banker-to-banker-sign-up 
Independent Banker
FEBRUARY 28, 2023
Illustration by The Laundry Room/Stocksy Customer data fuels efficient and effective marketing these days. Community banks own an enviable amount of data, but not all are leveraging it to its fullest extent. By Mindy Charski People share important data about themselves with their community bank in myriad ways.
South State Correspondent
MARCH 7, 2024
The uptake of this sophisticated technology is setting records at every turn from the pace of innovation to adoption. While it is tempting to sign the contract for Copilot at a starting cost of $30 per person and distribute the technology bank wide, bank management should understand the greater context of the strategy and investment.
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South State Correspondent
MAY 31, 2023
The concept that we allow the customer to choose how they want to bank often enables the bank to be passive in its position and give up agency. In this article, we look at cell phone tracking data for about 1,000 branches across the industry to derive insights to help banks increase branch engagement and boost branch profitability.
Independent Banker
FEBRUARY 28, 2022
Innovation is a priority for ICBA. That’s why we’ve spent the past three years educating community bankers on the why of innovation: why bankers should be thinking about innovation, why innovation is a top priority in a digital-first environment and why now is the time to act. Performance marketing.
South State Correspondent
APRIL 24, 2023
This article gives bankers a background on what it is, its risks, and how it will change everything from your infrastructure to your hiring practices. Tell it to text your customers as one of its goals, and it will sign up for a messaging app and send out a text. Instead of automation, banks can now have intelligent automation.
South State Correspondent
MARCH 15, 2023
This article highlights ten not-so-evident lessons of the banking crisis that every banker must consider going forward. While interest rate risk caused the most significant impact on value, several other factors contributed to the terminality of each bank that was closed. SVB’s 43% LTD used to be talked about with reverence.
South State Correspondent
OCTOBER 28, 2022
AI, payments, data, and other aspects of innovation are dropping behind the scenes. Our teams just returned from back-to-back weeks at the Gartner Symposium in Orlando and Money 20/20 in Las Vegas. Gartner focused on technology infrastructure, while Money 20/20 was around fintech and payments. Small Idea – It’s Our Kid’s Technology.
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