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Why Augmented Reality is Crucial to Improving the Ecommerce Customer Experience

Perficient

With the expanded success of ecommerce in the last twelve months, brands have more opportunities than ever to engage in digital channels with their consumers and stand out from the competition. It seems that businesses and customers truly are at a new inflection point with this technology and opportunities are available for brands.

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Who is Coming After Gen Z and What Will They Expect from a Customer Experience?

Perficient

What will they expect from an experience given how they grew up under the influence of Millennials (their parents)? Seems like a good customer experience aided by the right tools and technologies will be p assé for this generation. But who are they? Most importantly, what are we going to call them?? Day trips to the Moon.

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What Did You Expect? Delivering Experiences that Meet Customer Expectations (Part 1 of 3)

Perficient

This idea underscores the natural forces at work as brands battle to keep pace with customer expectations and stay relevant. In 2018 Gartner reported, “across all industries at least 84% of consumers say their experiences with using digital tools and services fall short of expectations”.

Meeting 309
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Today In Payments: Inspire Brands To Buy Dunkin' For $11.3B; US Personal Income Increase Beats Forecasts

PYMNTS

In today’s top news, Inspire Brands is buying Dunkin’ for $11.3 That Its Brands Can Run on Dunkin’. After speculations last week, private equity-backed Inspire Brands will buy Dunkin' and bring it private for $11.3 Bureau of Economic Analysis (BEA) reported on Friday (Oct. billion, and U.S. Inspire Bets $11.3B

Branding 131
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Retail Pulse: Floravere Opens NYC Store; Target Debuts Everspring Brand

PYMNTS

Direct-to-consumer wedding brands are opening stores in real life — and personalizing the customer experience within them through digital technology. At the same time, the brand seeks to create personalization through every one of its touchpoints. In Other Brick-and-Mortar News. percent and 1.0 percent, respectively.

Branding 123
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A Digital Mindset: The Key to an Enhanced Strategy for Insurance Commerce

Perficient

Let’s look at four important areas that are actively shaping the insurance industry and the commerce experience – data, processes, technology, and our people. . population is considered millennial or younger as of July 2019), the demand for personalization in the commerce experience grows. Leveraging Data Responsibly .

Strategy 332
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The Power Of Experiences And Subscriptions In Retail

PYMNTS

73 percent: Share of millennials who are doing DIY home improvement. 19 percent: Growth rate of “experience-driven” brands, per one recent report. Data: 6,300: Minimum number of attendee check-ins at all Anthropologie events in 2019. 25: Number of locations where Anthropologie ran a fashion show in March 2019.

Retail 130