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Personalized Marketing: What Banking Customers Really Want

Perficient

prefer to bank via a mobile app or website. They want to have meaningful relationships with technology partners who will bring innovative ideas and proven experience to the table. Marketers often turn to technology vendors to help them define robust and compliant digital marketing strategies.

Marketing 294
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Canada, time to expect an innovative lifestyle banking app

Accenture

The first mobile banking application hit the Canadian market over ten years ago. Since then, advancements have included an e-deposit and mobile business app, a remote deposit capture feature, a banking app on the Apple Watch, and more.

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Delivering Restaurant Innovation With Mobile Tech

PYMNTS

Many restaurants, for instance, have discovered that frictionless mobile ordering experiences are essential when it comes to keeping customers satisfied. From Panera Bread to Postmates , restaurant chains and the third-party delivery platforms that work with them are enabling mobile commerce for delivery orders.

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David’s Bridal Teams With Popwallet For Marketing Via Mobile Wallets

PYMNTS

As a next step in the direction of a digital-first, omnichannel experience, David’s Bridal is teaming with mobile wallet marketing automation platform Popwallet. We are always looking for new and innovative tools to connect with her and we will not stop looking for new ways to surprise her, to delight her, and to serve her.”.

Mobile 169
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Boston Market On Tapping AI To Combat Fraud And Meet Mobile Customers’ Needs

PYMNTS

The restaurant space has seen explosive growth in the number of mobile and digital orders customers have placed since the COVID-19 pandemic began. One restaurant that is working to incorporate AI into numerous parts of its operations is Boston Market , a Colorado-based fast-casual chain that has 330 locations in 37 states.

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Mobile Banking Apps Get a Blah Net Promoter Score From Consumers, Bank Innovation Finds

Bank Innovation

Banking consumers take a middling view of today’s mobile banking applications, according to a study by Bank Innovation. In the survey conducted this month by Bank Innovation, banking consumers gave mobile banking a net promoter score of 12, which is in the bottom 25% to 50% of all NPS scores.

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Innovative: The Business Value of Experience Design (Part 5 of 8)

Perficient

In this post, we explore the value of innovation: Bringing diverse and fresh ideas and perspectives to help the organization think differently, differentiate and future-proof its investments. The latter is innovation by demand! Innovation is the implementation of something new.” Innovation is the implementation of something new.