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Deep Dive: How Loyalty Innovation Improves Member Relationships, Boosts Brand Awareness

PYMNTS

Although CU members want innovation in member loyalty and rewards, most credit unions are not delivering these programs up to the desired standards. Credit union members’ high expectations when it comes to loyalty innovation do not necessarily make or break their banking relationships. Loyalty Innovation Strategies .

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Kount Offers Anti-Fraud Product Aimed At Insurance Industry

PYMNTS

Idaho-based Kount has released a new product aimed at preventing insurance fraud as the industry increasingly turns to digital, and even mobile, setups. Along with the security benefits, Kount’s product will also ensure “marketing campaign efficiency and conversion,” the company added. In a Tuesday (Aug.

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The Latest Digital Fraud Prevention Technique: Build A Selective Lock

PYMNTS

That would be terrific news, Kount Chief Customer Experience Officer Rich Stuppy told PYMNTS in an interview, except for one thing: fraudsters love seeing consumer-centric innovations because those present fresh access points for ill-gotten gains. But he added that fighting fraud isn’t about building the highest possible wall.

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Salesforce Launches NFT Cloud

Perficient

Adam Caplan, Salesforce’s Senior Vice President of emerging technology, explained said that the software targets brands who want to drive engagement and provide their customers with special event access via NFTs rather than sell works of art.

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Tapping Into Mobile Dining Innovation With QSR Apps

PYMNTS

To help diners make the best use of their mobile devices to order meals, quick-service restaurants (QSRs) are tapping into mobile innovations. From Dunkin’ Brands to Grubhub , QSRs and ordering platforms are driving innovation with mobile ordering technology. QSRs are expanding their mobile order-ahead capabilities.

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For Credit Unions: Trust, But Innovate

PYMNTS

They want to know their money is secure, they want to have a positive experience whether they are online or talking to a teller, and when things go wrong from time to time, they want to know the path to getting them set back to rights is short and straight. According to this survey of credit union customers, an overwhelming 81.3

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Equifax Strikes Deal To Buy Kount

PYMNTS

Equifax has inked a deal to purchase artificial intelligence (AI)-powered fraud prevention and digital identity technology provider Kount for $640 million. As digital migration accelerates, managing authentication and online fraud while optimizing the consumer's experience has become one of our customers' top challenges,” Equifax CEO Mark W.

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