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Brand Differentiation – How One Bank Is Producing 132% Profit Growth

South State Correspondent

If your bank struggles to create a clear value proposition and brand differentiation, then we have a case study for you. Brand Differentiation Step 1: Build an Employee-Centric Culture. It would do that by using technology, design, and data science to provide a customer experience that would generate its publicity.

Branding 221
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How Brands Can Avoid Direct-To-Consumer Pitfalls

PYMNTS

Chief Operating Officer Ro Bhatia told PYMNTS in a recent conversation. Brands looking to sell directly to end users need a vision for what their omnicommerce experience should be, and a plan for how they’re going to deliver something to complement their existing business instead of merely complicating it. He also noted that sticky.io

Branding 215
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Top News in Payments: Uber Halts Upfront Pricing in CA; Amex Cleared To Operate In China

PYMNTS

Amex Cleared To Operate In China. The central bank in China said it accepted an American Express application to start working in the country but did not say when Amex would begin operations. As travelers become increasingly digital savvy, the industry is expected to accommodate sophisticated payment technologies.

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North Lane, daVinci Payments Finalize Merger; Form Syncapay

PYMNTS

North Lane Technologies and daVinci Payments said they have finished their merger, making a "high-growth, premier payment company with innovative technology and solutions," according to a Thursday (Dec. North Lane Technologies was known as Wirecard North America in the past. 10) announcement.

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Rho Technologies Raises $15 Million For AP Integration

PYMNTS

Rho Technologies , the FinTech behind Rho Business Banking, has raised $15 million in a Series A round, according to a press release. PYMNTS reported that many businesses, even lone mom-and-pop organizations, are becoming parts of ecosystems, which offer support via a number of integrated services like the ability to accept payments.

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B2B eCommerce Platform NuORDER Unveils Payments Service

PYMNTS

B2B online commerce technology company NuORDER has unveiled its NuORDER Payments offering. NuORDER brands can start taking credit card payments inside of their wholesale platforms without needing to process payments by telephone or harness a third-party payment gateway, according to a Tuesday (Jan.

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Sage, Modulr Link For Supplier Payments, Payroll; Tappy Technologies Teams With Timex

PYMNTS

Welcome to The Axis, your late look at payments news from around the world. Coverage includes Hong Kong-based Tappy Technologies ‘ collaboration with the Timex Group. businesses, and European FinTech OakNorth is partnering with ClearBank to offer agency banking services as well as real-time payments. .-