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Why Augmented Reality is Crucial to Improving the Ecommerce Customer Experience

Perficient

To provide these elevated customer experiences, businesses should consider the opportunity to implement Augmented Reality (AR) into the commerce experience. Forrester noted that 53% of the US retail industry planned investment in AR in 2020 because they know it assists consumers in making purchase decisions.

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Good Customer Service, Does it Create Good Customer Experiences?

Perficient

Many retail or consumer goods businesses have had to switch from traditional, in-person shopping experiences to digital buying. This transition is never the easiest for either party, but businesses must adapt and step up their game when accommodating and providing a seamless shopping experience for their customers.

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Mobile payments can redefine the customer experience for unattended retail

Payments Dive

One of the best-attended educational sessions at the recent National Automatic Merchandising Association show in Las Vegas focused on how payment technology innovations — namely mobile payments — are impacting customer expectations.

Las Vegas 334
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How A Retail Incubator Could Produce The Next Big Innovation

PYMNTS

The myth of the lone (and possibly mad) scientist died out a long time ago, as the industrial age led to teams of researchers working together (or at healthy cross purposes) to enable innovation. He added that “our customers buy our product because we offer advantages over the technologies mentioned here. Customer Journey.

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Commerce Uses Visuals To Improve Customer Experiences

PYMNTS

Don’t look now, but retailers and commerce are getting more visual with reality. the company that owns popular social media video platform Snapchat, to provide 5G content for users, including enhanced augmented reality (AR) experiences. Recently, Verizon announced that it’s partnering with Snap Inc., Fashionable Looks.

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Retail Innovation Has Changed — Can SMBs Keep Up?

PYMNTS

It’s not your father’s customer loyalty anymore. Still, it’s striking — or, perhaps, significantly hopeful, in a retail sense — that 65.4 percent of retailers have said they innovate to improve customer loyalty. Things have changed, though, he said — one reason why that innovation finding carries such weight. “I

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The Retail Innovation Race Pits Products Vs. Services

PYMNTS

Innovation takes many flavors and paths, and that’s especially true when it comes to merchants who sell retail products and companies that sell retail services. Service merchants are very much focused on their profession and giving great customer service — that’s difficult to do online.”. Innovation Role.