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Authentic Brands Buys Sports Illustrated To Build Licensing Empire

PYMNTS

To reportedly build a licensing empire with the Sports Illustrated name, Authentic Brands Group LLC has agreed to buy the storied magazine from Meredith Corp. The move comes over a year after it was put on the block and Meredith will still manage its website and publish its print magazine, The Wall Street Journal reported.

Branding 122
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Forget Twitter And Instagram, Big Brands Are Moving To TikTok

PYMNTS

To dance their way to deliciousness, users must follow the BK brand on TikTok and post their dance/order video on the social media app using a specialized BK soundtrack and #WhopperDance hashtag. Consumer brands are signing onto the platform as well. Will TikTok attract more and more big brands?

Branding 222
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Can The New England Patriots Brand Survive Losing Tom Brady?

PYMNTS

But while Brady won’t win any more titles for New England, his branding story is just getting started. By contrast, the Patriots’ branding problems are just beginning, experts say. People don’t see the distance between the brand and the person. People don’t see the distance between the brand and the person.

Branding 146
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Magazine Luiza launches its own fintech

The Paypers

Magazine Luiza , a Brazil-based retail brand, has launched its own fintech called Fintech Magalu.

Fintech 28
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My view of 2019

Chris Skinner

So, I’ve been summarising other people’s views of the year ahead from a variety of sources, but I also wrote two outline pieces for my friends at The Banker magazine and Jim Marous’s The Financial Brand. Just to finish off my week’s blogs about this year, here’s what I wrote.

Branding 284
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The Finanser’s Week: 7th January – 12th January 2019

Chris Skinner

The main blog headlines are … My view of 2019 So, I’ve been summarising other people’s views of the year ahead from a variety of sources, but I also wrote two outline pieces for my friends at The Banker magazine and Jim Marous’s The Financial Brand.

Maine 186
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Pizza Is The Food Of The Pandemic

PYMNTS

1 chain Pizza Hut (6,296 stores), it’s a subsidiary of Yum Brands , which will report earnings on Wednesday (July 29). The magazine noted that market tracker Datassential recently found that 63 percent of consumers have sought out pizza during the pandemic. As for No. Why is pizza outperforming its culinary competition?

New York 216