article thumbnail

Maximize Growth with Optimizely Tools: A Strategic Approach

Perficient

Overcoming Hurdles and Driving Results In this series of articles, we will explore how Optimizely tools can help businesses overcome these hurdles and drive results. While Optimizely is used as an example, the concepts discussed can apply to other digital experience tools as well.

Tools 251
article thumbnail

How B2B Payments Balances Compliance With A Better User Experience

PYMNTS

Service providers are increasingly understanding that, like consumers, businesses demand a better and more seamless end-user experience. Achieving A Better User Experience. Traditionally, accountants and their SMBs have to access separate platforms, be it other payment or online banking portals, to initiate payment.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why Payments Personalization Is Key To Enhancing User Experience For Digital Content Platforms

PYMNTS

Consumers have come to expect personalization in their shopping experiences, whether using online marketplaces such as Amazon and Etsy or mobile apps such as Gilt or Poshmark. Product recommendations, informed by purchase histories and preferred payment methods, are becoming a standard aspect of digital checkout experiences.

article thumbnail

Citizens Bank sees digital mortgage tools as a way to expand relationships

Bank Innovation

Citizens Bank is generating one-third of its mortgage applications online, thanks to a suite of tools the company rolled early this year and a partnership with San Francisco-based fintech firm Blend.

article thumbnail

Why Payments Personalization Is Key To Enhancing User Experience For Digital Content Platforms

PYMNTS

Consumers have come to expect personalization in their shopping experiences, whether using online marketplaces such as Amazon and Etsy or mobile apps such as Gilt or Poshmark. Product recommendations, informed by purchase histories and preferred pay- ment methods, are becoming a standard aspect of digital checkout experiences.

article thumbnail

Mastercard Says Odds Favor Instant Payments For Online Gamers And Gamblers

PYMNTS

Consumers keep demanding a better, more convenient, seamless, secure user experience that makes their lives better. We are now using Mastercard Send , our push payments platform, to support four sub-verticals of games of chance, where you buy tickets online, sports betting and bookmaking, games of skills and fantasy sports.

Online 276
article thumbnail

Easing SMBs’ Digital Transformations Through Online Payment Acceptance

PYMNTS

Among the numerous ways small businesses have been affected by the global pandemic, the sudden race to launch online operations has been among the most profound — and may ultimately be among the most long-lasting changes to the SMB community. “It does seem absolutely logical, up until the point that you start calculating costs.”

Online 179