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10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Last week, the American Banking Association (ABA) held its annual Bank Marketing Conference in Denver, receiving rave reviews. This is the power of networking at these conferences, as you can collect insights that you can’t do over video conferences. The theme was – developing your marketing superpowers.

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Bank Innovation Completely Overhauls 2018 Conference Agenda

Bank Innovation

EXCLUSIVE- Bank Innovation has released the agenda for its seventh annual fintech conference, and it is completely overhauled to enhance the event experience for attendees.

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Why Social Media Should Be A Part Of Your Fintech Trade Show Strategy

William Mills

Conference managers, speakers, attendees and vendors are increasingly leveraging social media to promote their participation in trade shows – before, during and after the event. In fact, many conference goers (including your prospects) are using social media to set their schedules before they even leave home.

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Facebook Launches ‘Watch Together’ Feature To Bring People Together Virtually

PYMNTS

For Facebook, Watch Together comes after two years of work, with the social media giant having first unveiled plans two years ago for the new video sharing/watching feature in 2018 at its F8 developer conference, according to TechCrunch.

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Facebook Preps GlobalCoin Launch

PYMNTS

The social media giant has been working on the project — code-named Project Libra — for more than a year, centered around the company’s own digital coin that users can send to each other, as well as use to make online purchases.

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This Week’s Reads: Social Media Strategies, B2B Payments, and Digital Transactions

NCR

Articles via #BankSocial Media Conference Blog, PYMNTS.com, Clapway . 3 ways to safely engage bank employees on social media: As more companies are implementing social media into their marketing strategies, #BankSocial shares three ways to engage bank employees while still being safe online.

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Twitter Chat: How to Handle a Social Media Crisis

William Mills

But with the sharp rise in social media, crises can leave a nasty scar if not handled appropriately. For a second consecutive year, WMA participated in a #BankOnSocial Twitter Chat, moderated by WMA-client Kasasa, to discuss how to effectively manage a social media crisis. Q: Sounds like a solid plan!