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Personalized Marketing: What Banking Customers Really Want

Perficient

prefer to bank via a mobile app or website. In fact, Gartner shares that brands risk losing 38 percent of customers from poor personalization efforts. They want to have meaningful relationships with technology partners who will bring innovative ideas and proven experience to the table.

Marketing 294
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Delivering Restaurant Innovation With Mobile Tech

PYMNTS

Many restaurants, for instance, have discovered that frictionless mobile ordering experiences are essential when it comes to keeping customers satisfied. From Panera Bread to Postmates , restaurant chains and the third-party delivery platforms that work with them are enabling mobile commerce for delivery orders.

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David’s Bridal Teams With Popwallet For Marketing Via Mobile Wallets

PYMNTS

As a next step in the direction of a digital-first, omnichannel experience, David’s Bridal is teaming with mobile wallet marketing automation platform Popwallet. We are always looking for new and innovative tools to connect with her and we will not stop looking for new ways to surprise her, to delight her, and to serve her.”.

Mobile 169
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Innovation-Seeking Big Brands Pop Up In Small Spaces

PYMNTS

Brands might want a space to test new concepts with shoppers in brick-and-mortar retail environments, but they don’t always want the time and expense involved in building out a permanent store. It also comes with a bit of staffing twist, as Macy’s own team members will service the brands per a February The Market@Macys report.

Branding 143
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Dunkin’ Runs On Mobile Innovation In Q1

PYMNTS

With efforts to bring convenience to its guests through mobile technology, Dunkin’ Brands reported first-quarter results that beat analysts’ top-line and bottom-line earnings estimates. As a result, the company can be faster to market and more flexible with its digital initiatives. million and 62 cents. million and 62 cents.

Mobile 123
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Payments Innovation: Brand Of Choice Driven By Consumer Experience

PYMNTS

Not innovating is not an option. Perhaps in the early days of digital banking and mobile apps, innovative technology was a “nice to have,” but that is no longer the case. The Bank Innovation Readiness Index , in collaboration with payments solutions provider i2c , provides evidence to back that up.

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Subway Seeks To Innovate, Reworking Kiosks, Loyalty And Mobile

PYMNTS

Consumers expect fast, efficient service that barely requires them to look up from their smartphones, and the modern QSR needs to innovate accordingly. More consumers are using mobile ordering to get their meals, and many choose where they order from based on the availability of those features. Attention To Innovation.