Perficient

SEPTEMBER 8, 2021

Personalization must be genuine – inauthentic marketing attempts are met with scrutiny and amplified on social media with risk to brand reputation and customer loyalty. True personalization requires three main elements: Know Me – data that is enabled AI and ML continuously updates to provide analytics relevant to the customer.

social media 477

social media Analytics Maine Study 477

PYMNTS

APRIL 28, 2017

Marchex, a mobile advertising analytics company, has announced the launch of Marchex Speech Analytics, a solution that enables actionable insights allowing companies to better understand what is happening on inbound phone calls from consumers.

Analytics 134

Analytics social media Innovation Training 134

Perficient

JULY 10, 2023

Uses social media and analytics to assess market sentiment and generate prescriptive insights on threats to brand reputation. Coordinates multi-channel campaigns with personalized, targeted messaging for social media influencers, analysts, key customers, and employees.

social media 170

social media Risk Management Analysis Industry 170

Bank Innovation

MAY 29, 2017

A lot of data is being generated and collected on a daily basis thanks to social media, IoT, and online customer behavior (Upstart, for example, uses this method for its underwriting decisions). However, financial institutions still lack the analytical capabilities necessary […].

social media 318

social media Analytics Fintech Examples 318

Bank Innovation

FEBRUARY 12, 2019

It's the combination of prescriptive data analytics and predictive analytics that the new head of business data and insights at Union Bank, Una Fox, said is key to driving growth for the bank and its savings-only platform PurePoint Financial. Fox was appointed to her position in January.

Analytics 170

Analytics Data Big Data social media 170

William Mills

FEBRUARY 25, 2016

Social media is no longer the shiny new toy in the PR and marketing toy box. Today, financial providers and FinTech firms alike know they must integrate social media into their communications strategies. For many FinTech companies, social media serves primarily as a source for leads.

social media 40

social media Training Tools Video 40

Bank Innovation

APRIL 17, 2017

According to a report by DataVisor– a big data security analytics provider– fraudsters are most active on social media platforms (no surprise there), and have to launch thousands of attacks on the platform in order to make a […].

social media 191

social media Big Data Fraud Analytics 191

PYMNTS

FEBRUARY 12, 2019

The two engineers realized that among investment firms, there was a definite lack of keeping up with new analytical technology. Alternative data includes social media-gathered customer sentiments and even foot traffic gleaned from satellites. He realized that his company might be able to give investors an edge.

Analytics 108

Analytics Data Cards social media 108

Social Assurance

SEPTEMBER 22, 2020

The most professional social media site has evolved to meet its users’ needs and the difference could surprise you. Don’t forget to catch our webinar about the State of Social Media 2020. We’ll be going over changes for all social media platforms and new follower expectations. State of Social Media 2020.

social media 31

social media Trends Branding Video 31

PYMNTS

MARCH 3, 2020

The wisdom of crowds, gleaned from social media, can paint a gestalt picture of how a government agency’s, bank’s or retailer’s efforts are being received on the ground, so to speak. And it can also (perhaps), fed through models and analytics, can bolster decision-making for the greater, common good. Ethical AI.

social media 214

social media Data Analysis Analytics 214

Perficient

DECEMBER 8, 2020

These companies are experimenting aggressively with personalized search experiences, attribute-based contact routing, custom call scripting, and social media text analysis to know when and what to communicate to consumers, predict actions, optimize offers, and identify when they are ready to buy.

Analytics 309

Analytics Leadership social media Data 309

PYMNTS

DECEMBER 4, 2019

But they are also increasingly tapping into the social media platform to sell products as well, The Wall Street Journal reported. 2 per Adobe Analytics. . Beyond Williams, the social media platform is the primary venue for the Los Angeles Clippers’ social merchandising efforts.

social media 132

social media Los Angeles Branding Maine 132

Abrigo

JULY 13, 2023

A scam usually begins with online contact via social media or dating apps. Enhance data analytics capabilities : Data is a powerful tool. Banks can leverage data analytics to identify unusual patterns and anomalies. Today’s pig butchering scams usually involve investment schemes and cryptocurrency fraud.

Fraud 195

Fraud cryptocurrency Training social media 195

PYMNTS

JANUARY 28, 2020

As recently as a few years ago, experts were predicting the era of social media platforms was over, and that new entrants were far less likely to make a dent on the market than be bought out by the established names in the game. In that effort, in fact, it is hardly alone as social media platforms go. percent from 4.5

social media 134

social media Video Branding Analytics 134

PYMNTS

JUNE 11, 2019

A recent study found that social media networks have become an increasingly popular way for hackers to target new victims. Social media-related attacks have increased by 43 percent over the past year, with active users being 30 percent more likely to become victims of fraud. Find the feature story in the Tracker.

social media 151

social media Fraud Analytics Study 151

PYMNTS

NOVEMBER 25, 2020

KDS can continuously capture gigabytes of data per second from hundreds of thousands of sources such as website clickstreams, database event streams, financial transactions, social media feeds, IT logs, and location-tracking events.

social media 283

social media New York California Regional 283

PYMNTS

NOVEMBER 11, 2019

These solutions use Big Data analytics and machine learning (ML) to help businesses better detect fraud and reduce the risks of financial losses. Understanding unstructured data such as photos, images, videos, text messages, social media posts, PDFs, text documents and emails can be particularly challenging for such systems.

Analytics 116

Analytics Data Fraud Tools 116

Bobsguide

MARCH 21, 2018

It has become apparent that customers interact with organisations in more ways than ever before - email, social media, instant messaging and mobile are just a few in a increasingly growing list. On average, almost six different channels are used during the lifecycle of each customer relationship.

Analytics 68

Analytics Compliance social media Mobile 68

PYMNTS

JULY 24, 2019

The SEC began probing Facebook after revelations that Cambridge Analytica , a data-analytics firm that had ties to President Trump’s 2016 campaign, got access to information on millions of Facebook users. The new case was over whether the social media firm violated that decree not. .

social media 131

social media Policies Data Analytics 131

Perficient

JULY 13, 2022

In this data-driven world, this certification helps you showcase your data analytics skills. The exam tests the knowledge of designing and building scalable data models, cleaning and transforming data, and enabling advanced analytic capabilities that provide meaningful business value through easy-to-comprehend data visualizations.

Case Study 493

Case Study Data Study Analytics 493

Social Assurance

SEPTEMBER 9, 2020

Social media usage has undergone significant changes in 2020. Tried-and-true” practices of social media may no longer be as effective as they once were. A growing social media trend in 2020 is to diversify Facebook advertising campaigns. Competitor Research. Register for the Webinar.

social media 15

social media Trends Branding Video 15

Gonzobanker

MAY 30, 2017

Everybody’s talking about analytics these days and it’s not just in the predictable tech and fraud circles but in finance, marketing and lines-of-business. President John Dean from the early days of bank analytics 25 years ago – “ more loans, better loans, faster loans.” Analytics: The Hot Crazy Matrix. It’s everywhere.

Analytics 79

Analytics Data System social media 79

Insights on Business

DECEMBER 8, 2015

By using data and analytics to become better at reaching out to and engaging with your customers in the most personalized way possible. But you can also use disruptive technology and information to learn more about customers as a whole – are they griping about banking on social media (specifically, about your bank )?

Analytics 79

Analytics Industry social media Comparison 79

South State Correspondent

JUNE 21, 2016

Last week we pulled everything that was said about banks on social media (Twitter, Facebook, and Instagram) and ran it through a text analytics engine to see what we could learn. This was over 1,000 posts, largely retail-focused, where we looked at word choice, subject, sentiment, style and tendencies.

Analysis 150

Analysis social media Analytics Retail 150

PYMNTS

JANUARY 20, 2021

Our goal is to provide technical and auto-billing management services for 100 million micro-business online stores in China through big data analytics, machine learning mechanisms, social network recommendations and multi-channel data analysis,” the company said in its filing.

social media 208

social media Big Data Video Regional 208

NCR

JUNE 8, 2016

billion daily active users, these social platforms have the potential to be an outstanding marketing tool for a credit union. If used correctly, social media can engage credit union members in a customized way that will enhance their overall experience and increase their loyalty to your credit union. With an average of 1.04

social media 40

social media Millennials Strategy Industry 40

Insights on Business

DECEMBER 8, 2015

By using data and analytics to become better at reaching out to and engaging with your customers in the most personalized way possible. But you can also use disruptive technology and information to learn more about customers as a whole – are they griping about banking on social media (specifically, about your bank )?

Analytics 70

Analytics Industry social media Comparison 70

Insights on Business

DECEMBER 8, 2015

By using data and analytics to become better at reaching out to and engaging with your customers in the most personalized way possible. But you can also use disruptive technology and information to learn more about customers as a whole – are they griping about banking on social media (specifically, about your bank )?

Analytics 70

Analytics Industry social media Comparison 70

PYMNTS

DECEMBER 31, 2018

When looking at 34 Android apps, the campaign group Privacy International discovered that at least 20 — including Skyscanner , TripAdvisor and MyFitnessPal — immediately send certain data to the social media site before users are asked for permission. The report came as the social media giant already faces issues related to GDPR.

Data 189

Data social media Regulation Analytics 189

PYMNTS

MAY 17, 2018

The app, which calculates scores based on their influence within social media circles, will close next week on May 25. The idea of “social reputation,” the overarching theme of the app, led individuals to link their social media accounts to Klout, which, through analytics, assigned a score tied to influence.

social media 116

social media United States Analytics Strategy 116

Gonzobanker

NOVEMBER 16, 2023

Traditional financial institutions that want to compete with fintech disruptors like Chime and X (formerly known as Twitter) need to up their social media game. hours per day on social media. Sofi has built strong engagement through its Richer Lives social media strategy and influencer Vivian, “your rich BFF.”

social media 97

social media Marketing Millennials Trends 97

FICO

JANUARY 4, 2018

Here were the top 5 posts of 2017 in the Analytics & Optimization category: How to Build Credit Risk Models Using AI and Machine Learning. FICO’s chief analytics officer, Dr. Scott Zoldi , wrote a post that has already become the third most-read post ever on the blog. The Future of Analytics: The Revolution Will Be Unstructured.

Analytics 55

Analytics Cyber Security social media Analysis 55

PYMNTS

DECEMBER 17, 2020

FreedomPay’s robust solutions across payments, security, identity, and data analytics are available in-store, online and on-mobile,” the press release said. Of course in recent years, bots have been given a bad name, due to Russian bots bombarding social media outlets during the 2016 election.

Fraud 174

Fraud Payments Philadelphia social media 174

PYMNTS

MAY 27, 2016

BuzzFeed reported on Wednesday (May 25) that the social media giant has seen several of its two dozen commerce team professionals leave the company, and now, the remaining staffers are spread between two teams, focused on dynamic product ads and customer service, with the eventuality that the latter might have a commerce function via buy buttons.

social media 105

social media Analytics Resources Mobile 105

PYMNTS

FEBRUARY 17, 2017

Social media is fast becoming a significant influence on the path to purchase. Businesses are taking notice and looking for ways to source crowd insights, sentiment and authentic user experiences to leverage the sway social content has over prospective buyers. Feelter scores each relevant social media post.

Branding 107

Branding social media Video Big Data 107

PYMNTS

JANUARY 3, 2020

Those traits could find their way into more social media and online research interactions — and the payments and commerce associated with them — in the coming years, if Dr. Fausto Giunchiglia, project coordinator for Italy-based WeNet , gets his way. What about smarter, and more diverse?

social media 131

social media Big Data Mobile Data 131

Independent Banker

DECEMBER 31, 2021

As social media platforms tinker with their algorithms, marketing experts say one trend is clear: Paid social campaigns are becoming increasingly necessary to cut through the noise and reach customers. Social media has made it easier for community banks to nurture connections with prospects, customers and the community.

Marketing Strategies 91

Marketing Strategies Strategy Marketing social media 91