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Why Augmented Reality is Crucial to Improving the Ecommerce Customer Experience

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To provide these elevated customer experiences, businesses should consider the opportunity to implement Augmented Reality (AR) into the commerce experience. For example, I was recently shopping for footstools for my porch but had difficulty deciding which to buy based on how they would look with my previously purchased chair.

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Creating a Deposit Advance Product to Boost the Customer Experience

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According to industry research, 73% of all people point to customer experience as an important factor in their purchasing decisions. Moreover, customers in the financial services industry are increasingly interested in using their go-to firm to cover more of their needs, rather than using multiple providers.

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Why You Should Include Success Measurement Metrics and Systems in UX Design

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For example, an ecommerce business might choose to monitor a shopping cart abandonment metric. Consider our previous ecommerce example, which was monitoring cart abandonment as its success metric. Metrics that make sense to monitor will vary by industry vertical and business model.

UX 520
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How Can Automakers and Suppliers Win Over Customers With Digital?

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Customer expectations have evolved drastically due to the impact that digital technology has placed on the customer experience. There is also no question that Covid-19 has changed the digital game by increasing digital transformations and creating a demand for a smooth digital experience.

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3 Ways Financial Institutions Can Step Up for Underserved Communities

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The financial services industry has made major strides in amping up its overall customer experience game; however, there is still a deficit in the personalization and accessibility of products and services for many Americans. Interested in discussing how you can improve your financial institution’s customer experience?

Community 275
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Data – The Lifeblood of Intelligence Automation

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The ability for intelligence automation tools to be able to quickly and accurately grab the most relevant and accurate information regarding a customer’s inquiry, sales deal, or more is based on many data-readiness factors. Data-readiness factors may include: Data cleanliness – Do we have a unified view of our customers?

Data 491
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[Webinar Recording] What Financial Institutions Can Learn From Top Brands in Other Industries

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By optimizing these digital efforts, companies will increase sales and provide value to their customers. Below are three examples of outstanding customer engagement campaigns that were launched by well-known brands (not discussed in our webinar!): The bot would talk to the customers like a friend on the phone.

Branding 294