article thumbnail

What Did You Expect? Delivering Experiences that Meet Customer Expectations (Part 2 of 3)

Perficient

What’s more, this shift allowed new entrants to steal mind- and wallet-share at the expense of the established restaurant brands. According to the authors, products and brands that incorporate multiple elements into their offers are more effective in meeting expectations. In the Tolerance Zone.

Meeting 428
article thumbnail

Why Walmart’s eCommerce Expansion Is Facing Resistance From Premium Brands

PYMNTS

To bring higher-end products to its website, Walmart had courted brands like water-filtration company Katadyn for months. As part of its efforts, the retailer gave some brands the opportunity to determine how outside sellers on the its website price and display their products. These brands are objecting because of pricing.

Branding 101
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What Did You Expect? Delivering Experiences that Meet Customer Expectations (Part 2 of 3)

Perficient

What’s more, this shift allowed new entrants to steal mind- and wallet-share at the expense of the established restaurant brands. According to the authors, products and brands that incorporate multiple elements into their offers are more effective in meeting expectations. In the Tolerance Zone.

Meeting 348
article thumbnail

New Launch: The New RBL Bank-BankBazaar SaveMax co-branded Credit Card

BankBazaar

We are beyond excited to announce the launch of our co-branded Credit Card with RBL Bank. The RBL Bank-BankBazaar SaveMax co-branded Credit Card comes equipped with a wide range of benefits and features. Embark on this empowering journey filled with rewards and cashback beyond comparison. It is 100% paperless!

article thumbnail

What Did You Expect? Delivering Experiences that Meet Customer Expectations (Part 1 of 3)

Perficient

This idea underscores the natural forces at work as brands battle to keep pace with customer expectations and stay relevant. In processing these signals, we inevitably make comparisons. Next, you need to size up your offerings against rivals and reference brands. ‘Last Best Experience’ and the Expectations Gap.

Meeting 309
article thumbnail

Shogun Brings Big Retail Tech To Digital-First Retailers

PYMNTS

Taylor said he doesn’t want to read too much into the name, but if a comparison was forced, it would be along the lines of detail. If brands want to get online, and you want to have something that looks bespoke, that’s typically going to mean paying a developer or paying an agency quite a bit of money.

Retail 226
article thumbnail

Retail SMBs Face Up To Q4 Marketing Opportunities

PYMNTS

For retailers, the fourth quarter of 2020 is likely to see a media blitz that will make other years pale in comparison. This ‘discovery through social content’ process is important for smaller, niche brands that are up and coming but may not have as many advertising dollars to spend on an eCommerce platform,” says SmartBrief.

Retail 169