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4 trending social media tips to know

Independent Banker

The Social Bankers, a collective of community bank marketers, offers inspiration, information and professional development advice to community bankers focused on marketing and social media. We asked them for their need-to-know social tips. By Julie Kendrick. They’re getting the tools they need to make that step.”.

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Burger King, Steak-umm And Next-Level Social Media Marketing

PYMNTS

Brands have flocked to social media in an attempt to meet their consumers where they are and display a different side of themselves. Social media can be a terrific place to build bonds with one’s customers and show off a clever, avant-garde sense of humor – if a brand is good at it. Even our old friends.". Did it work?

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Why Hotels Are Collaborating With Social Media Influencers

PYMNTS

Hotels can struggle to keep up with these opportunities, especially if they lack a formalized process to find and manage social media influencers. As a result, hotels no longer have to be reactive to influencer requests — instead, they are actively managing their relationships with influencers. Who Is An Influencer?

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Facebook Sweetens Terms In Bid For Video Creators

PYMNTS

Facebook is upping the ante again in its bid to lure online video personalities to its platform. On Monday (June 29), the company said it was adding a number of sweeteners aimed at helping video creators and publishers earn more money on the social media site. YouTube pulled in $15 billion in ad revenue in 2019.

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Executive Order Looms For Social Media Firms On Content? 

PYMNTS

The summary, according to the site, would direct the FCC to develop new regulations that would detail how the law may protect social media platforms as they move to take content off their sites – and to take those new regulations into account when investigating or filing suit against those firms.

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Lexus Gains A Partner In Online Reputation Management

PYMNTS

A new category is starting to grow around this area of online reputation management, with Lexus one of the latest brand names to embrace it. The company announced yesterday (May 26) that it will partner with Widewail, an automotive reputation management and social media engagement solution.

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Facebook Readying Video Chat Device Dubbed Portal

PYMNTS

Facebook is gearing up to enter the hardware market with Portal, its video chat device aimed at Amazon’s Echo. In August, Bloomberg reported that the video chat device was undergoing its first major hardware effort from its Building 8 research lab. A formal announcement about the device is planned for May. ”

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