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Maximize Growth with Optimizely Tools: A Strategic Approach

Perficient

However, many enterprise organizations face challenges when it comes to coordinating the rollout of new marketing technology products and achieving scalable growth. Overcoming Hurdles and Driving Results In this series of articles, we will explore how Optimizely tools can help businesses overcome these hurdles and drive results.

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Japan’s Rakuten Introduces Retail Tool For Digital Transformation

PYMNTS

Rakuten , a Japanese tech company specializing in digital eCommerce solutions for retailers, is introducing a new subsidiary to bolster physical stores. Tentatively called Rakuten DX, the new unit will launch schemes for digital transformation at retailers’ physical shops, Rakuten said in a statement on Monday (Nov.

Retail 217
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Google Rolls Out Rising Retail Categories Tool

PYMNTS

To help show businesses which product areas are increasing in popularity, Google is rolling out a rising retail categories tool. As a result, the team considered collaborating with fitness influencers who could help market their merchandise. Additionally, the data could be used for content creation.

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Today In Retail News: Automotive Market Continues Comeback, Conversational Commerce Finds Its Voice

PYMNTS

In a roundup of today’s top retail stories: The automotive market continues its comeback with a digital spin, conversational commerce is the next big pandemic-fueled trend, and Tiffany said that its preliminary sales results for August and September 2020 are positive. Automotive Continues Comeback Leading With Digital-First Tools.

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Today In Retail: Birkenstock Might Sell To CVC; Cognira Releases AI Suite For Retail

PYMNTS

In today’s top retail news, Birkenstock is said to be in discussions for a sale to CVC Capital Partners, while Cognira has released its AI Promotion Solution. Plus, Jennifer Lopez is depending on Flowcode for marketing of her new JLo Beauty brand. Cognira Rolls Out AI Promotion Suite For Retailers.

Retail 239
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Mastercard Adds Another Digital Tool For SMBs

PYMNTS

As the digital revolution continues to transform the way shoppers pay for things amid the COVID-19 pandemic, Mastercard announced a free online tool to help entrepreneurs future-proof their companies. Fortunately, Cadore quickly pivoted her business to focus on online sales and partnerships with online retailers.

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Retail 2021: The Five Things Retailers Should Be Talking About At NRF This Week

PYMNTS

Every year for the last 110 years , members of the retail trade group, known as the National Retail Federation (NRF), have assembled to discuss the slate of issues pertinent to its members. COVID-19, of course, didn’t cause physical retail’s steep decline — it just accelerated it. Retail is now about logistics and the last mile.

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