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How Fintech Organizations Can Better Leverage Social Media

William Mills

Social media has become an extension of an organization’s brand, and there are many aspects fintech organizations should consider as they build their online presence and brand identity. In our article, Social Media: The Basics , we offer best practices for addressing negative comments and increasing engagement.

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How China Is Clamping Down On Crypto Trading With Social Media

PYMNTS

China’s National Fintech Risk Rectification Office sees the moves as “targeted clean-up measures to maintain financial order and social stability,” according to reports. News came this week that Jinse, an information service that is backed by Node Capital, was among the accounts impacted in the freeze.

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Maximizing Industry Awards To Enhance Your FinTech Public Relations Program

William Mills

Most fintech public relations programs feature the proven components: press releases, social media campaigns, contributed articles, trade shows, etc. However, fintechs that fail to also include relevant award opportunities may be missing a significant piece of the puzzle.

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3 Effective Tactics to Calm Customer Fears in a Banking Crisis

The Financial Brand

This article 3 Effective Tactics to Calm Customer Fears in a Banking Crisis appeared first on The Financial Brand. Check out how banks and fintechs are trying to reassure customers worried about their deposits, with examples from social media and email.

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15 Twitter accounts every bank executive should follow

Abrigo

The ABA has a new report out on how banks are using social media, and much of the report focuses on using Twitter, Facebook, LinkedIn and the like to boost customer service, make connections in the community and recruit staff.

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10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

We brought back tons of bank input on budget allocations, so look for a future article on how banks plan to spend their marketing budgets next year. Both ladies detailed the tremendous opportunity, potential fintech partners in this space, and the risks. Here, look for a more in-depth article in the near future.

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10 Top Banking Podcasts You Should be Listening to

Abrigo

Would you like other articles like this in your inbox? In many cases, the podcasts or hosts have sizable social media followings, and all release a new episode at least once per month so you can stay up to date with the latest trends in the finance world. And all release a new episode at least monthly. Takeaway 2 With 2.8

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