PYMNTS

FEBRUARY 24, 2020

To serve these DIY consumers, as well as those who simply enjoy the time-honored hobbies of woodworking or building, eCommerce innovators are curating a selection of tools as well as supplies to help them with their projects. And, when it comes to tools, the boxes have items like measuring tape, utility knives, screwdrivers and drill bits.

Tools 146

Tools Milwaukee Millennials social media 146

PYMNTS

MARCH 17, 2020

eCommerce’s rise has only made designing retail showrooms more complex, however. Merchants need to bridge this gap as digital connectivity pushes the retail world’s boundaries. Companies need all the tools they can get to keep consumers engaged in the competitive retail environment. The Rise of Visual Search.

Retail 143

Retail Tools Millennials social media 143

William Mills

FEBRUARY 25, 2016

Social media is no longer the shiny new toy in the PR and marketing toy box. Today, financial providers and FinTech firms alike know they must integrate social media into their communications strategies. For many FinTech companies, social media serves primarily as a source for leads.

social media 40

social media Training Tools Video 40

PYMNTS

FEBRUARY 3, 2020

However, 8 percent of Cyber Monday visits did originate from social media, an increase of 17.5 It comes from WBR Insights , which credits customer engagement via social media. Brand advertisers, it says, need to justify social media ROI. percent from the prior year. Savvy Brands.

social media 144

social media Branding Survey Strategy 144

Independent Banker

DECEMBER 31, 2021

As social media platforms tinker with their algorithms, marketing experts say one trend is clear: Paid social campaigns are becoming increasingly necessary to cut through the noise and reach customers. Social media has made it easier for community banks to nurture connections with prospects, customers and the community.

Marketing Strategies 91

Marketing Strategies Strategy Marketing social media 91

PYMNTS

FEBRUARY 11, 2019

Amid great technological change, health and beauty retailers are developing strategies to drive innovation. In some cases, retailers are using social media tools such as Instagram to post promotions and product tutorials — or interact openly with consumers about their offerings.

Innovation 166

Innovation Retail social media Apple 166

PYMNTS

APRIL 16, 2019

Retailers put together window displays and signs to create enticing storefronts, engage customers via social media and send printed ads through the mail. If they don’t, they’re forced to spend time and energy on additional marketing strategies to recruit the next batch of new customers. Unattended Loyalty .

Retail 162

Retail social media Mobile User Experience 162

PYMNTS

AUGUST 13, 2019

For fans of retail or marketing history — or just fans of how people communicated in the past — reading old magazine and newspaper advertisement from, say, before the 1960s can be fun and illuminating. Already, retailers, telecoms and others are mapping out that 5G AR future (and beyond). The Rise Of AR.

Retail 169

Retail social media Video Mobile 169

PYMNTS

JUNE 1, 2018

Advancing its advertising efforts, Pinterest said that it plans to offer a promoted video tool, which allows marketers to gain more real estate than the platform’s typical grid-style layout, TechCrunch reported. The news comes as Pinterest is expanding its Shopping Ads tool to reach hundreds of marketers and advertisers.

Video 117

Video Tools Retail Marketing 117

PYMNTS

MAY 28, 2020

But when it comes to the digital customer experience, retailers are playing catch-up. The issue is critical as retailers either move online or put more effort behind their eCommerce capabilities. We can’t just segment people or put them into good old marketing deciles — 1, 2, 3, 4, 5 and I really want to have five,” he told diginomica.

Retail 144

Retail Customer Experience social media User Experience 144

Accenture

JUNE 26, 2017

One of the areas of retail banking where it should be easiest to sell dreams, not products, is the mortgage business. For lenders with the right analytical tools, these digital footprints create an ideal opportunity to intersect customers before they ever think about contacting their bank. Instead, enrich lives.”

Tools 212

Tools social media Analytics Data 212

PYMNTS

JULY 21, 2017

No longer are retailers working with marketers to figure out a way to mass market products and services. With the advent of connected devices in the palm of almost every consumer’s hand, the retail ecosystem has certainly seen a shift.

Retail 137

Retail social media Customer Experience Boston 137

PYMNTS

OCTOBER 9, 2020

The event is part of the social media company’s Season of Support to offer complimentary resources, education and instruction to assist companies throughout the globe, according to a company blog post. To support Black-owned businesses and their communities, Facebook has introduced its #BuyBlack Friday event in the United States.

social media 162

social media United States Resources Operations 162

PYMNTS

JANUARY 17, 2020

Buy now, pay later (BNPL) providers are currently enjoying heightened interest from businesses, consumers and merchant partners, leading to market growth and new funding for many industry startups. Some have become so popular that they even have fan pages on social media platforms. BNPL Could Solve Mobile Shopping Hardships .

Mobile 130

Mobile social media Retail Study 130

PYMNTS

AUGUST 13, 2019

For fans of retail or marketing history — or just fans of how people communicated in the past — reading old magazine and newspaper advertisement from, say, before the 1960s can be fun and illuminating. Already, retailers, telecoms and others are mapping out that 5G-augmeneted reality future (and beyond).

Retail 100

Retail social media Video Mobile 100

PYMNTS

MARCH 16, 2016

While the Bieber effect is not something that sounds positive at a prima facie level and in fact sounds a bit like the name for a hysterical condition that effects primarily teenage girls, it is in fact a useful tool for marketers. Sounds … rocking?

social media 100

social media Retail Seattle Branding 100

PYMNTS

DECEMBER 10, 2020

“So it’s no surprise that Instagram is making moves to replicate TikTok’s most popular features — especially in areas where TikTok hasn’t already amassed a strong foothold, like Brazil,” says social media fan site Later. “In Smaller brands are also making a play for the market.

social media 257

social media Video Branding Online 257

PYMNTS

AUGUST 7, 2018

A new generation of retailers are making use of these new forms of customer data, and applying advanced technology like artificial intelligence (AI) and machine learning to anticipate the types of products their customers will want to buy. It’s that certain retailers are not paying close enough attention to consumer preferences.

Retail 117

Retail Data social media Google 117

PYMNTS

APRIL 2, 2020

Every interaction tells banks what customers actually want, meaning FIs just need the right tools to interpret this data. One of the most powerful tools in the financial sector is data analytics. Big Data analytics reached a market valuation of $29.87 billion in 2019 and is projected to total $62.1

Analytics 237

Analytics Data Big Data social media 237

PYMNTS

MAY 19, 2017

From eCommerce warehouses like Amazon to social media sales, it’s no secret that constant connectivity has changed many consumers’ shopping habits. But while more people opt for mobile and online channels than ever, traditional brick-and-mortar retail hasn’t vanished. Evolving from Pup to Shark. from 1 percent to 20 percent.

social media 100

social media Branding Retail Online 100

PYMNTS

AUGUST 23, 2019

Online marketplaces for everything from retail goods to travel services to hospitality need to ensure a quick and easy way for both buyers and sellers to transact with each other— or risk losing both sides to a waiting host of competitors. In other markets, the rise of marketplaces is giving old organizations new perspective.

Millennials 165

Millennials Trends Meeting social media 165

Gonzobanker

NOVEMBER 16, 2023

Banking leaders looking for the next wave of growth need to think differently about marketing to half the population. Traditional financial institutions that want to compete with fintech disruptors like Chime and X (formerly known as Twitter) need to up their social media game. hours per day on social media.

social media 97

social media Marketing Millennials Trends 97

Perficient

SEPTEMBER 29, 2020

They feel the threat of Amazon and other retail giants moving into their space, and they want to fight back. The problem is: While there’s a lot healthcare can learn from retail, it’s also true that much about retail doesn’t work in healthcare. And how can marketing build toward it? They have much bigger privacy concerns.

social media 294

social media System Retail Online 294

PYMNTS

AUGUST 16, 2016

Apparently taking a page from Google’s book – going forward Pinterest will allow retailers and brands to bid on its ad inventory in auctions. The move goes hand in hand with Pinterest’s decision to allow retailers and marketers to cap the maximum number of times individual consumers will see ad campaign collateral.

social media 100

social media Retail Google Tools 100

Perficient

NOVEMBER 19, 2020

What information is easily obtainable via social media, making it less useful for KYC and security purposes? How integrated are marketing and digital? Assessments can be completed to determine the right digital technology, tools, and customer experiences to address end-to-end digital account opening.

social media 309

social media Customer Experience Knowledge Base Mobile 309

PYMNTS

MARCH 23, 2018

Now, Home Depot is helping Pinterest identify products in pins — whether they’re from the home remodeling chain or not — “to help that customer experience go from inspiration to discovery to sale in one experience,” said Melanie Babcock, senior director of agile marketing and social media at Home Depot. “In said Babcock.

Tools 110

Tools social media Customer Experience Strategy 110

PYMNTS

JUNE 20, 2016

And while its last earnings were probably not what they’d like, though notably better than Wall Street was expecting, there does seem to be at least some early evidence that reinvention of retail is offering Oracle an opportunity to reinvent itself a little bit too. Solving Their Problem By Solving Social Media’s Problem.

Retail 101

Retail social media Data Software 101

PYMNTS

JULY 13, 2017

The visual social media site just announced the hiring of two former Google executives. In February, Pinterest unveiled its new search-targeting tool that allows marketing professionals to get a deeper look into consumers’ search queries. Pinterest is building out its advertising team, and it means business.

Google 108

Google social media Tools Marketing 108

PYMNTS

MAY 26, 2017

Fortunately, it appears the recreational market is getting some much-needed innovation to help organizations and associations process payments and participant registration. By some accounts, the recreational activity market is valued at over $250 billion each year. Getting Recreational Programs to Act Like Businesses. In the U.S.,

Marketing 115

Marketing Payments Community Millennials 115

PYMNTS

FEBRUARY 7, 2020

Retailers are starting to tap into the camera,” said Ted Mann, CEO of visual search technology provider Slyce. They expect the retailers to be able to support it.”. Target has incorporated Pinterest’s visual search tool since 2017. National Research Group reports that the global interactive kiosk market size was valued at $23.11

Branding 151

Branding Retail social media Mobile 151

PYMNTS

JUNE 3, 2016

These days, retail merchants must reach customers, both in-store and online, securely and conveniently. Now that merchants are more responsible for fraud that happens in their stores, he said, “it’s our responsibility to teach them about these tools, like EMV, that can secure them and secure their businesses.

Retail 100

Retail Apple Fraud Online 100

Bank Innovation

APRIL 27, 2017

SAN JOSE, Calif. — One of the major themes in the first day of Finovate Spring (aside from perennial favorite authentication) was customer engagement — having better discussions with customers in a digital environment in order to deliver more relevant products and services.

San Jose 239

San Jose Tools social media Operations 239

PYMNTS

APRIL 12, 2018

The eCommerce retailer invested $22.6 Here’s how these companies are investing in R&D — and ushering in the next generation of retail technology. Google is aiming to get more augmented reality (AR) on Android mobile phones and released a mobile developer tool in 2017 to meet that end. Amazon spent the most on R&D by far.

Company 118

Company Retail Apple Software 118

PYMNTS

NOVEMBER 27, 2019

The holiday shopping season is kicking into high gear with retailers working aggressively to entice customers with deals and discounts. Fraudsters, sadly, are also taking notice and are looking to take advantage of heightened retail activity to steal data and goods. Around The Digital Fraud World.

Fraud 151

Fraud Philadelphia social media Trends 151

PYMNTS

FEBRUARY 16, 2018

Consumers may have to scroll through many social media channels or product reviews to make an informed decision, after all. Enter Shping , an Australian startup seeking to change the way consumers research products — and the way brands market them. As a result, the platform could provide a boost to brick-and-mortar retailers. “We

Branding 102

Branding social media Google Retail 102

Bank Innovation

MARCH 19, 2019

After years of ogling beautiful images of food, fashion and design on Instagram, people will now be able to buy things they see and like directly through the app -- providing instant gratification for the trend-obsessed and a new source of income for parent Facebook Inc. Starting Tuesday, the photo-sharing app is testing a shopping […].

Tools 150

Tools Trends social media Marketing 150

PYMNTS

FEBRUARY 24, 2017

is looking to make a marketing statement in the eyes of eCommerce shoppers as part of a larger reinvention push. Digital is so important to us as a company,” said Eunice Byun, vice president of global digital marketing. Cosmetics and beauty company Revlon Inc. That’s where the consumer is.

Millennials 121

Millennials social media Strategy Branding 121