South State Correspondent

MARCH 23, 2022

If your bank struggles to create a clear value proposition and brand differentiation, then we have a case study for you. Brand Differentiation Step 1: Build an Employee-Centric Culture. It would do that by using technology, design, and data science to provide a customer experience that would generate its publicity.

Branding 221

Branding social media Strategy Data 221

Perficient

NOVEMBER 30, 2020

Once held up as a maven of creativity and brand, today’s technologies, customers, and pace of business demand CMOs have a wider handle on a variety of skill sets and a much deeper business acumen in order to move their team from cost to profit centers. This is not a short-term trend either. The short answer is No. How to Get There.

Branding 378

Branding UX Customer Experience Marketing 378

PYMNTS

SEPTEMBER 14, 2020

As more manufacturers and other sellers migrate their sales strategies online, they're seeking to please online shoppers the same way Amazon has done for individual consumers. For brands and their manufacturers, Amazon can be a powerful influence. "The Amazon experience" is now a worn-out catchphrase in the world of B2B eCommerce.

Branding 269

Branding Online Meeting Strategy 269

PYMNTS

OCTOBER 9, 2020

That’s the current state of play in Southeast Asia where social commerce is growing rapidly as brands try to find new ways to sell during the pandemic. Social commerce will continue to evolve, and retailers who adapt quickly and experiment with a growing array of social technologies will emerge strongest.”.

Branding 221

Branding social media Video Strategy 221

Perficient

FEBRUARY 28, 2024

With new risks, shifting market dynamics, and the unstoppable march of technology, the insurance industry finds itself at a crossroads. A robust digital strategy and API development plan are imperative for success : Partnerships and experiences serve as extensions of carrier brands, necessitating careful cultivation.

Innovation 251

Innovation Regional Strategy Trends 251

Bank Innovation

OCTOBER 3, 2019

The road to differentiation among fintech startups entered a new phase this week: patenting technology to put a brand’s stamp on it forever. On Tuesday, personal finance technology startup Movencorp confirmed that it patented its digital financial wellness product.

Technology 186

Technology Branding Fintech Company 186

PYMNTS

MAY 15, 2020

While some of the news around the topic stresses the importance of media opportunities to seal customer retention, one of the newest loyalty tactics uses emerging technology to promote in-store data capture. That ability to reach out is critical for brands, according to a new study from NCSolutions.

Strategy 140

Strategy Branding Retail Study 140

PYMNTS

MAY 4, 2020

Although there is no playbook, there are strategies and tactics that defined pre-pandemic retail and can perhaps contribute to saving post-pandemic retail. When addressing the increase in sales for the MacBook and iPhone, Cook pointed to new models and new technologies as possible reasons. The first is scenario planning.

Strategy 182

Strategy How To Retail Data 182

PYMNTS

MARCH 16, 2018

What does it take for a fashion brand to stay on top of the trends? But not all brands excel at crawling the web for information relevant to their businesses. “A Its technology works like Google , in a sense. “We Brands and retailers work on a global scale, after all. A lot of market data. An International Market.

Analytics 162

Analytics Branding Retail Trends 162

PYMNTS

DECEMBER 4, 2019

Expedia CEO Mark Okerstrom and CFO Alan Pickerill have resigned following a conflict over the company’s strategy, the company said in a press release on Wednesday (Dec. Eric Hart, chief strategy officer, will serve as acting CFO. Ultimately, senior management and the Board disagreed on strategy,” Diller said.

Strategy 130

Strategy Leadership Seattle Branding 130

Abrigo

JULY 5, 2020

Key Takeaways Credit unions participating in the Paycheck Protection Program (PPP) found that the right technology helped them serve business members when they needed help and also gain new members. Technology can facilitate delivery on credit unions' brand promise of relationship-based services. get started.

Technology 195

Technology Lending Capital Meeting 195

Perficient

APRIL 20, 2023

In fact, Gartner shares that brands risk losing 38 percent of customers from poor personalization efforts. However, it’s not always obvious which of the many potential technology vendors and implementation partners will best drive an organization’s desired business goals.

Marketing 294

Marketing Marketing Strategies social media Strategy 294

Perficient

MARCH 25, 2021

Scott Albahary, Perficient’s financial services chief strategist, and I recently spoke with the Western Bankers Association about using empathy and personalization strategies to improve debt collection and recoveries. Retention and brand loyalty can be improved by helping to resolve delinquencies for customers.

Tools 493

Tools Technology Strategy Branding 493

PYMNTS

OCTOBER 5, 2020

The Carrboro, North Carolina-based chain has used its technology-first strategy to get, keep and grow its customer base – even while its stores were shut down early in the pandemic. Fleet Feet has come up with proprietary technology to address that. More than one million Fleet Feet customers have used the technology.

Technology 131

Technology Retail North Carolina National 131

PYMNTS

JANUARY 7, 2021

Lloyds Pilots Satago Technology. Lloyds' brand and reach, combined with our technology and speed of execution, is a great example of how established banks and innovative FinTech companies can work together to deliver better outcomes for [SMBs]," he said. "By Unifiedpost Broadens Open Banking Capabilities Via Takeovers.

Strategy 196

Strategy Fintech California Community 196

PYMNTS

SEPTEMBER 14, 2018

Cashierless stores aren’t just for mega retailers like Amazon to sell prepared food from their kitchens or products from other producers: Beverage brands, among other companies, are getting into the action and choosing this checkout experience for stores that showcase their own products IRL (“in real life”) as a marketing tool.

Branding 139

Branding Marketing San Francisco Seattle 139

PYMNTS

OCTOBER 11, 2019

Direct-to-consumer (DTC) brands are putting a new spin on athleisure wear , inspired by the CBD-based wellness trend. In restaurant technology, cloud kitchens have emerged as a new model driven by the rise of online ordering. All this, Today in Data.

Trends 122

Trends Innovation Technology Marketing 122

PYMNTS

DECEMBER 6, 2019

Fast casual chain Chipotle Mexican Grill became one of the first major restaurant brands to pioneer the mobile ordering experience in 2008. Investing in digital ordering experiences is now a core part of the company’s business model, according to Nicole West, Chipotle’s vice president of digital strategy and product.

Strategy 130

Strategy Innovation Digital Strategies System 130

Perficient

JUNE 15, 2020

As mentioned, most marketers immediately think of AI and technology tools including live chat, chatbots, and social monitoring. However, conversational marketing isn’t just about new technology and the use of that technology alone to nurture genuine conversations. It’s an Old School concept that meets New School technology.

Meeting 443

Meeting Marketing User Experience Marketing Strategies 443

PYMNTS

JUNE 12, 2018

Borrowing from the strategy of fast food restaurants, Dine Brands is working on a new order-ahead technology. It’s like converting casual dining to fast food,” Dine Brands CEO Stephen Joyce told The Post. By adding technology, restaurants such as Applebee’s hope to increase spending and bring in younger customers.

Branding 122

Branding New York Technology Study 122

South State Correspondent

FEBRUARY 22, 2024

Research & development, product design, human capital and brand building is usually a next year item when it should be a next decade exercise. What does matter is strategy. A Better Way: The Waterfall of Strategy Almost every bank that is in the top decile of top performing bank has a clear strategic intent. is step one.

How To 195

How To Strategy Capital Lending 195

PYMNTS

APRIL 25, 2018

Restaurant Brands International posted strong first-quarter results, buoyed by strong sales growth at Burger King. our sales growth was a result of impactful marketing, product innovation, and our consistent strategy of maintaining a menu that is balanced across price points,” Schwartz said in the call. Innovation Through Technology.

Branding 100

Branding Innovation Strategy System 100

PYMNTS

MARCH 13, 2020

The Playbook also looks at how new technologies like artificial intelligence (AI) and visual search can be used to foster customer loyalty. Ace Hardware on the Importance of Seamless Omnichannel. Retailers that ignore one of the three channels — brick-and-mortar, mobile or online — are likely to fall behind their competitors.

Strategy 179

Strategy Millennials Retail Mobile 179

Perficient

DECEMBER 9, 2020

Forrester canvased 35 commerce service providers to help shape the shortlists of digital decision-makers and channel strategy professionals. Providing a quality commerce experience is table stakes in these unprecedented times, and brands across all industries are racing to sell through digital channels.

Report 572

Report Industry Strategy Branding 572

Perficient

JANUARY 5, 2021

Perficient’s AVPs represent a cross-section of the firm’s end-to-end digital consulting portfolio, and will provide leadership and strategy for areas including management consulting, cloud platform solutions and integration technologies, custom software development and mobile solutions, and optimized global delivery capabilities.

Leadership 531

Leadership Denver Charlotte Ohio 531

Perficient

JANUARY 13, 2021

Tailoring a Specialized Marketplace Strategy. Rabbior highlights the importance of understanding each unique capability of every marketplace type, “[With a marketplace], you go from running a retail store and the branding outside it to bringing all your wares to a flea market. Would you put up the same signs? Probably not.”.

Report 495

Report Leadership Branding Strategy 495

PYMNTS

NOVEMBER 19, 2019

Two famous North American-based quick-service restaurant (QSR) brands are preparing to duke it out in China for chicken-meal supremacy, the most recent sign of how Western brands are trying to increase their footholds in that massive country. The news comes as more Western brands – including those based in the U.S. –

Branding 100

Branding Retail social media Video 100

Perficient

MAY 9, 2022

The relationship and understanding of your customer should be used to drive strategies across the entire organization. . You can do this by leveraging data and intelligence to be data-enabled and driven as well as platforms and technology to deliver real-time connected experiences and frictionless services.

Strategy 294

Strategy Study Survey US 294

PYMNTS

OCTOBER 13, 2017

It can’t be easy for a brand that has literally made its name on the notion of brandless-ness, as a pure-play cosmetics supplier. The secret to what brandless offers, according to CEO Tina Sharkey, is the company’s elimination of what she calls the “brand tax.” But Brandless thinks it has a good handle on what customers really want.

Branding 100

Branding Taxes Millennials Retail 100

PYMNTS

JULY 2, 2020

This month’s Deep Dive examines loyalty programs’ significance for retaining members, generating customer referrals, adding cost efficiency and enabling user-generated content, such as ratings, that can help boost brand awareness. Loyalty Innovation Strategies . The Member-CU Loyalty Disconnect . The same was said by 57.1

Innovation 155

Innovation Branding Tools Innovation Strategies 155

PYMNTS

MARCH 9, 2018

Retailers, both traditional and digital-first, must increasingly cater to customers on digital channels or risk losing business to bigger, more digitally accessible brands like Amazon. Different brands are following different strategies to keep pace.

Strategy 109

Strategy Retail Branding US 109

Perficient

JANUARY 11, 2021

The brands that can operate with speed and agility win in this environment. A responsive and resilient mobile product strategy is a must in these conditions. P anic is Not a Strategy, But Viewing Your Mobile App as a Mobile Product Is. Legacy , bloated technology stacks can slow down even the best mobile product s.

Mobile 502

Mobile Strategy US Management 502

Perficient

JANUARY 12, 2021

With the expanded success of ecommerce in the last twelve months, brands have more opportunities than ever to engage in digital channels with their consumers and stand out from the competition. It seems that businesses and customers truly are at a new inflection point with this technology and opportunities are available for brands.

Customer Experience 538

Customer Experience Branding Video Online 538

PYMNTS

JULY 1, 2020

CUs that find innovative ways to engage their members and provide more value are more likely to appeal to wider member bases, according to Krista Thompson , director of channel strategy and integration at Houston-based TDECU , which has over $3.7 billion in assets, more than 343,000 members, 33 branches and four back-office service centers.

Branding 216

Branding Houston social media Innovation 216

PYMNTS

NOVEMBER 2, 2018

Prior to the kickoff of Open Banking, PSD2 and other such data-sharing trends, Agarwal told PYMNTS that he’s seen a shift in the strategy criminals use — moving from high-value, but less frequent theft gained from infiltrating bank accounts to lower-value, but far more frequent hauls. and multinational banks. What happens? ”

Security 194

Security Data Strategy Trends 194

PYMNTS

JUNE 8, 2020

With delayed and late B2B payment terms continuing to raise concerns throughout supply chains around the world, some of the biggest brands have taken measures to support the cash flow of their vendors. Not all companies are taking the same tactic, however.

Branding 131

Branding Payments Data Capital 131