William Mills

JANUARY 14, 2016

Content marketing has rapidly emerged as a key marketing strategy within the fintech industry in a relatively short time. I vividly remember my content marketing conversations with clients in early 2014. Our clients had no idea what content marketing or HubSpot encompassed. 2015 was a content marketing tsunami.

Marketing 41

Marketing Fintech Marketing Automation Marketing Strategies 41

Chris Skinner

MAY 12, 2017

Further to my recent trip to Pakistan Business Recorder (their version of The Financial Times) interviewed me in depth about what is happening in FinTech. He is the Chair of the European networking forum: the Financial Services Club and sits on the advisory boards of numerous companies including Innovate Finance, Moven, and Meniga.

Regulation 255

Regulation Capital Fintech Innovation 255

PYMNTS

OCTOBER 17, 2016

14) it launched a chip card technology licensing cooperation with seven members of the Asian Payment Network (APN). In a press release , UnionPay said this marks a new breakthrough in the “Going Global” of China’s financial technology standards. UnionPay announced Friday (Oct.

Cards 100

Cards Regional Industry Payments 100

PYMNTS

MAY 28, 2019

Indonesian ride-hailing and online payment company GO-JEK , for instance, is expanding its financial technology services through partnerships with peer-to-peer (P2P) lending firms Dana Cita, Aktivaku and Findaya. percent – is the total compound annual growth rate (CAGR) of the mobile payment transaction market from 2015 to 2020.

Apple 159

Apple Mobile Fraud Branding 159

William Mills

SEPTEMBER 24, 2018

He has more than 34 years of experience in financial technology and is a recognized leader in financial and technology marketing. He has personally advised more than 300 chief executives on marketing strategy, business development, mergers and acquisitions, company branding and public relations.

Marketing Strategies 45

Marketing Strategies Conference Branding Fintech 45

FICO

SEPTEMBER 30, 2022

Neeti Aggarwal manages the financial technology and innovation research at The Asian Banker. With over 19 years’ experience, she specializes in banking, technology and fintech developments across Asia Pacific, Middle East and Africa. Mark Feeley, Research and Brand Director at Chartis. Nikhil Behl.

Meeting 52

Meeting Analytics Management Strategy 52

PYMNTS

NOVEMBER 7, 2019

The company said Visa B2B Connect exists as a brand-new, end-to-end global payments network that helps its financial institution clients move high-value payments cross-border for their corporate clients — directly from the origin bank to the recipient bank.

Payments 123

Payments Cards Course Financial Technology 123

William Mills

SEPTEMBER 11, 2017

He has more than 34 years of experience in financial technology and is a recognized leader in financial and technology marketing. He has personally advised more than 300 chief executives on marketing strategy, business development, mergers and acquisitions, company branding and public relations.

Marketing Strategies 62

Marketing Strategies Community Bank Strategy Financial Technology 62

William Mills

APRIL 26, 2017

He has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing. He has personally advised more than 300 chief executives on marketing strategy, business development, mergers and acquisitions, company branding and public relations.

social media 68

social media Customer Experience Marketing Strategies Strategy 68

William Mills

MAY 8, 2018

He has more than 34 years of experience in financial technology and is a recognized leader in financial and technology marketing. He has personally advised more than 300 chief executives on marketing strategy, business development, mergers and acquisitions, company branding and public relations.

social media 40

social media Customer Experience Marketing Strategies Strategy 40

FICO

DECEMBER 8, 2020

Every year, the financial technology industry eagerly awaits the Chartis Research RiskTech100. This prestigious ranking of the top 100 players in risk technology is determined by Chartis Research , the leading provider of research and analysis on the global market for risk and finance technology.

Innovation 52

Innovation Fraud Maine Analysis 52

William Mills

SEPTEMBER 25, 2018

Cashoff enhances customer engagement with its loyalty program offering cash back by big-name brands. Cashoff integrated with global brands. While this is true everywhere, this is a particular challenge in a market like India. MuniRisk solves information fragmentation for municipal market participants. 09:34 am Cashoff.

Mobile 78

Mobile Customer Experience Lending Analytics 78

Gonzobanker

FEBRUARY 23, 2022

In this emerging landscape, financial institutions, often community banks, frequently “rent” their charter to financial technology firms (fintechs) that serve a specific consumer group as a means to grow non-interest income. Bankers need to move quickly as the BaaS gold rush ensues.

Community Bank 130

Community Bank Strategy Risk Management Fintech 130

William Mills

DECEMBER 14, 2016

William Mills Agency , the premier financial public relations and marketing company, today released a white paper describing the influence the digital revolution has had on financial technology public relations. Here are 3 Ways appeared first on Financial PR and Marketing Agency & Financial Public Relations.

Fintech 40

Fintech social media Financial Technology Marketing 40

William Mills

AUGUST 23, 2016

William Mills Agency, the nation’s largest independent public relations and content marketing firm to the financial industry, has been named agency of record for FinTech Forward 2016, a program offered by American Banker and BAI Beacon. We are proud to be associated with this effort.”.

Fintech 40

Fintech social media Chicago Industry 40

William Mills

MARCH 27, 2018

William Mills Agency, the largest independent public relations and marketing firm specializing in the financial industry, announced today it has entered into a formal relationship with TrendKite to provide comprehensive reporting capability to clients. To see more about the agency’s use of TrendKite, visit [link].

Analytics 42

Analytics Report Austin Texas 42

William Mills

JULY 12, 2016

William Mills Agency, a premier financial public relations and content marketing services company, announces the promotions of Megan Fort to account supervisor, Stephen Sprayberry and Michael Touchton to senior account agent positions and K.T. Mills-Grimes to digital marketing manager.

Georgia 40

Georgia social media Leadership Marketing 40

MyBankTracker

DECEMBER 10, 2020

Holding one of the largest shares in the market of food-delivery services, DoorDash may be on your radar as a potential investment. You will have the option to choose a market order or a limit order. A market order means the trade will execute immediately at the market price. Related Articles.

How To 52

How To Marketing California Company 52

PYMNTS

JULY 2, 2018

When it comes to financial services and financial technology startups, making the right investment decisions is not easy or obvious work. Sometimes, Ghiotti noted, the idea is great, but they don’t have the right team in place to take it market. Moreover, she noted, relative size is also important.

United States 102

United States Marketing User Experience Digital Banking 102

NCR

MAY 25, 2016

The disruption caused recently by the emergence of a wide range of new financial technology (Fintech) players has been a huge jolt for the banking sector, and reminded traditional players that they cannot afford to be complacent in the face of these competitors. For instance, an analysis by Goldman Sachs estimates that as much as $4.7

Fintech 45

Fintech User Experience Innovation Strategy 45

PYMNTS

JUNE 1, 2020

In a roundtable discussion, the last in the “Powering the Digital Shift” series with Karen Webster, six experts in money movement, fraud prevention, banking and financial technology discussed one sure bet: “Digital optional” is no option as we move toward contactless commerce.

Payments 172

Payments Fraud Security Technology 172

William Mills

APRIL 27, 2017

Seems like a pretty straightforward application of marketing automation and predictive marketing. New financial product category: home ownership investment. From their web site: Unison is the market leader in home ownership investment. Mills-Grimes is the Digital Marketing Manager at William Mills Agency.

San Francisco 68

San Francisco social media San Jose Customer Experience 68

William Mills

FEBRUARY 4, 2016

No-cost report chronicles emerging technologies and insights driving financial institution technology plans. William Mills Agency, a premier financial public relations and marketing services company, released its 13th annual financial services industry research report, Bankers As Buyers 2016.

Report 40

Report Big Data Analytics Strategy 40

William Mills

MAY 11, 2016

Sergii Danilenko (Head of Marketing). Banks are not experts in IT, so now they can leverage plug-and-play technology functionality. Corezoid is advocating for a “process focused” view of bank technology, by use of APIs. Sabina Bhatia (Director, Marketing). Scale private banking model to a much broader market.

Video 40

Video Lending social media Analytics 40

NCR

JUNE 14, 2016

It would therefore seem to be “full steam ahead” with banks and the financial technology industry and media on the benefits of cashless, when reading many of these articles. Using cash or check seems to increase the psychological ‘pain’ or sacrifice of the act and creates more affinity with the product or brand.”.

ATM 40

ATM North Carolina Survey Study 40

PYMNTS

AUGUST 10, 2016

They were much more interested in a mobile point of sale unit they could brand and we would white label. Before joining WePay, he worked in technology investment banking at Jefferies & Company, where he advised enterprise software, digital media, and financial technology companies on M&A and capital market transactions.

Payments 100

Payments Software Innovation Bitcoin 100

Fintech Labs Insights

APRIL 4, 2017

The company’s Japanese arm landed a major partnership today with China-based Tencent Financial Technology, the parent company of WeChat Pay services. We believe this will bring a great additional value for retailers and prepaid issuers in the global market.”

Atlanta 14

Atlanta Retail Financial Technology Technology 14

ForwardBanker

FEBRUARY 4, 2016

Super Bowl ad season is again upon us, and according to the Wall Street Journal these high-priced TV spots can generate eye-popping increases in site traffic for little-known brands. Therefore it’s little wonder that even web-centric startups turn to this old-school media strategy to attract attention.

Course 28

Course Strategy Branding US 28

Independent Banker

OCTOBER 29, 2014

The latest twists came in September, when one of the biggest technology and payments events of the year featured the announcement of Apple Inc.’s Meanwhile, a number of other financial technology firms received major funding and rolled out new alliances and products. s entry into the payments business with Apple Pay.

Mobile 105

Mobile Community Bank Community Technology 105

Lex Sokolin

AUGUST 25, 2020

Software companies are realizing that monetizing through financial products can double or triple their total addressable market. And banks and fintechs are realizing that packaging their products into APIs and opening up to digital brands is a life-saving growth strategy. Bain and Andreessen.

Community 52

Community Fintech US cryptocurrency 52

Social Assurance

NOVEMBER 15, 2019

Due to the regulation in the financial industry, startups need to take the time to ensure that they’re compliant in their business activities. From security protocols to marketing, there are a lot of potential pitfalls. Combining data with emerging technology enables new organizations to help change the way people think.

Conference 12

Conference Fintech Nebraska Software 12

Tech and Finance

JUNE 14, 2018

I publish occasionally at the Articulate Communications blog on issues of financial technology, banking and associated public relations and marketing topics. – Professionals make up 5 million individuals of the global HNW market, 4.8 Really, what could I have done without these survey press releases?

Survey 28

Survey Millennials Fraud Mobile 28

Fintech Labs Insights

SEPTEMBER 29, 2016

Bill Robbins, who took the helm as CEO at WealthForge last December , said the funding will help WealthForge build its core business, as well as make investments in “sales, marketing, and support.” Pictured: C0-founder and Chief Strategy Officer Mat Dellorso demonstrating the WealthForge Network at FinovateSpring 2016.

Virginia 12

Virginia Capital Strategy Online 12

William Mills

MAY 11, 2016

What’s the market strategy? Branded version is available. ^KT. As a co-branding solution, it would work very well. From their web site: “Chattanooga-based TransCard strives to build and service a world-class technology platform that supports innovative payment solutions across multiple markets. Maria Gurina (Bus.

Video 40

Video Mobile social media Analytics 40

William Mills

MAY 10, 2016

Industry Solutions Marketing Mgr.). Assaf Frenkel (VP, Product & Marketing). He has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing. Mills-Grimes is the Digital Marketing Consultant at William Mills Agency.

San Jose 40

San Jose Customer Experience Mobile social media 40

William Mills

SEPTEMBER 9, 2016

Now showing how Avoka can integrate with a ton of apps in a matter of days with your company’s brand. Quickly integrating a variety of solutions is a huge problem facing financial institutions. Targeted at Marketing, execs, lines of business owners, etc. 2015 formed aspire to address inefficiencies in alternative lending market.

social media 40

social media ATM Mobile Customer Experience 40

CB Insights

MARCH 27, 2018

While the blockchain-related announcements range from the credible to the laughable to the possibly criminal, the analysis overall demonstrates the market’s bullish attitude toward blockchain and crypto. Companies are arranged in descending order of market cap (as of 03/16/18). . FKA Intercontinental technology, fka rich cigars).

blockchain 48

blockchain Company cryptocurrency Bitcoin 48