PYMNTS

JANUARY 18, 2018

But according to a new report from EY, it would be unfair to say that regulation is the only driving force behind large banks’ changing market strategies. In its Global Banking Outlook 2018 survey , EY assessed 221 financial institutions across 29 markets. Optimism Up. “The Cybersecurity.

Regulation 156

Regulation Innovation Fintech Marketing 156

PYMNTS

FEBRUARY 3, 2020

Go-to-market strategies must appreciate the unique needs of these often-underserved customers,” Warburg said. Our research findings indicate that high-quality customer experiences require the blend of advanced technology solutions and access to high quality, live sales and tech support reps.”. Europe, Mexico and Brazil. “Go-to-market

User Experience 130

User Experience Washington Leadership Marketing Strategies 130

NCR

MAY 31, 2017

When it comes to delivering a successful omni-channel marketing strategy, devising and launching your plans are just the first steps. Just as much time and attention are required to manage your marketing. You must be able to manage your messaging in order to ensure it remains consistent across channels.

Management 83

Management Marketing ATM Customer Experience 83

Long Lasting Ideas

MAY 2, 2014

Social media, search optimization, analytics, customer feedback are now just as important to implementing a strategic marketing initiative for your institution. With technology changing at the speed of light, it takes constant monitoring and oversight to keep the pace. Is your web and social presence measuring up?

social media 76

social media Marketing Google Marketing Strategies 76

Gonzobanker

AUGUST 23, 2021

The pandemic of 2020 may have been bad for a lot of businesses, but it was certainly good to technology vendors providing chatbots—i.e., Not a single technology has lived up to the promise. Banks need to make chatbots components of critical business processes (like account opening)—not just generic sales and service tools.

Strategy 136

Strategy Study Data Tools 136

PYMNTS

SEPTEMBER 11, 2019

billion for retail and marketing in the year 2022, with revenues from VR initiatives expected to increase by 3,000 percent over the next four years. The rise of new 5G mobile network technology also promise to spark new deployments of virtual reality in the retail space. VR is expected to generate $1.8

Retail 192

Retail San Diego San Francisco Branding 192

PYMNTS

JULY 17, 2019

The investment will be used to accelerate product development and engineering while also fueling global go-to market strategy and deployment, DUST Identity said in a press release. The company’s technology addresses growing vulnerabilities and security disruptions as global value chains become more digital and dynamic.

Security 101

Security Marketing Strategies blockchain Tools 101

PYMNTS

AUGUST 14, 2020

Disruption is hitting both the B2C and B2B arenas, and while it would seem they are two opposite ends of the spectrum, these ecosystems share commonalities in the kinds of trends that force sellers to modernize their market strategies. The result, in some industries, has been a fragmented shopping experience.

Strategy 295

Strategy Online Payments Management 295

Social Assurance

NOVEMBER 19, 2021

First things first: Do you have a marketing budget? Many practices in the financial services industry are rapidly evolving and marketing budgets are fluctuating year-to-year. Deciding where to spend your marketing dollar can be a make-or-break decision for your organization. If not, set one soon! Set Your Goals. Let’s be real.

Marketing 29

Marketing Branding Marketing Strategies Strategy 29

PYMNTS

APRIL 16, 2019

If they don’t, they’re forced to spend time and energy on additional marketing strategies to recruit the next batch of new customers. While brick-and-mortar stores can employ customer retention strategies, kiosk and vending machine operations don’t always have the same tools available. Dialing Up the Display.

Retail 162

Retail social media Mobile User Experience 162

PYMNTS

NOVEMBER 13, 2020

Going forward, the company plans to invest in market expansion, branding and marketing strategy, as well as technology-enabled tools to drive efficiency. As George Arison, Shift’s other co-CEO, put it: “[These] results demonstrate that there is a clear demand for our offerings.”.

Online 214

Online San Francisco Trends Marketing Strategies 214

PYMNTS

JUNE 28, 2016

Small business banking technology firm D3 Banking announced a new funding round led by West Partners on Monday (June 27), a move the firm said will help it invest in research and development. West Partners President Dennis O’Brien pointed to D3’s innovative market strategy as cause for the investment.

Security 100

Security Tennessee Analytics Digital Banking 100

Gonzobanker

JANUARY 14, 2016

Hey, community bank and credit union marketers: Imagine that you’re sitting in your office, and your CEO comes in and says, “Got a minute? I’m putting together a presentation for the board, and I need to tell them what the Marketing department is really good at.” ” You’ve got a minute. ”].

Community 60

Community Marketing Mobile US 60

PYMNTS

MARCH 19, 2018

Data helps companies understand customers and change their go-to-market strategies to meet their buying habits. Data needs protection , however, a key desire of consumers who may be wary and weary of aggressive marketing. The data, then, serves as a signpost to higher sales and profit.

Analytics 124

Analytics Data Compliance Tools 124

William Mills

NOVEMBER 1, 2016

Our agency is no stranger to technology, its evolution and its expanding impact on all of our lives. We live and breathe it each day through our clients, who have partnered with us (in most cases) for one reason: to help tell their technology story to the right people. But what about technology spending for your CMO?

Technology 40

Technology US Customer Experience Marketing 40

Social Assurance

OCTOBER 29, 2021

Social Assurance’s Marketing and Compliance Report provides an analysis of the financial services industry and explores trends for the upcoming year. Growing Utilization of Marketing and Compliance Tools and Technology. The pandemic helped shake up some long-held traditional forms of banking and marketing.

Compliance 15

Compliance Survey Marketing social media 15

PYMNTS

NOVEMBER 9, 2018

It was another busy week for B2B FinTech startups, with globally and vertically diverse companies securing new funding for their enterprise-targeting tools. Asia and broader European markets. Working in the business management market is Scoro , an Estonia-based startup that just announced $5.2 quantilope.

Software 158

Software North Carolina Capital San Francisco 158

The Financial Brand

NOVEMBER 25, 2018

The marketing function at financial institutions is being disrupted by technology and tools that didn't exist 5 years ago. The post 9 Digital Marketing Trends Banks and Credit Unions Must Know In 2019 appeared first on The Financial Brand.

Trends 33

Trends Marketing Tools Branding 33

PYMNTS

JANUARY 27, 2017

is no longer the world’s largest market for FinTech investment, according to the latest report from Citigroup, released this week. The Series B funding round, which also saw participation from Blume Ventures and Omidyar Network, will go toward boosting NowFloats’ technology and toward customer support, the firm said this week.

Fintech 100

Fintech Cards Mobile Capital 100

PYMNTS

FEBRUARY 28, 2017

It’s already been a big year for biometrics, and with everyone from big banks to major retailers investing in the technology, that trend is unlikely to subside any time soon. . HYPR, for example, debuted what it is calling a biometric shopping platform at the National Retail Federation’s BIG Show in New York City in January.

New York City 100

New York City Fraud Security New York 100

The Financial Brand

JUNE 4, 2017

If traditional financial institutions don't figure out how to leverage new martech tools, digitally-savvy neobanks will leave them in the dust.

Technology 27

Technology Marketing Tools How To 27

PYMNTS

DECEMBER 7, 2018

For most firms, referring to products as “Space Age” is a marketing strategy. They’ve been using the same technology for hundreds of years, and we saw the opportunity to differentiate ourselves from a product perspective. How we talk about the brand and technology all come to life through this website.”.

Branding 108

Branding Columbus Exercises Chicago 108

Abrigo

OCTOBER 20, 2016

The wave of technological innovation that has swept the business world in the past several years has fundamentally altered how many industries do business. Perhaps no industry has been so disrupted by this wave of technological innovation as the banking industry.

Software 150

Software Lending Community Bank Taxes 150

PYMNTS

NOVEMBER 5, 2019

As an expansion of TTS’ offerings, Spring by Citi pulls consumer-facing payment tools into the broader arena of back-office cash management in a B2B2C business model of transaction banking. As organizations — particularly technology firms in the services market — expand across borders, customer bases proliferate and diversify.

Management 106

Management Payments Strategy Trends 106

FICO

JUNE 14, 2023

Alyson Clarke, Principal Analyst at Forrester What is the biggest mistake banks make with their hyper-personalization strategies? CLARKE: Many banks say that they are already delivering on personalization and view improving their capabilities and technology further as a top priority. Lack of trust is creating an internal barrier.

Analytics 52

Analytics Strategy Survey Technology 52

PYMNTS

JUNE 5, 2020

Such solutions can “empower people to control their financial well-being,” Andrew Davies, vice president of global market strategy and financial crime risk management at financial services technology company Fiserv , told PYMNTS in a recent interview.

Security 174

Security Fintech Data Fraud 174

PopularBank

MAY 15, 2020

It’s an easy – and free – tool to announce partnerships, discounts for healthcare workers and first responders, BOGO sales, community support (such as where to access local food banks or make charitable donations) and what new products you are featuring on your e-store to make sheltering-at-home a bit easier. Go Digital with Your Services.

social media 98

social media Video Taxes Community 98

Long Lasting Ideas

AUGUST 7, 2014

In the past it was easier to manage social media use by restricting access to sites on company systems, but smart phones and the acceptance of using social media in marketing communications has changed the landscape. Social media use and activity will only grow and continue to evolve as technology changes. use of disclaimers.

social media 69

social media Policies How To Handbook 69

Gonzobanker

JUNE 25, 2021

1 technology priority for 2021 – ranking it considerably higher, even, than boosting efficiency or increasing revenue generating opportunities. Leverage workforce optimization tools to reduce the administrative burden of scheduling and to proactively understand future staffing needs. Technology. Embrace remote work.

Customer Experience 94

Customer Experience Fraud Policies Training 94

PYMNTS

NOVEMBER 1, 2017

Bootler pursues an online-offline marketing strategy, said DiBenedetto. Bootler doesn’t have a delivery fleet and doesn’t involve itself in the delivery process, imagining itself primarily as a marketing and technology company. Listen to the full conversation in this week’s podcast. Building A Brand.

Online 110

Online Comparison Examples Marketing Strategies 110

NCR

MARCH 1, 2016

At a time when we’re all experimenting with new technologies, strategies and tactics, it’s vital for us to get together—yes, in person—to trade ideas and learn from each other. Those are just a couple of the reasons why a huge majority of marketers, no less than 83%, believe that social media is important to their business.

Conference 40

Conference social media Marketing Strategies Strategy 40

William Mills

SEPTEMBER 25, 2018

Namaste Credit’s automated credit assessment memo tool improves SME application review time and accuracy using image enhancement, OCR and advanced analytics. Some data gets categorized via the tool. While this is true everywhere, this is a particular challenge in a market like India. This is not your parent’s Muni Market.

Mobile 78

Mobile Customer Experience Lending Analytics 78

William Mills

JUNE 2, 2016

However, merely establishing a Facebook page or simply setting up a credit union-branded Twitter handle is not an effective marketing strategy, and as many credit unions have discovered, this static approach yields marginal results at best. For credit unions, future success hinges on the ability to build long-term connections.

social media 42

social media Tools Marketing Strategies Marketing 42

Gonzobanker

JUNE 22, 2017

Cross-channel marketing – In the next few years we’re going to see an explosion of data-driven, targeted marketing that will make what I’m getting on my iPhone now look like chump change. But, they are going to have to learn how to do this in an evolving world of tools, data and SEO-driven strategies.

Training 88

Training Lending Customer Experience Tools 88

William Mills

APRIL 27, 2017

With the Fannie Mae and Freddie Mac still in recovery there has not been great investment in mortgage technology. These folks are may be one of the companies that bring 21st Century technology to the industry. They invested in new technology and are promoting the heck out of it. 12:28 pm Infocorp. Ana, CEO is speaking. “20

San Francisco 68

San Francisco social media San Jose Customer Experience 68

William Mills

JUNE 2, 2016

However, merely establishing a Facebook page or simply setting up a credit union-branded Twitter handle is not an effective marketing strategy, and as many credit unions have discovered, this static approach yields marginal results at best. For credit unions, future success hinges on the ability to build long-term connections.

social media 40

social media Tools Marketing Strategies Marketing 40

PYMNTS

MAY 30, 2016

We talk to nearly 700 SMBs every quarter to get their views on payments and technology adoption. What we learn is that familiarity does not always breed contempt — checks are still a well-trodden way to make a payment — but that new technologies are starting to make some headway. Are SMBs Ready For EMV? Get all of the details here.

Trends 100

Trends Retail Fraud Mobile 100