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Deep Dive: How Loyalty Innovation Improves Member Relationships, Boosts Brand Awareness

PYMNTS

Although CU members want innovation in member loyalty and rewards, most credit unions are not delivering these programs up to the desired standards. Credit union members’ high expectations when it comes to loyalty innovation do not necessarily make or break their banking relationships. Loyalty Innovation Strategies .

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Mastercard’s Innovation Chief Talks GenAI, eCommerce and Fighting Fraud

The Financial Brand

This article Mastercard’s Innovation Chief Talks GenAI, eCommerce and Fighting Fraud appeared first on The Financial Brand. This article Mastercard’s Innovation Chief Talks GenAI, eCommerce and Fighting Fraud appeared first on The Financial Brand.

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Kount Offers Anti-Fraud Product Aimed At Insurance Industry

PYMNTS

Idaho-based Kount has released a new product aimed at preventing insurance fraud as the industry increasingly turns to digital, and even mobile, setups. Kount’s fraud protection platform increases profitability and reduces fraudulent claims with digital identity verification and advanced artificial intelligence.”. In a Tuesday (Aug.

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The Latest Digital Fraud Prevention Technique: Build A Selective Lock

PYMNTS

That would be terrific news, Kount Chief Customer Experience Officer Rich Stuppy told PYMNTS in an interview, except for one thing: fraudsters love seeing consumer-centric innovations because those present fresh access points for ill-gotten gains. But he added that fighting fraud isn’t about building the highest possible wall.

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Tapping Into Mobile Dining Innovation With QSR Apps

PYMNTS

To help diners make the best use of their mobile devices to order meals, quick-service restaurants (QSRs) are tapping into mobile innovations. From Dunkin’ Brands to Grubhub , QSRs and ordering platforms are driving innovation with mobile ordering technology. QSRs are expanding their mobile order-ahead capabilities.

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How Blaze Pizza Fires Up Friendly Fraud Defenses

PYMNTS

Consumers are using mobile apps’ order-ahead features and loyalty perks more often during the COVID-19 pandemic, yet chargeback fraud — also known as friendly fraud — is unfortunately also rising. A Proactive Approach To Friendly Fraud. Friendly fraud often develops around online promotions at restaurants.

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Perficient Interviewed for Forrester: The Future Of Insurance

Perficient

Perficient’s insurance experts, who were interviewed for this report, echo this sentiment, emphasizing the need for insurers to embrace innovation to stay relevant. These insurers grapple with challenges such as customer retention and brand recognition, underscoring the growing importance of AI solutions for their success.