easy-to-administer guidelines. Having well-defined answers to these questions will help build a solid and successful strategy. Setting Up Your Data Strategy.

Strategy 322

Strategy Data Guidelines System 322

Perficient

DECEMBER 14, 2020

Healthcare marketers’ role has shifted dramatically in recent years as technologies have advanced, social media use has skyrocketed, and patients have embraced consumerism. Telehealth’s impact on patient acquisition strategy. Ways healthcare marketing teams can build resiliency and strengthen patient trust.

Marketing 309

Marketing social media Leadership Strategy 309

Perficient

FEBRUARY 18, 2021

As the financial services industry continues to go through its digital transformation, executives are craving new strategies and tactics to help position them against their competitors. Financial institutions that best leverage digital strategies and technologies in innovative ways will create new value for consumers and businesses.

Digital Strategies 383

Digital Strategies Strategy Industry Case Study 383

Jeff For Banks

OCTOBER 30, 2023

We either lost deposits to Treasuries, money market mutual funds, or disintermediated into higher cost deposits within our bank. In this video short, I suggest three ideas to improve your deposit strategy as follows: 1. What are your ideas for a deposit strategy? Listen to the three-and-a-half-minute video for greater context.

Strategy 107

Strategy Video Management Marketing 107

South State Correspondent

SEPTEMBER 20, 2022

Last week, the American Banking Association (ABA) held its annual Bank Marketing Conference in Denver, receiving rave reviews. The theme was – developing your marketing superpowers. Amid the brewery networking, superhero costumes, and fun, some fantastic bank marketing lessons were had, and not just for bank marketers.

Conference 195

Conference Marketing social media Data 195

Perficient

FEBRUARY 10, 2021

The pandemic dramatically accelerated the evolution and maturity of digital marketing. As platforms, approaches, and channels have all shifted seemingly overnight, we have a new normal for changing your marketing strategy more rapidly than ever. Kim Williams-Czopek is a Director of Digital Strategy at Perficient.

Digital Strategies 324

Digital Strategies Marketing Strategy Marketing Strategies 324

PYMNTS

MARCH 10, 2020

In today’s top payment news, retail remains a bright spot in the markets, Ant Financial has rolled out a strategy for digital evolution in China, and the Consumer Financial Protection Bureau (CFPB) filed a suit against a Cincinnati-based bank. The stock market rout on Monday (March 9) left pretty much no one unaffected.

Strategy 197

Strategy Retail Marketing Payments 197

Abrigo

JANUARY 27, 2022

Higher Fed Rates Ahead: Plan Now to Manage Impact on Deposits The Fed's signal of higher interest rates reiterates the importance of financial institution ALM and deposit management strategies, policies, and programs. . Takeaway 2 If the market trends downward for long, banks and credit unions could actually see another increase in deposits.

Strategy 195

Strategy Management Policies Lending 195

Independent Banker

SEPTEMBER 1, 2021

Now is the time to market for loans. It’s possible to attract highly engaged consumers if you have the right products and marketing strategy. Your marketing is only as effective as your onboarding experience. Marketing channels allow you to drive digital and physical traffic. Every marketing dollar matters.

Marketing Strategies 91

Marketing Strategies Strategy Marketing Google 91

Independent Banker

DECEMBER 31, 2021

As social media platforms tinker with their algorithms, marketing experts say one trend is clear: Paid social campaigns are becoming increasingly necessary to cut through the noise and reach customers. Although posting organically is an authentic way to build customer relationships, it requires time and patience to reach marketing goals.

Marketing Strategies 91

Marketing Strategies Strategy Marketing social media 91

PYMNTS

JUNE 22, 2020

Many businesses today see selling products in new markets as a growth opportunity. Expanding into a new market — even one as geographically close as Mexico, for example — would present a number of logistical hurdles that many businesses may not be equipped to handle. Appealing to a wider array of customers within the U.S.

Strategy 230

Strategy Payments America Examples 230

Abrigo

DECEMBER 31, 2015

Undoubtedly, many accounting firms providing periodic reviews of their marketing budgets seek ways to get more out of what they are investing in marketing. This doesn’t necessarily mean they are looking to cut expenditures on marketing. percent, according to the 2015 Association for Accounting Marketing Benchmark Survey.

Strategy 150

Strategy Marketing Survey Marketing Automation 150

Payments Dive

OCTOBER 24, 2022

As payments companies face economic headwinds, Fiserv and its peers “may try to focus on their strongest market positions versus more ancillary opportunities,” said Oppenheimer & Co. analyst Dominick Gabriele.

Strategy 221

Strategy Marketing Payments Company 221

ATM Marketplace

NOVEMBER 10, 2023

What is the key to banking success in the current market? The answer is to overhaul customer experience strategies to meet consumers where they are.

Customer Experience 102

Customer Experience Strategy Meeting Marketing 102

William Mills

JANUARY 24, 2024

As credit union leaders reflect on the past year and look toward the new year, growing deposits will continue to be a priority. Deposits are the lifeblood of any financial institution, and emphasizing deposits in 2024 is key to long-term growth and stability.

Strategy 74

Strategy Marketing 74

PYMNTS

JULY 20, 2017

on small businesses as they struggle to survive late payments and restricted access to capital, the mid-market is facing its own challenges for growth. A new report from Wax Digital found that 83 percent of mid-market survey respondents aren’t confident in their supplier base’s ability to support future growth plans.

Strategy 128

Strategy Marketing Survey Tools 128

Independent Banker

OCTOBER 31, 2021

As community banks seek to evolve, we bring together the best elements of wise business strategy and out-of-the-box thinking to invent new solutions for a better customer experience. That’s why ICBA has focused so intently on innovation strategy over the past few years.

Innovation Strategies 186

Innovation Strategies Strategy Innovation Community Bank 186